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Graphic Designer / Manager

Location:
Ingalls, Indiana, United States
Salary:
$85,000-90,000
Posted:
October 27, 2016

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October **, ****

In reading through the expectations and desired attributes for the Visual

Interactive Designer position, two words came to mind: perfect fit. My skills, strengths and abilities align with the job description. I have no doubt that an amazing opportunity such as this will generate a tremendous response. I could easily tell you that I exceed the expectations and requirements of the position. I do, and my attached resume demonstrates this point. However, out of respect for your time and the agonizing task of reading hundreds of cover letters and resumes, let me summarize why we should meet to talk about how I can provide immediate value to your team and clients:

I strive to exceed the expectations desired and I have a strong record of success in developing and driving design that increase revenues, client base, morale, quality and customer service. My experience has enabled me to deliver a tremendous amount of value, including: Î As a Graphic Designer with a passion for design, I understand the impacts and intricacies of integrating brand, communication and tools to create an amazing user experience through effective user interfaces. Î I lead with integrity, honesty, ownership and inclusion; building a team on trust and respect forges an environment in which performance is maximized and creativity unleashed.

Î I build bridges; with clients, teams, leadership and external stakeholders that lead to successful creative and business initiatives and bottom line results.

Î There is always opportunity to learn, I welcome the insights, input and thoughts from any member of our team.

Î I am a positive person with enthusiasm for success which allows me to bring an energy, excitement and engagement at all levels of interactions from leadership, team members, clients and vendors. Î The calm in the storm, I excel on challenges in fast-paced environments leveraging a composed and analytical approach to secure success. Î I always wear shoes, a shirt and pants to work. Thank you for your consideration, I look forward to speaking with you soon. Sincerely,

Brad Dixon

Enclosure

BRAD MARKET I NG, BRAND DIXON & DES I GN L EADER

I N FO

ADDRESS

9192 West Grandview Blvd.

Pendleton, IN 46064

PHONE

317-***-****

EMAIL

acw9s3@r.postjobfree.com

PORTFOLIO

wbd2020.myportfolio.com

EDUCAT I ON

BACHELOR OF SCIENCE - JOURNALISM

Advertising Curriculum

Ball State University 1994

S K I L L S

ö Creative Direction

ö Graphic Design

ö HTML/CSS/Bootstrap

ö UX/UI Design

ö Brand Building

ö Strategic Planning

ö Budget Management

ö Team Building & Leadership

ö Pitch Development

ö Vendor Management

ö Internet & E-Mail Marketing

ö Client Relationship Management

ö Social Media Marketing

ö Contract Negotiations

ö Content Strategy

CONT I NUED ö

BRAD MARKET I NG, BRAND DIXON & DES I GN L EADER

P ROF I L E

Decisive, energetic leader delivering profitable solutions for 15+ years that drive revenues, build strong corporate brands, attract & maintain clients while fostering dynamic work environments.

P ROF E S S I ONA L E X P E R I ENC E

THE WORTH COLLECTION, LTD. 2009-PRESENT

MARKETING & DIGITAL EXPERIENCE MANAGER, 2015 – 2016 Graphics Manager, 2011 – 2015 / Graphic Designer, 2009 - 2011 Recognized as influential and impactful internal brand champion demonstrated by promotions into positions of increased authority and oversight with ownership of defining and executing project deliverables; managing vendor relationships, budgets and time lines; vendor selection and negotiations; leading and developing team for optimal performance and providing strong sales support for increased revenues and visibility.

Î Full ownership of marketing and field communication defining project scope and metrics, managing deliverables, performance, quality and budgets for increased client engagement and revenues.

Î Partnered with Vice President of Marketing developing initial scope and design of instrumental marketing campaign; assumed full ownership of day-to-day operations after implementation.

