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PR Consultant

Location:
Fort Lauderdale, FL, 33308
Posted:
March 13, 2017

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Original resume on Jobvertise

Resume:

MARCY MCNALLY

**** ** **** ******* . **** . Ft. Lauderdale, FL . 33308 520-***-**** acymai@r.postjobfree.com

ADVERTISING, MARKETING, AND PUBLIC RELATIONS CONSULTANT

I am a seasoned and top performing professional demonstrating expertise and broad ranging experience in all facets of advertising,

marketing, communications, and public relations. Both through my company, Still in Motion Marketing, and ongoing freelance-based

projects, my clients benefit from innovative creative strategies and services that achieve proven optimal results. With each and every

project, my team and I have been instrumental in expanding the client base, maximizing revenue potential, and increasing client retention

levels within highly competitive markets. With over 20+ years of experience in creating and managing a wide range of marketing and

public relations campaigns, specializing in the creation of successful business plans and strategies, with emphasis on the critical power

base of innovative storytelling and branding, Still in Motion Marketing provides an exceptional, value-priced, concept to finish

marketing resource for individuals, corporate, agency, B2B, non-profit organizations, governmental, and private sector clients.

I approach all business interaction in a diplomatic, polished, and engaging manner. With a comprehensive background in content

development, copy writing, marketing collateral development, photography, and presentation creation, Still in Motion Marketing and I

have been consistently noted for superior job performance, initiative, excellent leadership, and motivational skills.

C LIENT E XPERIENCE ( P ARTIAL L IST ):

A Day N Night Salon & Spa, Allergan Pharmaceuticals, Herbert Division, American Parkinsons Disease Association. Associated Realtors of

Arizona, B&B Cactus Farm. Berkeley Bio-Engineering. California Advisory Boards Raisin, Strawberry, Table Grape, Tree Fruit. Chevron. Clorox,

C.O.R.E. Physical Therapy. Dodge Motor Company. El Dorado Management Company. Florida Lime and Avocado Administrative Committees.

Foremost Foods Company. Fromm and Sichel, Inc. .Hexcel Corporation .Home Federal Savings & Loan. Hunt-Wesson Foods, Inc. .Independent

Sports Publications .Lexus, Lindsay International, Inc.. Macys. McKesson & Robbins, Norway Sardine Industry, OCO Biomedical, Inc. Old Tucson

Movie Studios & Theme Park, Pacific Gas & Electric Company, Papaya Administrative Committee, Potato Chip/Snack Food Association, Pulte

Home Builders, Roy Long Realty, Smugglers Inn/Associated Hotels, Inc., Tanque Verde Guest Ranch, The Cookson Company, The Potato Board of

Colorado, The University of Arizona, Tucson, Arizon -Student Union, Fine Arts Museum, University Health Sciences Center -Department of

Anesthesiology, TreeSweet Products, Company, Tucson Racquet & Fitness Club and more.

K EY S TRENGTHS & E XPERTISE :

Campaign Management Advertising Strategies Public Relations

Strategic Alliances Community Relations Business Development

Brand Management Marketing Strategies World-Class Customer Service

Special Event Planning Sales Management Market Research

Copywriting/Content Creation Editing/Proofreading

P ROFESSIONAL E XPERIENCE

STILL IN MOTION MARKETING, LLC Based in Fort Lauderdale, Florida September

2006-Present

OWNER/CREATIVE DIRECTOR

Directly responsible for the overall direction and management of the company, including business development, account

management, creative consultation, formation of strategic partnership, specializing in copy and content creation.

Formulates and administers company policies around creative services and development of client long-range goals and objectives.

Oversees the development and successful execution of advertising, marketing, and public relations campaigns from concept to finish

for a diverse client base.

Directs and supervises top talent that delivers best in class customer experiences and campaigns.

OCO BIOMEDICAL, INC. Albuquerque, NM January 2013-August 2016

PUBLIC RELATIONS CONSULTANT

Initiated, developed and executed a comprehensive public relations program for OCO Biomedical, Inc., that increased brand

awareness by 80% in both public and special interest group target international, national, regional and local markets.

Served as a liaison with executive management, staff, media, and vendors to meet business objectives and to increase the companys

customer base.

MARCY MCNALLY

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Coordinated the complete lifecycle of multiple special projects and supported the marketing team in creating new promotional

policies and organization of special events.

Notable Contributions:

Expanded brand awareness through launching new product campaigns.

Boosted sales and revenue by coordinating multiplatform marketing and public relations, including traditional and digital

advertising, social media, and special events.

FREELANCE ADVERTISING, MARKETING, AND PUBLIC RELATIONS 1974-

2006

Developed comprehensive advertising, marketing, and public relations campaigns, special events, and visual displays for a diverse

client base.

Executed marketing campaigns, internal communications, social media initiatives, website updates, publication production,

photography and other advertising and communication tasks.

E ARLIER C AREER

ARIZONA PRODUCTION ASSOCIATION (APA) INTERNATIONAL ALLIANCE OF THEATRICAL STAGE

EMPLOYEES (IATSE) STATE OF ARIZONA

THEATRE, FILM, TELEVISION PRODUCTION COORDINATOR/ SUPERVISOR/STYLIST

INTERNATIONAL ALLIANCE OF THEATRICAL STAGE EMPLOYEES (IATSE) LOCAL 415 Tucson, AZ

RECORDING SECRETARY

SIGNPRO GRAPHICS Tucson, AZ

AREA SALES MANAGER

PRINT LEADERS/ALPHAGRAPHICS PRINTSHOPS OF THE FUTURE/ARIZONA LITHOGRAPHERS Tucson,

AZ

CREATIVE CONSULTANT, OUTSIDE SALES REPRESENTATIVE, MARKETING, PUBLIC RELATIONS

TELEPROMPTER CABLE CORPORATION (A Division of Westinghouse Corp.) Tucson, AZ

COMMUNITY ASSESSMENT CONSULTANT FOR ARTS, WOMEN & CONSUMERS FOR ARIZONA CABLE FRANCHISE BIDS

SAN FRANCISCO NEWSPAPERS, INC. (SNPI) San Francisco, CA

NIGHT ADVERTISING MANAGER/INTERIM PAYROLL MANAGER

KETCHUM ADVERTISING San Francisco, CA

PUBLIC RELATIONS COORDINATOR/PRINT PRODUCTION SUPERVISOR

BBDO INTERNATIONAL San Francisco, CA

ASSOCIATE PRODUCER FOR MEDIA/MEDIA ESTIMATOR - ANALYST AND ASSISTANT TO THE DIRECTOR OF MEDIA

E DUCATION

COMMUNICATIONS, DRAMATIC ARTS, CREATIVE WRITING

UNIVERSITY OF ARIZONA, Tucson, AZ

P ROFESSIONAL A FFILIATIONS

Public Relations Society of America (PRSA) Member

International Travel Writers of America (ITWA) Member

Women in Photography International (WIPI) Member

Arizona Production Association (APA) - Past Board Member, Southern Arizona Chair

SunSounds of Arizona Volunteer Broadcast Reader for the Visually Impaired

Big Sisters of America Voted Big Sister of the Year- Tucson, AZ 1990

Project Head Start - Volunteer

MARCY MCNALLY

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