Manager Marketing
Resume:
PROFILE
Instinctive and adaptable Creative Marketing Professional with a wide experience in
understanding needs of diverse client base and transforming into products (brochures, videos, websites) that exceed expectations, increase sales, and educate employees and customers. Proven reputation in ability to conceptualize as well as design cutting edge delivery. Extensive knowledge and hands on experience with offset, screen, and flexographic production as well as photo manipulation and 3-D imagery. Skilled in: • Design • Project management • Leadership TECHNICAL EXPERTISE
• Graphics Applications: Adobe Creative Cloud; Photoshop, Illustrator, InDesign, Premier, After Effects, Dreamweaver, Blender, Sketchup, Lightwave, PowerPoint, Prezi, and Flash Previous: Strata 3-D, Quark, Media 100 LE, Persuasion, Freehand, Director, Infini-D, STK, MiniCAD, Go Live, Image Ready, Carrrara, Dimensions, and Pagemaker
• Programming Languages: HTML5, CSS3, and Javascript Previous: ASP, Lingo, Fortran, and Basic
• Database Management Systems: Access, Magento, and Vertical Response Previous: Filemaker
• Office Automation Packages: Word and Excel Previous: Lotus 123
• Operating Systems: Windows and Mac Previous: AS 400 PROFESSIONAL EXPERIENCE
SECOND GLANCE CREATIVE (Graphic Design / Photo Services) – Dayton, OH Apr 1998 – Current
Freelance Graphic Design and Photography
Provided graphic design, illustration, and photography services for a diverse number of companies and organizations:
• The Franklin Mint: Catalog photography & design, email marketing design & distribution, and website banners.
• SCT Builders: Development of marketing program including website, logo design, and collateral materials.
• Boy Scouts of America: Council mailer development, OA newsletter & mailers, and local troop newsletter and website.
• Northmont Schools: Event marketing including ticket and poster design.
• Dayton Playhouse: Website design & development, Marketing brochure design, show logo designs, and signage.
• United States Peace Corp.: Created multiple health related brochures to provide guidance to in-danger youth in third-world country.
Page 1
highly recommend Chris
Gulliford's graphic services.
His work has always met my
highest expectations of
timeliness, accuracy, and
professional quality”.
– James W. Brinkley,
USAF SES (Ret.)
“Chris is one of those rare talents
who understands both the creative
and business needs of the projects he
undertakes. A great listener, he is able
to take a request and produce
excellent results every time. He feels
an ownership stake in his work and
puts passion and purpose into
everything he does. Will continue to
work with Chris with my business and
would highly recommend him to
anyone who would need his talents
and skills for their business.less for
any work where you need innovative
thinking and quality solutions to your
most difficult graphics challenges.”
– Gwynne Gorr,
CEO-MMD-Squadron
CHRISTOPHER GULLIFORD
104 Carrols CT, Union, OH 45322
**********@*****.*** - www.secondglancecreative.com BALL AEROSPACE & TECHNOLOGIES CORP. (Government Contractor) – Dayton, OH Jul 2001 – Nov 2015
Multimedia Specialist III
Provided graphics contract support for multiple United States Air Force 711 HPW and NASIC.
• Maintained professional relationships with outside services saving thousands in production costs.
- Refined in-depth electronic presentations displayed at the Scientific Advisory Board
- Provided graphics support for successful bid proposals; winning $1.5M in new business.
- Produced sophisticated industrial designs used in the standing up of a $1M testing facility.
- Provided support in HTML and CSS coding
• Created unique video products telling concise stories that led to funding for future study.
• Designed high resolution multi-page brochure for mass distribution by Chief Scientist office. EXHIBIT CONCEPTS, INC. (Tradeshow Fabrication) – Dayton, OH May 1999 - May 2001
Graphics Director / P.O.P. Supervisor
Managed all aspects of the Graphics Department.
• Ensured profitable graphics projects by accurately quoting all arts costs (printing, vinyl graphics, laminating, thermoplastic fabrication, materials, repairs, design services) and outside services (dimensional lettering, photo services, laser cutting, and screen printing)
• Built Graphic Tracking Database that improved efficiencies, reduced staff angst, and increased customer delivery.
• Managed diverse staff of Graphics Designers, Laborers, Print Technician, and Supervisor. MIDLAB, INC. (Industrial/Institutional Cleaning Products) – Sweetwater, TN Sep 1990 – May 1999
Director of Communications & Marketing Services
• Revitalized stagnant company growth and tripled annual revenues by conceptualizing and executing new modernized corporate image: included packaging, labeling, & collateral.
• Collaborated with Management to realize a 50% reduction of operating costs by thinning product line to 150 essential core products and creating a unified product family image.
• Advanced global positioning into Mexican and Canadian markets by recruiting translators to facilitate language conversion for labeling and technical documentation.
• Chaired several process improvement task forces for technology purchase and implementation, marketing budget development, and refining production processes.
• Personally orchestrated start-up of the Graphic Arts Department which significantly reduced “outside contractor” expenditures by bringing production services “in house.”
• Broadened scope of department to include innovated marketing tools which resulted in several large-volume client gains: Pilot Corporation, Honeywell, Kel-San, Guest Supply. CANBERRA CORP. (Industrial/Institutional Cleaning Products) – Toledo, OH Oct 1988 – Oct 1990
Manager of Graphics and Sales Promotion
WGTE TV30/FM91 (Public Television) – Toledo, OH
Oct 1985 – Oct 1988
Graphic Arts Supervisor
EDUCATION
B.S., Visual Communications Technology – Bowling Green State University Page 2
“Chris is the "creme de
la creme" when it comes
to a broad spectrum of
graphics capabilities and
graphics design. He
supported the group directly
for nearly 12 years as part of
our contract to an Air Force
customer in human-centered
research. Chris did everything
from design through the
production of the final product. All
that was necessary was to give him
the concept and the desired outcome
and then get out of his way. He is an
unparalleled expert in complex
graphics for briefings, poster design
and construction, marketing materials,
data presentation, and video
production. When you match his superb
technical skills in multiple graphics
programs with a "let's get it done and
done right" work ethic, you have an
individual you can always count on to
meet customer deadlines with the best
product available. His innovative
approach to problem solving, his
dedication to quality, and his coolness
under pressure made him my "GO TO"
guy for the tough graphics challenges
posed by our customer. Chris handled
the tough problems quickly with ease -
the impossible problems took only a
couple of hours more. Without
reservation, Chris is recommended for
any work where you need innovative
thinking and quality solutions to your
most difficult graphics challenges.”
– Ronald Julian, Manager,
Ball Aerospace
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