Ran Deren
Digital Marketing Manager, Growth Hacker
CRO, SEO, PPC, Content
********@*****.***
Objective
I am looking to join a cutting-edge business or marketing agency as a web marketing manager or growth hacker.
About Me
I am an enthusiastic, creative and flexible marketing evangelist with a firm grasp of online marketing and optimization.
My ability to think outside the box and make use of the latest technology, data-driven analysis and client psychology enables me to get a better ROI faster and with fewer financial risks.
I create marketing materials that convert and campaigns that are flexible, scalable and effective.
I am self-motivated, self-starting and comfortable with managing teams at the office and online. I know how to bring a new audience and create an online presence that converts.
Web marketing is a highly dynamic and complex art that needs a person with vision, mental flexibility and the ability to stay on top of things. People often see these qualities in me. I don’t believe in mediocrity. If your job offers the challenges and opportunities I’m looking for, these qualities will come out.
Skills and Abilities
Marketing Manager
Manages digital marketing projects that demands orchestrating Designers, Programmers, Sales, Customer Service and Finance.
Managing large marketing data coming from several platforms such as Google analytics, IfByPhone, Sendajob, etc.
Excellent motivator – Certified Business and Life coach
Conversion Rate Optimization (CRO) Landing Pages Optimization
Conversion rate optimization, Landing page optimization, Wordpress landing pages.
A/B testing, split testing, multivariate testing.
Email marketing strategy, Email Autoresponders.
SEO/SMO
Designed and implemented Internet marketing campaigns, landing pages, sales funnel, and leads generation.
Expert in keyword research, SEO content and back-links.
Built and optimized ad-words campaigns including keywords selection, automated rules, remarketing.
Webmaster
Skilled in HTML,CSS, Jscript, Google Analytic, Webmasters Tools and CMS
Built and maintained memberships and e-commerce websites.
Built and maintained HTML, WordPress, Joomla, Magento sites, and custom content management systems.
Created and managed clients and server side scripts. – Javascript, ASP, SQL, PHP
Web Design Skills
Skilled in using Adobe Photoshop, Flash and other multimedia programs.
Skilled in basic video editing.
Firm understanding in design trends and design needs for supporting sale power.
Sales
Analyzing projects cost, evaluating clients' needs, selling SEO packages
Clients support, issuing progress reports, follow ups
Education and Training
B.A in Computer Science Grad. 1999
Academic College of Tel Aviv -Jaffa, Israel.
M.A in Philosophy Grad. 2005
Tel Aviv University, Israel.
Small Business Marketing Grad. 2009
The Israeli Marketing College, Tel Aviv.
Licensed Practitioner of NLP (focus on sale and influence) Grad. 2011
Israeli School of NLP. Certified hypnotist New york school of NLP
Employment
Mars 2014 – present
Content marketing manager RevenueHits
Create high quality content for blog and technical support
Marketing Manager - Lion web/Amerikey - Brooklyn, NY
Mange marketing department, my duties includes SEO, CRO, SMM, Content creation, Sale improvement (creating scripts, training), sites creations and strategy consultation.
July 2013 December 2013
Web Marketing Consultant - Weiss Marketing Solutions/SA locksmith - San Antonio, TX
Marketing/SEO/Project management/SMM/PPC
Lead generation for locksmith, pluming, air duct sites (desktop and mobile), optimizing many sites SEO /PPC / market analysis /content management/design supervision/ technical supervision.
Consultation – market analysis landingpage geeks.
March 2013-July. 2013
Web Marketing Specialist Bella Terra Cosmetics – Houston, TX
Optimize site conversion, email marketing, project management, ecommerce, shopping cart optimization, landing pages, promos, branding, advance testing, Google analytics.
Sept. 2011- Feb. 2013
Internet Marketing Consultant Freelancer – Tel Aviv, Israel
Managed complete web projects (CRO,SEO,SEM), CRO consultant, webmaster, WordPress site building, affiliate for content based products.
Jan. 2011-- June 2011
Webmaster, SEO, Internet Marketing La Angelique Cosmetics – Los Angeles, CA
Optimized site conversion, email marketing, project management, market research, content, social media, ecommerce.
April 2005 – June 2010
Internet Marketing Consultant, Webmaster Freelancer – Tel Aviv, Israel Managed complete web projects, marketing consultant, webmaster, website building, HTML, ASP, JavaScript.
Jan. 2002 – Feb.2003
Webmaster, Web Developer ComSense Technologies, Tel Aviv, Israel
Developed smartcards technology web applications, Webmaster, usability research, videos integration, Flash.
July 2000 – Jan. 2002
Webmaster, Web Developer, Flash Freelancer – Tel Aviv, Israel
Managed diverse web projects, Flash, ASP, HTML, JavaScript, graphic integration.
Dec.1999 – June 2000
Webmaster, Web Developer Cyber State1 - Tel Aviv, Israel
Managed site development, supervised outsources team, optimized customers experience, usability, content manager.
References available upon request.
Some recent notable achievements for 2013
During my last project I had to optimize 400+ sites that where mostly punished by Google's latest Penguin and Panda algorithm updates.
During this recovery process I improved the ranking for many of the sites and brought some of them to first page ranking for highly competitive keywords.
In my previous BellaTerra project improve the Email Campaign to the level that my first marketing Email brought about 3 times more revenue than the best email ever sent by this company before.
I created a blog for improving relationships using alternative medicine using eastern philosophies techniques.
I used only White Hat methods,(great content, onsite optimization, YouTube, SEM)
That blog is now ranked 1-20 in 101 keywords with many first places ranking for relatively competitive keywords.