Almaroof Apatira, MBPA, RCFE, NHA
South San Francisco, CA 94080
Senior Living Executive Director
Areas of Expertise
Operations Management / Census Development Management / Quality Assurance
Regulatory Compliance / Public Relations and Marketing / Client Relations
Problem Resolution / Staff Management / Training & Development
Project Management / Team Building / Staff Retention
Report Generation Review / Financial Management
Revolutionized Culture Change model of care within the communities at St. Paul’s Senior Homes & Services, with staff buy-in.
Maintained five star rating at St. Paul’s Health Care Center consistently for 3 years.
Preceptor of two AIT’s to licensure at St. Paul’s.
Transitioned Convalescent Center Mission St. Inc. from a long-term care provider to a short-term rehabilitation facility, elevating the number of part A residents from 4 to 21 per month.
Achieved exceptional Department of Health survey results for 13 consecutive years.
Controlled costs for the Beverly Living Center while meeting County of Santa Clara customer requirements to decrease resident’s length of stay from 6 to 3 months.
Maintained average census occupancy at 98% at all facilities.
Reduced employee turnover from 50% to 25% within a year while at Excell Health Care Center.
Exceeded annual revenue goals in 11 of 14 years
Received the American Health Care Association Quality Award (2010 & 2003).
Most Recent Duties
Provide overall leadership, operations management, growth, and profitability of the community.
Plan, develop, direct, monitor and support all operational administrative, clinical, human resources, customer service and fiscal activities for the community’s programs and services so as to insure quality and consistency with company standards.
Actively promote the company’s mission, philosophies and beliefs in all daily interactions, within and to customers outside the community.
Develop and maintain positive interactive partnerships with the district/divisional teams.
Oversee all resident care issues.
Supervise all department heads, and ensure compliance with policies and government regulations.
Lead marketing activities.
Guidepoint Global, New York, NY 6/2015
Independent Healthcare Consultant
Life House Castro Valley HC, Castro Valley, CA 9/2014 - 6/2015
St. Paul’s Manor & McColl HCC, San Diego, CA 7/2011 - 9/2014
Foresight Convalescent Center, San Francisco, CA 6/2007 - 7/2010
Beverly Living Center, San Jose, CA 5/2006 - 6/2007
Victorian Health Care Center, San Francisco, CA 12/2001 - 5/2006
Excell Health Care Center, Oakland, CA 10/2000 - 10/2001
Cordilleras Mental Health Center, RWC, CA 1/1998- 10/2000
Cordilleras Mental Health Center, RWC, CA 2/1992- 1/1998
MBPA - Master's Degree in Business and Public Administration
Southeastern University, Washington, DC
BS - Bachelor of Science in Economics
University of Maryland, College Park, Maryland
RCFE - Assisted Living/Residential Care License (California)
NHA – Nursing Home Administrator License (California)
California Association of Health Facilities
American Health Care Association and LeadingAge California