Î Managed and mentored development team designing and executing branding and marketing projects that provided instrumental support to sales associates for increased visibility and revenues:

ö Introduced evite capabilities to sales associates, over 8M sent in 2014 ö Expanded email marketing from 40k emails in first year to over 20M annually

ö Introduced field direct individual marketing material ordering system Î Coordinated with IT to define and expand on opportunities of internal email marketing system; partnered with external programmer to design the user experience and project managed the building of the new robust system. Î Expanded market presence and strengthened brand by driving initiatives that transformed seasonal updates into multiple weekly social media content updates that increased leads and revenues.

Î Assigned project tasks, oversaw design process and analyzed digital and new media forecasting for performance evaluation to develop and implement solutions that drove revenues.

Î Expanded division’s capability by reducing inefficiencies and costs leveraging existing resources; slashed delivery time on baseline activity from two weeks to two days utilizing one staff member versus two. Î Lead project coordination with Marketing, IT and Sales Division leadership defining project goals, deliverables, schedules and budgets. Î Identified, negotiated and hired vendors; eliminated seven overlapping vendors into one for improved quality, communication and products with a significant reduction in costs.

Î Transferred field market ordering system online for faster product turnaround while realigning staff leveraging strengths into more impactful roles for improved performance and engagement.

E X P E R I ENC E CONT I NU ED

HEARTLAND CHURCH 2007-2009

COMMUNICATIONS MANAGER

Requested to and successful in serving dual role of leading communications, marketing and strategy during critical expansion and transformation phase for organization while building engagement with organizational services and activities.

Î Restructured organizational communication branding and delivery establishing best practices, efficient systems and incorporated impactful tools for increased client engagement.

Î Directed and trained team of volunteer staff optimizing strengths to increase team productivity.

Î Leveraged marketing collateral including newsletters, email campaigns, event planning and mailers to increase participation in organizational activities and grow day care center.

Î Coordinated and oversaw event management activities aligning resources and vendors.

Î Designed advertising strategies leveraging strong relationships with community organizations and decision makers for increased visibility with reduced costs.

IBJ MEDIA 2002-2007

ART DIRECTOR, 2004 – 2007 / GRAPHIC DESIGNER, 2002 – 2004 Began as influential team member of new division created within leading Indianapolis Business Publication and quickly promoted to Art Director for Custom Publishing Division with full ownership of creative direction, concept design, project, team and deliverables management. Î Instrumental in growing division into profitable arm of organization responsible $1.2M in annual revenues, nearly one-third of organization’s revenue.

Î Collaborated with Division Production Manager to define project scope, budgets, time lines and metrics while overseeing team deliverables for variety of complex projects for high profile clients including Indianapolis Motor Speedway Foundation and Indiana Department of Education. Î Mentor and oversee up to 10 designers, identify strengths and leverage with empowering leadership for improved quality and performance. Î Streamlined initiatives and processes that allowed for increased monthly project capacity while maximizing existing resources. Î Managed team projects ranging from magazines, supplements, novels, coffee table books, directories, websites, landing pages and full range of marketing collateral.

Î Keen negotiator reducing vendor costs to meet client budget and corporate financial goals.

Î Established best practices and style guidelines for annual publications. Î Coordinated internal resources managing expectations, schedules and dual stakeholder interests.

Î Built strong working relationships with departmental leadership, vendors, stakeholders and clients.

P R E V I OU S E X P E R I ENC E

GRAPHIC DESIGNER RATIO ARCHITECTS, 2000 - 2002

GRAPHIC DESIGNER AT-A-GLANCE CONSUMER PRODUCTS, 1997 - 2000 IMAGE TECHNICIAN MCMILLAN PUBLISHING, 1995 – 1997 TOOL S

ö Adobe Creative Suite:

Photoshop, InDesign, Illustrator,

Dreamweaver, Premiere, Muse

ö Microsoft Office:

PowerPoint, Word, Excel

ö Sketch 3

ö iWork/iLife:

Keynote, Pages, Numbers

ö Salesforce Marketing Cloud

ö MAC based, but PC Compatible

ö Wordpress/Magento

SOC I A L

FACEBOOK

facebook.com/brad.dixon.902

LINKEDIN

linkedin.com/in/braddixon20



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