Denny Schriver
Will Consider Relocation
Interested in: California, Southwest, South East, Mid Atlantic
Marketing Sales Training Business Development Management
Top-producer who exceeds goals & drives revenue to record profits.
Expert at digital marketing & process consulting for automotive & other industries
Key player in introducing processes & key metrics which lead to improved performance & productivity
Highly-talented at analyzing markets, targeting areas of highest returns, and developing strategies to attain sales
Trusted colleague who is respected & well-liked by General Managers, Management, Colleagues, Owners, & Staff
Key Areas of Strength:
Strategic Marketing / Business Development / Branding / Consultative Sales / Operations / Digital Marketing / CRM /
Presentations / Training & Curriculum Design / Process Improvements / Planning & Execution / Performance Metrics / Leadership & Teamwork / Advanced Communications / Building Key Relationships & Partnerships
PROFESSIONAL EXPERIENCE
INDEPENDENT CONTRACTOR TKWORLDWIDE / HUFFINES AUTOMOTIVE GROUP 2015-PRESENT
Business development center installations, Process consultant Chrysler Dodge Jeep Ram of West Covina CA, VW of San Monica CA / BDC Director Service, Sales, Internet and Phone Processes Huffines Chrysler Dodge Jeep Ram Lewisville TX / Plano TX, Chevrolet Lewisville nine stores in total. Conducted a deep drill down of current processes and proceeding with process build with management buy-in.
SHIFT DIGITAL
Digital marketing and technology company providing solutions and services focused on retail distribution.
Business Development Strategist / Process Trainer - Annapolis, MD 2014 - 2015
Recruited by Shift Digital to consult with Audi USA and provide process consulting and CRM/retail training to large volume Audi dealerships in Southern Region. Partnered with Market Managers, GMs, management and owners to evaluate store performance, develop strategic plans and build/grow Business Development Centers to drive results. Visited stores/monitored progress monthly. Provided subject-matter-expertise on digital marketing products/services.
Improved profitability in stores from 5% to 10%
Customized processes and training to meet each store’s needs; introduced best industry practices / metrics
Received excellent feedback from senior leaders and owners of dealerships
ENERGY WELLNESS, Ft. Lauderdale, FL
International Health & Wellness Products Company.
VP Sales & Marketing 2010 - 2014
Spearheaded marketing including website design, development of collateral, and branding. Led weekly marketing meetings and trained associates to facilitate presentations on how to market products and sell concept of multi-level marketing to potential associates.
Increased revenue by 30% within 2 years and thereafter by 15% year-over year
Fine-tuned marketing approach by changing name and rebranding company to better reflect product line
Personally trained more than 100 Associates and hired an additional 15 new Associates
MARTIN MANAGEMENT GROUP, Bowling Green, KY (HQ) 2009 - 2010
Operations Director Eighteen Automotive Dealerships, Nationally Employee /
Oversaw and monitored 18 automotive dealerships and 21 franchises in U.S. to improve productivity, profitability and market share. Held weekly conference calls on dealership metrics and best practices. Assisted dealerships with sales and inventory management. Reviewed individual performance of management and staff. Trained / coached sales staff.
Implemented an inbound sales call process and developed a phone guide/script for dealerships
Drove sales and performance metrics by introducing high quality training programs and process improvements
- within 1st month of hire mentored/coached staff to increase car sales 100% (in one store)
- Improved variable revenues within 60 days
Impacted performance by creating and implementing key performance / training metrics and reporting
AUTONATION, Ft. Lauderdale, FL (HQ) 2006 -2009
Trainer - Variable Operations - South Florida Region (2008 - 2009)
Lead Trainer - Variable Operations - Central Region (2006 - 2008)
National Trainer - Variable Operations (2006)
Denny Schriver 703-***-**** ● acwrne@r.postjobfree.com) page 2
AUTONATION continued….
Trained a ‘Web Desking process’ and Technical & Sales Process Certification for GMs, sales and management staffs in Central and South Florida Regions, and nationally. Managed a team of 6 trainers in Central Region. Evaluated performance metrics of GMs / staff on a weekly basis.
Promoted rapidly to Lead Trainer for Central Region
Impacted revenue increases within 6 months through 7 different channels including: unsold follow-up, service,
Internet process, lease renewals, and more;
Drove improvements to performance metrics in stores related to Phone, Internet, and Sales processes
REYNOLDS & REYNOLDS, Dayton, OH & Wynnewood, PA (HQ) 1999 - 2006
Software and professional services for automotive dealerships and automakers.
CRM Solutions Sales Consultant for VA, MD, DE, PA - Dayton, OH (2003 - 2006)
Transitioned from training and consulting role to market CRM initiatives. Partnered with Account Managers to identify revenue opportunities. Implemented 5-step sales process to generate sales for resources, process solutions and sales training for dealer. Facilitated presentations to CEO/GM levels. Monitored delivery, dealer satisfaction, implementation.
Specifically recruited by the VP of NE to join CRM Solutions Sales
Consistently ranked #1 as Top CRM Sales Revenue Producer out of 42 nationally:
- $3.9M - Club Level Performance (2006)
- $3.2M - President’s Club Performance / 130% of quota (2005)
- $2.8M - Club Level Performance (2004)
Personally closed 2 contracts at more than $1M each
Selected to serve on the Sales Advisory Board to provide input on the future direction of company (2005/2006)
National Consulting Practice Leader - Dayton, OH (2001 - 2003)
Supported corporate Product Teams as SME for CRM and new products. Interacted with enterprise groups to gain buy-in from key decision makers on program development, process implementation and process improvements. Trained sales teams, large auto groups, OEMs. Implemented solutions to resolve onsite ‘process’ issues in dealerships.
Developed revenue streams for Process Training and Consulting:
- designed consulting packages for new approaches and software such as Contact Management / CRM software
- participated in creating measurement tools for Enterprise level to monitor dealerships (stores)
Chosen to participate on Advisory Team with Senior Leaders to address issues related to marketing, sales, consulting
Promoted to CRM Solution Sales
Process Trainer - Variable Operations Catalyst - Wynnewood, PA (1999 - 2001)
Presented on a national level to OEMs, dealerships and large auto groups to demonstrate value of digital marketing. Partnered with GMs and sales management to implement initiatives related to Internet sales/marketing processes and lead management tools. Facilitated classroom training on Internet strategies, website maintenance and processes.
Previous experience:
General Manager with Rosenthal Jaguar, Vienna, VA (1999): Pre-owned Sales Manager with Passport BMW, Marlow Heights, MD (1998) Pre-owned Sales Manager with American Service Center (Mercedes Benz), Arlington, VA (1993-1998)
EDUCATION:
Villanova University, Villanova, PA - attended Marketing classes
Millersville University, Millersville, PA - Dual Majors: Business Administration & Psychology
PROFESSIONAL DEVELOPMENT:
Seminars in management, sales, leasing, financial analysis, operations, staffing, and customer relations.
COMPUTER SKILLS: Reynolds, UCS, ADP, proprietary systems; Microsoft Office: Word, Excel, PowerPoint, Outlook