Director of Community Relations and Outreach

DEBRA J. BLOSE

561-***-**** *******@*****.***

www.linkedin.com/in/debrab

Very successful business development and marketing professional with 15+ years of B2B sales experience (primarily in the healthcare industry including Acute Care, Post-Acute Care) who is highly motivated, creative, enthusiastic, and eager to share persuasive abilities in sales, and excellent organizational and communication skills. Strengths include integrity, a commitment to excellence, ability to achieve and exceed goals and a loyal and devoted team player.

Client & Employee Interfacing • Negotiations • Team & Project Development • Revenue, Account Growth

Solution Implementation • Research/Trend Analysis • Goal Setting • Brand Recognition

Strategic Selling • Motivational Leadership • Verbal & Written Communication

Business Development • Customer Service • Conflict Resolution

Networking

PROFESSIONAL EXPERIENCE

FAMILY FIRST ADOLESCENT SERVICES, Palm Beach Gardens, FL

National Director of Community Relations & Outreach (August 2016-Present)

Experience with Addiction/Substance Use Treatment Programs (Adolescent and Adult)

Major Areas of Accountability

Responsible for developing and maintaining relationships with healthcare professionals and guiding individuals and families through crisis by helping them find the appropriate level of care that is right for them.

Responsible for branding, marketing, and representing Family First to other addiction and medical professionals with the goal of building long lasting professional referral relationships on a national and regional basis.

Responsible for overseeing entire department, creating and developing marketing campaigns, creating and developing education & prevention presentations / campaigns

Responsible for EAP and Insurance Contract Negotiations

Responsible for creating and developing all marketing collateral for our clinical and outreach programs

Major Accomplishments

Established sole provider agreement for adolescent services for local county first responder EAP

Established exclusive provider agreement with a small Insurance Network.

Established relationship and presented to a national nurse association

Employee of the Month September 2016

LUNDBECK PHARMACEUTICALS, Chicago, IL

Contracted thru Xerox Corporation, TMS Health

Physician Sales Pharmaceutical Representative (National) (March 2015-July 2016)

Experience with Neurological and Cardiac products

Major Areas of Accountability

Responsible for implementing the sales/marketing plan to assure maximum distribution and market penetration of products within company & FDA guidelines, policies and directives.

Target growth with key targeted physicians, hospitals, pharmacies, etc.

Actively contribute to the discovery, development and delivery of products to physician and customers.

Consistently top 5% of Account Managers

Selling Skills:

Executed brand strategies to ensure a consistent company sales and marketing message.

Established/maintained effective communication/cooperation/coordination with company employees

Experience with orphan drug/orphan disease state

Experience with product launch

Developed and executed pre-call plans to meet health care professionals' (HCP) needs. Built discussion around HCP's needs and opportunities. Accurate and timely follow-up discussions with HCPs to foster ongoing trust with HCP as relationship developed.

DERMASCIENCES, Princeton, New Jersey

A Tissue Regeneration Company and Global Manufacturer of Wound Care Products

Account Manager (July 2013-November 2013)

Major Areas of Accountability

Business Acumen

Effectively engaged all targeted accounts (acute care, LTAC, Home Health) as well as developed a clear and logical plan to achieve overall territory sales objectives

Developed and implemented strategies to maximize territory and company objectives, including analyzing key sales and marketing data to determine the most leveragable opportunities in the territory for targeted accounts, understand customer’s environment, including who the clinical, financial and other key decision makers were, their key issues/concerns, including challenges and opportunities

Ensured timely advancement of the sales process with all targeted accounts achieving/exceeding the annual minimum required contract commitments

Understood Financial Business Models and conducted cost/benefit analysis

Selling Skills

Demonstrated consultative selling skills to uncover customer needs and created compelling reasons for customer to purchase, regardless of contractual constraints.

Organized and Planned daily call routine to ensure appropriate coverage of key accounts given sales time allocation, sales potential, geographical location, development of sales process, etc.

