TIFFANY WILLIAMS-JALLOW

*** ******** ******, #** * BROOKLYN, NY 11225

816-***-**** L acw1h8@r.postjobfree.com

Professional Summary

Dedicated and adept sales and marketing professional with 10+ years experience delivering quality service and achieving revenue expectations. Brilliant communicator who is highly motivated, creative and versatile. I am able to quickly step in and take responsibility for meeting corporate sales targets plus provide support for quick turnaround. Innovative professional with proven ability to identify, analyze and solve problems to increase customer and employer satisfaction.

Keys & Qualifications

Staff Development & Training

Teambuilding & Supervision

Business Development & Sales

Relationship Building Skills

Presentation & Report Creation

Client Development & Support

Clear & Effective Communication

Public-Speaking Skills

Entrepreneurial Self-Starter

Problem Solution Analysis

Cross-business Expertise

Cross-border Skills

Experience

Webgains

New York, NY

Commercial Director, January 2016 to June 2016

Develop and oversee the sales and publisher departments within the US business.

Results:

Responsible for sales team achieving 200% of their targets for numbers of new clients in March and 300% of their targets in April

Oversaw three-person sales team’s achievement of 115% of its revenue/gross profit goal during Q1 2016

Hired and trained three sales people, developed sales processes and led sales meetings while signing 13 new programs, recruiting 10 new publishers and managing the top 30 publishers for the network meeting and exceeding my own personal sales and revenue goals

Developed collateral and service offering in the US plus represent the company at industry events while raising the company profile

Maintain a comprehensive understanding of performance marketing, its evolution and advantages as a revenue generating platform

Rakuten Marketing, Inc. (formerly LinkShare, Inc. – see below)

New York, NY

Sr. Manager, Business Development, January 2015 to December 2015

Promoted from Sr. Network Development Manager to Sr. Manager, Business Development responsible for acquisition and day-to-day management of new, high-volume publishers while maintaining publisher satisfaction and maximizing revenue growth through new and optimized partnerships with Rakuten Affiliate Network advertisers.

Results:

Utilized effective marketing and sales strategies and tactics to acquire and manage portfolio of top-tier publishers like UPS, Business Insider and Keh Camera to attain 100%+ of sales and revenue goals.

Trained and developed business development managers and coordinators across global offices in Australia, Brazil, China, etc.

Spearhead a variety of intra- and inter-departmental projects designed to enhance productivity within and across departments.

Collaborate with advertisers and their international account teams via email, phone conferences, in person meetings, newsletters, publisher showcases, webinars, etc. to monetize advertiser partnerships across global markets.

LinkShare, Inc. (currently Rakuten Marketing, Inc. – see above)

New York, NY

Sr. Network Development Manager, August 2010 to December 2014

Promoted from Network Development Manager to Sr. Network Development Manager responsible for day-to-day management of established platinum level and new publishers while maintaining partner satisfaction and driving revenue growth through new and optimized network partnerships with LinkShare advertisers.

Results:

Skillfully managed portfolio of platinum level publishers like FlexOffers.com and TopTenReviews plus self-recruited publishers like Mobistreak to achieve 100%+ of sales and revenue goals.

Twice awarded LinkShare’s “Kaizen Idea of the Month” for automating the network’s advertiser program approval process as well as expediting the set up and installation of advertiser floodlight pixels plus nominated for other employee awards.

Spearheaded a variety of intra- and inter-departmental projects designed to enhance productivity as well as monetize advertiser partnerships across the LinkShare Affiliate Network.

Indigo Interactive, Inc.

Overland Park, KS

Sr. Affiliate/Trading Center Manager, March 2009 to May 2010

Promoted from Account Executive and Sr. Account Executive positions at sister company, Virtumundo Inc., to become Sr. Affiliate/Trading Center Manager in charge of four lead trading centers, as well as manager of more than 200 advertisers and affiliate marketers worldwide.

Results:

Oversaw lead generation, delivery, validation, technical integration, troubleshooting and billing and collections for the Auto, Insurance, Mortgage and Pay Day Loan lead trading centers representing over 100 advertiser partners.

Coordinated sales efforts for over 100 affiliate marketers and was responsible for affiliate recruitment, campaign implementation, tracking, quality control, billing and collections.

Supervised efforts of IT and sales staffs to ensure profitability of four lead trading centers.

Developed three new lead trading centers into steady, viable revenue streams.

Increased gross profit of inherited auto finance lead trading center by decreasing percentage of returned leads and bolstering quality of purchased leads via lead validation outsourcing.

Steered payday loan lead trading center to profitability after three failed attempts of predecessors.

Virtumundo Inc.

Overland Park, KS

Sr. Account Executive, May 2005 to February 2009

Promoted from Account Executive to Sr. Account Executive responsible for over 100 active email and search engine advertiser accounts.

Results:

Managed 60% of email and search engine advertiser accounts including Sears, Vistaprint and 1-800 Flowers.

Produced 70% of monthly sales revenue for a team of six while accounting for one-third of past due receivables.

Increased annual sales revenue by 25% upon introducing new guaranteed CPM pricing model.

Achieved monthly revenue targets 36 out of 45 months.

Led sales team with annual revenues of $2 million or more in three of four years as an Account Executive.

The Pitch

Kansas City, MO

Sr. Account Executive/Real Estate Team Leader, March 2002 to August 2003

Promoted from Account Executive to Sr. Account Executive culminating in final role as Real Estate Team Leader responsible for sales growth of the Real Estate section.

Results:

Awarded “Salesperson of the Quarter” among New Times Media newspaper account executives nationwide.

Listed routinely among the top ten New Times Media newspaper account executives nationwide.

Developed Real Estate section and directed five person team to meet and exceed monthly sales goals four out of six months as Real Estate Team Leader.

Coordinated social mixers and booth exhibits for promotion of the Real Estate section to agents and brokers.

Oversaw creation and launch of Real Estate sales supplement and Home Services page.

Other Experience

WDAF-TV (FOX4 News)

Kansas City, MO

News Producer, May 1999 to February 2002

Promoted from Associate News Producer to News Producer in charge of morning newscast planning and implementation including coordination of live remotes, studio guest appearances, satellite interviews and special programming.

University of Kansas

Lawrence, KS

Graduate Teaching Assistant, August 2003 to May 2005

Provided instructional assistance and technical support to and lab supervision over more than 500 freshmen and sophomore students enrolled at the William Allen White School of Journalism and Mass Communications.

Education

University of Kansas

May 2005

Masters of Science in Journalism (Emphasis: Strategic Communications)

University of Missouri - Columbia

May 1999

Bachelors of Science in Journalism (Emphasis: Broadcasting) Bachelors of Arts in Communication (Emphasis: Television Production)

Affiliate Classroom

February 2009

Affiliate Manager Certification

Other Interests

Executive Producer/Host, Relationships360 TV and Radio Shows, October 2009 to Present

Freelance Copywriter/Marketing Consultant/Media Strategist/Publicist/Writer, May 2005 to Present

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