LeiLani Roach
Chino Hills, California *****
acxiod@r.postjobfree.com
https://www.linkedin.com/in/leilani-roach-4034101
~ Senior Sales Executive ~
Qualifications Profile
Seasoned, growth-driven, and versatile senior executive, armed with extensive experience in sales and strategic business
development. Leverage expertise in optimizing operational efficiency, increasing productivity, and exceeding target sales goals.
Excel in developing innovative strategies for diverse customers to address their specific needs and requirements. Demonstrate
exceptional ability to lead and develop cross-functional teams to achieve solid bottom-line results in competitive and fast-paced
environments. Willing to travel both domestically and internationally.
Areas of Expertise
Business Management and Operations
Marketing Campaigns and Brand Awareness
Leadership, Staff Training, and Team Building
Continuous Process Improvement
Excellent Problem Solving and Decision Making
Outstanding Customer Service and Public Relations
Profit and Loss Management
Budget Allocation and Cost Control
Professional Experience
- CANON SOLUTIONS AMERICA INC., Irvine, CA
Director of Sales Operations and Support 2003–2016
Provided expert oversight to the daily aspects of the business, mainly in the areas of sales forecasting, planning, and budgeting
processes to ensure productivity growth while reporting to the division’s president. Took full charge of developing innovative
business plans, completing reports, optimizing sales process, facilitating sales training, designing sales program, and handling
leasing price and implementation. Oversaw compensation design while simultaneously recruiting and selecting sales force members.
Directed and coordinated pricing function of the business for the continuous feed sales organization. Expertly handled all response
to bids, requests for proposal (RFPs), and government solicitations including General Services Administration (GSA) pricing.
Spearheaded and mentored sales operations manager and sales operations specialists to effectively provide coverage both domestically
and internationally. Rendered high level of assistance to all facets of logistics, service, order fulfillment, accounting, and
finance to proactively address customers’ concerns in a timely manner. Maintained regular interaction with multiple divisions to
ensure correct component level pricing and maintain profit margins. Closely monitored the preparation and submission of detailed
lease structuring and pricing proposals to Sales Team.
Notable Achievements:
Contributed to the successful transition of sales from $1M to $20M transaction
Received appointment as a liaison between the manufacturing operations in Germany and Canon North America
Worked closely with the vice president of sales and executive vice president of Canon Solutions America on all special pricing
Handled all marketing operations to set up list pricing for all hardware and software as well as third-party vendors
Played a vital role in maintaining accurate Material Safety Data Sheet (MSDS) and safety information for all production equipment
coming from Europe to the US
Generated more than $130M sales revenue in 2015 with up to 50% being leased by analyzing major sales opportunities of the division
Earned commendation as international liaison with multiple international divisions for all special cost support while negotiating
special intercompany cost (ICPs) to support highly competitive sales opportunities
Worked collaboratively with international partners on pricing structures to ensure smooth transaction activity
Pioneered the development and implementation of the following initiatives:
Automation of division systems to ensure integrity of price guide on the division’s intranet site working with SAP and proprietary
systems
Alternative strategies encompassing lease, purchase, and maintenance and supply pricing as needed
Financial requirements and strategies with Sales Team
Sales training materials for leasing and pricing and marketing programs
Leasing and pricing strategies to sales, sales managers, and sales support personnel
90-day on-boarding program to be used company-wide
Earlier Career
- CITICAPITAL, Mahwah, NJ
Western Regional Sales Manager 2002–2003
Expertly restructured national accounts and developed innovative vendor lease programs
Secured $30M annual sales for the largest Konica dealer in California by effectively negotiating a vendor program
Successfully surpassed $45M goal by 120% by displaying excellent management skills
- ADVANTA LEASING SERVICES, Voorhees, NJ
Director of Technology Communications Group 1999–2001
Obtained recognition for establishing a highly profitable book of business in the telecom market
Displayed expertise in handling P&L responsibilities of $68M which represented 21% of the leasing total business line of $325M
Optimized departmental operating efficiencies and improved overall work performance by reorganizing the division
Initiated the creation of a formal training program that improved efficiency by 23% and customer satisfaction by 12%
- VANGUARD FINANCIAL SERVICES, Lombard, IL
Vice President of Sales and Marketing 1994–1999
Amplified corporate sales to 125% from $60M to $135M and doubled annual sales of each representative from $5M to $10M
Drove all efforts to produce an average of $23M annually in office technology industry
Improved conservative earnings to 23% through the implementation of new product line
- BELL ALANTIC TRICON, Irvine, CA
National Sales Manager 1994–1999
Increased annual gross sales of major account from $10M to $45M
Increased monthly sales from $1M in 1991 to $4M in 1993
Won the Gold Medal Award in 1992 by displaying exemplary sales performance and strong work ethic
Education
General Studies
- Golden West College, Huntington Beach, CA
Professional Development
Manager Development Program
Sales Academy Seminar
A&H Equipment Leasing Seminar
Fred Pryor Seminar
Principles of Leasing/EZA
Activities
Volunteer, Women's and Children's Crisis Shelter
Volunteer, American Cancer Society
Technical Acumen
Microsoft Office Suite: Excel, Word, PowerPoint, and Outlook CRM SAP GL Goldmine ACT InfoLease