Utilized all available tools to maximize sales growth including, but not limited to, GPO and IDN contracts, marketing directives, sales reports and educational materials

Knowledgeable of competitive activity and sales volume in targeted account

Meet or exceeded selling quotas/targets

Relationship Building

Retained and grew business within customer base by identifying opportunities and help formulate sales strategies

Developed and maintained long-term relationships that lead to increasing use of products within target accounts

Developed and maintained productive cross-functional relationships to share knowledge and leverage synergies within the organization

Clinical Knowledge and Self Development

Clear understanding of clinical and technical product knowledge (Wound Care)

Kept current on clinical practice by reading industry journals, dialogue with clinicians, etc.

COLOPLAST CORPORATION, Minneapolis, Minnesota

Global Manufacturer of Ostomy, Wound, Skin and Continence Care Product Lines. Provides service to broad spectrum customer base worldwide.

Territory Manager-Florida (2009-May 2013)

Major Areas of Accountability

Business Acumen

Developed a clear and logical plan to achieve overall territory sales objectives Effectively engaged all targeted accounts (acute care, LTAC, Home Health, Wound Care Clinics/Centers)

Analyzed key sales and marketing data to determine the most leveragable opportunities in the territory and successfully implemented strategies.

Developed relationships in the Targeted Call Plans which included nursing staff, purchasing, management and GPO/IDN representatives

Selling Skills

Demonstrated consultative selling skills with existing accounts, target accounts and business development opportunities, regardless of contractual constraints.

Demonstrated exceptional ability to engage C-Suite representatives within IDNs and GPOs

Exceeded Sales Revenue Goals 2009, 2010, 2011

Recognized as Top 25% of Territory Managers

Knowledgeable of competitive activity and sales volume in targeted account

Consistently met or exceeded selling quotas/targets

Clinical Knowledge and Self Development

Clear understanding of clinical and technical product knowledge (Ostomy, Skin, Wound, Continence Care)

Kept current on clinical practice by reading industry journals, dialogue with clinicians, etc.

As required, attended industry related meetings/events for business development opportunities i.e. UOA meetings, trade shows, WOCN meetings, AACN Meetings, APIC meetings, etc.

AMN HEALTHCARE, INC., San Diego, CA

Largest temporary healthcare staffing company in the country, recruiting and placing physicians, nurses, and allied healthcare professionals on national and international scales.

Regional Director of Client Services-Southeast Region (GA, TX, AL, LA, SC, FL, USVI) (1997-2009)

Drove goal-oriented management of a $57M sales region. Negotiated regional and national contracts to mature zone. Interfaced regularly with C-Suite executives. Commanded aggressive cross selling of all company service offerings. Planned and launched new business development initiatives. Conducted phone sales with new and existing clients in direct industry and associated industries.

Exceeded revenue goals during 3 consecutive years, culminating in a 127% achievement in 2006 and 2007, by networking with numerous hospitals and C-Suites within those hospitals, cross selling services and identifying decision makers for service purchases.

Sharpened capacity to identify account objectives, time allotment specifics, account strategies, and developmental goals by analyzing regional accounts and designing and implementing an action plan.

Facilitated the first successful networkings with associate industry organizations by researching related associations and publications, and establishing AMN presence at conventions.

Launched the first partnership with state licensing boards by initiating communication with key contacts and executing follow-up networking.

Enabled recruiters to sell within certain regions, resulting in profitable relationships by cultivating partnerships with state boards of tourism to highlight key elements available in individual states.

Stimulated AMN’s ownership of 40% of the market through exceptional execution of new business development and the addition of new accounts to an already saturated market.

Recognized with numerous awards including “Best Employee”, best in regional leadership skills, and top 5 regional directors through exceptional internal relations and performance reward methods.

AWARDS

Family First Adolescent Services-Employee of the Month (September 2016)

Lundbeck-Top 5 Sales Leaders Awards (Feb-July 2016)

Coloplast Corporation, Sales Achievement Awards 2009, 2010,2011

AMN Healthcare-Best Employee

AMN Healthcare-Top 5 Regional Directors 2005-2009

Certifications

Mental Health First Aid for Adolescents

Mental Health First Aid for Adults

Education: http://www.bing.com/images/search?q=Behrend+College+Job+Openings&FORM=IRTRRLPenn State Behrend, Engineering

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