CARY A. GIGLIO

**** ****** **. *****: 732-***-****

Toms River, NJ 08757 Email: acwvum@r.postjobfree.com

DIRECTOR & BRAND DEVELOPMENT

Knowledgeable and enthusiastic facility director with extensive experience

in operations management, brand development, financial planning, staffing,

and training in a retail and spa setting. Strong focus on customer service

and client relations, dedicated to developing long-term relationships with

community partners and patrons to ensure ongoing success. Able to identify

areas for growth, develop feasible plans, and implement with promotional or

marketing activities to increase profitability and brand visibility. Track

record of operational and financial success in managing multiple locations

and large teams, while creating unique guest experiences in an innovative

and beautiful spa setting.

Areas of Expertise

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Retail and Spa Operations Brand Development Client Relationships

Financial Planning/Analysis Marketing/Promotional Startup/Turnaround

Initiatives Facility Maintenance

Performance Metrics Merchandising and Customer Service

Team Leadership Presentation

Training & Mentorship

Key Skills Assessment[pic]

Branding and Marketing - Developing and implementing promotional activities

that increase visibility and consumer currency for the site and all

products and services.

Operational Management - Driving positive customer experience and feedback

through comprehensive management of staff, inventory, services, and

facilities.

Professional Experience

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Exuviance Princeton, NJ October 2014 - Present

Spa and salon development

. Create and implement spa concepts for the Exuviance brand.

. Create and maintain Exuviance brand standards in operations, design,

and service for the spa concept.

. Oversee the operations of budgeting, marketing support, service level

performance.

. Perform ongoing audits to drive excellence in brands, service and

productivity.

. Continually create, maintain and update branded spa concepts.

. Ensure all brand standards are being executed in accordance with

Exuviance standards.

. Schedule and coordinate new openings.

. Coordinate with openings teams including building, township, state and

other key relationships.

. Support operation via training, coaching, meetings, and responding

promptly to associate or location needs.

. Establish and maintain relationships with strategic partners to help

the locations grow their objectives.

BASK AT REVEL, Atlantic City, NJ February 2012 - September 2014

Spa Director

. Managed spa and retail operations successfully in accordance with

brand standards and company vision.

. Supervised the opening of additional locations, including

construction, equipment procurement, marketing, recruiting, and hiring

team members and managers.

. Hired, trained, and evaluated all staff members, and offered training

and mentorship opportunities as needed.

. Developed brand recognition by increasing visibility via promotions

and marketing.

. Integrated any new branding and products into existing menu of

services.

. Coordinated inventory control, merchandising, receiving, and store

maintenance to ensure a safe and stocked space for all customers and

employees.

. Reduced shrink through direct loss prevention initiatives and

increased training for team members.

. Established sales and service goals for individuals and the whole

team.

. Managed financial operations, budgets, and sales forecasts to create

financial accountability in all operations.

LIFE SPA AND SALON AT LIFETIME ATHLETIC, Berkeley Heights, NJ January 2011-

Febubuary 2012

Spa Director

. Responsible for the operation, maintenance, and organization of

multiple locations along the east coast, including the launch of new

locations.

. Managed retail level operations, including sales, staffing,

scheduling, and store and stock maintenance.

. Responsible for operational financials including budget planning,

tracking, accounting, and payroll.

. Led marketing and promotional efforts by developing and implementing

current and attractive initiatives.

. Drove community outreach through participation in events and

relationships with local partners.

. Coordinated receiving and inventory flow, and ensured current

merchandise was available and displayed.

STRIP MINISTRY OF WAXING, New York, NY May 2010 -January 2011

Spa Director

. Managed daily operations, for a concept brand from Asia for retail

sales and spa services.

. Acted as project manager for the opening of new locations; responsible

for all aspects of financial and physical resources, including

facility construction, equipment purchase, launch and marketing

initiatives, and recruiting, hiring, and training team members at all

levels.

. Developed menu offerings in accordance with new branding.

. Increased brand visibility through promotions and marketing.

. Planned sales and service goals alongside forecasting and financial

analysis.

. Directed loss prevention efforts, mentored all team members, and

worked toward a calm and comfortable experience for all customers.

BLISS SPA, Hoboken, NJ November 2008 - April 2010

Spa Director / New Builds Team

. Worked with New Builds Team on new locations and launches in Hoboken,

Miami, Boston, DC, and Singapore.

. Restructured Operations & Equipment, saving over $20k per property

opening.

. Achieved the highest sales growth in the region in the first year

after opening; spa and boutique selected by corporate as a model

location for other stores to emulate.

. Managed the operations and maintenance of multiple store locations

along the east coast.

. Provided financial analysis and planning, including budget

administration, profit and loss, and payroll.

. Participated in all marketing and promotional initiatives, including

community outreach and events.

THE BORGATA HOTEL SPA, Atlantic City, NJ April 2006 -October 2008

General Manager

. Managed each part of daily operations for the spa, including staffing

of 200 team members and an 8-person managerial team.

. Established revenue goals and service quotas to drive profitability.

. Selected merchandise for presentation or promotion in line with

overall promotional programming.

. Developed staffing patterns to match demand during high volume and low

volume times.

. Worked closely with operational managers to ensure daily, weekly, and

monthly outcomes aligned with metrics patterns.

STAY FIT SPA, GRAND HYATT, Dallas, TX February 2004 -April 2006

Manager

. Oversaw operations of spa and fitness center, including staffing,

inventory, and retail sales.

. Liaised with vendors to confirm and verify shipments, and ensure

quality of products.

. Provided excellence in customer service, and resolved any complaints

and queries in a timely manner.

Education & Training

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Bachelor of Science, Business Administration, Strayer University (expected

2016)

Massage Therapy, Texas School of Swedish Massage, 2006

Manicuring and Skin Care, Capri Institute of Cosmetology, 2002

Visual Marketing, New Jersey School of Graphic Design, 1998

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