Customer Service Sales

Anna Lee Weathers

**** ***** *********** ****, ***********, IN 47172

502-***-**** (Cell)

812-***-**** (Home)

***************@*****.***

Summary

The only constant during the course of my career has been change. I am adept at managing change. I have come to appreciate it for the strength and growth it affords. I most recently worked as a Reporting Operations Analyst for Quinstreet; a leader in online performance marketing technologies and services. I was laid off in November due to a 25% reduction and restructuring of Quinstreet’s workforce. I am now pursuing a professional position that will challenge me and utilize my analytical, organizational and customer service skills and experience.

I have a diverse and strong skill set developed over the course of my career encompassing both broadcast and online media. I am accurate, flexible, likeable and reasonable. I’m a listener and learner. I enjoy new ideas and new technology. I am comfortable learning new software, processes and workflows, and I love a challenge. I am well-versed in Microsoft Excel, Word, PowerPoint, Outlook and I have a working knowledge of HTML and SQL.

Experience

Reporting Operations Analyst

Aug. 2011 - Nov. 2016

Quinstreet, Louisville, KY

Facilitated lead generation campaigns from insertion to completion. This included entering insertion orders in Salesforce, setting up campaign filters and reporting format in internal systems, and then reporting lead details to client via spreadsheet, upload to client CRM web portal, or FTP.

Coordinated between sales and client to create accurate, useful lead generation campaign data analysis.

Used internal systems and SQL queries to gather data and analyze performance.

Gathered and documented issues with procedures and processes from both internal and external sources.

Evaluated, recommended and implemented changes to procedures and processes.

Prepared documentation and assisted in training staff in use of internal systems and customer specific systems and reporting procedures.

Advertising Operations Analyst

Jan. 2004 - Aug. 2011

Narrowcast Group, Louisville, KY

One of first employees of this startup company that was later acquired by Quinstreet.

Played an integral role in designing, implementing, testing and maintaining key internal and client-facing systems and processes.

Created and updated basic HTML templates for weekly newsletters and contextual ads.

Assisted in implementing AdJuggler ad server.

Managed creation and trafficking of contextual, CPM and CPC ads.

Created internal processes and procedures for lead generation campaigns.

Analyzed performance and created client reports for all campaigns, CPM, CPC and lead generation.

Prepared training documentation and assisted in hiring and training new AdOps employees.

Provider Network Operations Specialist

Jul. 2002 - Jan. 2004

Humana, Louisville, KY

Entered physician contracts in internal systems and managed queue with varying deadlines.

Worked with Quality Control and Training team.

Advertising Operations Coordinator

Apr. 2001 - Apr. 2002

Emazing.com, Louisville, KY

Assisted in implementing DoubleClick Ad server.

Trafficked CPM ads across website and newsletters.

Generated availabilities and campaign performance reports for sales and clients.

Advertising Traffic Assistant Manager

Jan. 1997 - Apr. 2001

Master Control Board Operator

WDRB, Louisville, KY

Started in Master Control as a Board Operator responsible for all on-air programming and advertising.

Maintained daily program/ad log, recorded ads and programming satellite feeds.

Moved into the Traffic department and was responsible for tracking and coding all ads.

Provided client separation and created daily program/ad log.

Gathered and coordinated trafficking instructions between Sales teams and Ad Agencies.

Education

University of Southern Indiana

1990-1994

Bachelors of Arts, Communications, emphasis in Radio/Television

Indiana University Southeast

2000-2004

Masters of Business Administration

Volunteer Activities

Treasurer

Nov. 2013 - Present

New Chapel United Methodist Church, Jeffersonville, IN

Pay church expenses and enter expenses and tithes in QuickBooks.

Prepare and present income/expense reports for monthly board meetings.

Prepare yearly tax forms and reports for the INUMC.

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