Kelly Shum

**** ****** ****., *** ******* • 916-***-**** • acxjjn@r.postjobfree.com • in/shumkell

EDUCATION

niversity of California, Riverside Riverside, CA

Bachelor of Science June 2015

Major: Biological Anthropology

Bachelor of Art

Major: Media and Cultural Studies

PROFESSIONAL EXPERIENCE

Project Coordinator September 2016 October 2016 (contract) Skidmore, Owings, and Merrill LLP San Francisco, CA

• Created client-facing architectural report with Adobe InDesign, successfully advocating for an increased focus on graphics and design of report

• Performed administrative tasks to streamline Interiors’ team priorities such as coordinating meetings and appointments, recording and distributing meeting notes, and ensuring team tasks completion Digital Media Coordinator May 2015 April 2016

Environmental Systems Research Institute Redlands, CA

• Spearheaded digital media hosting to YouTube to maximize the effectiveness of marketing initiatives and strategy

• Organized support material for various ESRI events and conferences, allowing the digital media team to effectively produce content for concurrent conferences and events

• Managed, monitored, and analyzed metrics of various digital media platform accounts to maximize effectiveness of digital media resources

• Streamlined and coordinated workflow of over 150 concurrent projects in digital media workflow

• Assisted producers on every stage of video production: preproduction, production, postproduction

• Analyzed completed projects to ensure that they align with copyright and legal parameters, saving $127,000

• Managed and maintained all ESRI internal and public digital media accounts and assets Food Pro Supervisor January 2013 May 2015

University of California, Riverside Dining Services Riverside, CA

• Facilitated file processing of 14 residential and retail dining locations

• Gathered and analyzed dining metrics including inventory, return on investment, profits, and pricing fluctuations

• Monitored and addressed inventory and transfer maintenance

• Collected, tracked, and organized invoices and receipts for each residential and retail dining location Marketing Team Lead October 2012 November 2014

Mon Tresor Skincare and Cosmetics (previously Kaiseki Cosmetics) Riverside, CA

• Facilitated and executed 35 events designed to promote company awareness and new releases

• Spearheaded 56 marketing campaigns with events, social media awareness, and digital promotional material, with a direct increase in in profit by 215% and amassing a social media following of over 600k on Instagram and Twitter

• Led and mentored a team of four artists to create and refine promotional material

• Directly recruited distributors and sales team to promote products, expanding distribution to 6 retail locations and creating an online store for distribution in the United States, United Kingdom, and Australia TECHNICAL COMPETENCIES & PROJECTS

• Adobe Suites: Photoshop, Illustrator, InDesign,

Premiere, MediaEncoder

• Google Suites: Analytics, AdWords, Webmaster

• Microsoft Office: Word, Excel, PowerPoint, Access

• Digital Media: YouTube, Vimeo

• Social Media: Facebook, Twitter, Instagram,

Snapchat, LinkedIn, Flickr, Tumblr

• Project Management: Smartsheet, Wrike, Harvest,

Newforma

• Data Management: Aurora

• Projects: youtube.com/user/esritv, video.esri.com Languages – English, Mandarin and Cantonese Chinese, French, Arabic U

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