Manager Marketing

Bouchra Hamelin

DP Holder “Require LOC only”

French Citizenship

Singapore +65 82473219– ******@*****.***

Seletaris 511 -2-73 Sembawang road 757706

Accomplished Lecturer

Marketing Sales Management

Education

Management Skills

Skilled Facilitator

Collaboration

Self Starter

Results Driven

Strategic Thinker

Calm Under Pressure

Highly motivated, results driven lecturer with diverse teaching and coaching expertise, leading students to perform and exceed goals.

Credited with being strategic and analytical, with strong problem solving skills, promoting learning and development, and helping students to overcome obstacles.

Innovative trainer with in-depth knowledge of marketing and sales fundamentals, with the ability to motivate and generate curiosity, presenting material in a clear, logical format.

Accomplished communicator skilled in presenting the audience with opportunities for meaningful engagement.

Accomplishments & Milestones

•Developed relationships with Peace Corps partners and continuously collaborate to organize workshops and training sessions for women cooperatives in the middle Atlas region.

•Consulted with and developed a network of managers from various corporations; led conference where network of managers were invited to speak and train students.

•Received certification to facilitate Markstart (marketing management and strategic marketing) simulation, Blue Ocean Strategy simulation (BOSS), and BrandPro, a brand management activity.

•As program manager for STMicroelectronics, designed a coaching method and trained a global network of company experts, engineers, and managers.

•Authored a case study on pricing strategies that was later published in the Marketing Management book of Kotler Keller 15th edition.

Work Experience Highlights

Centre for Learning Excellence (CLE) Infrane, Morocco, 2014 – Present

School Coordinator

Partner with the Dean, school coordinators, and faculty members, to perform strategic Centre-wide duties, including the evaluation of school coordinators and faculty, determining the tutoring needs of each program, hiring and coordinating mentors, tutors, and tutors certification.

Plan, coordinate, and participate in the “CLE seminar” which includes a full day of training for tutors and mentors.

Partner with school staff and coordinate counseling services, to arrange tutors, and the mentors’ training program.

School of Business Administration, Al Akhawayn Infrane, Morocco, 2007 - Present

Lecturer

Design and lead lectures on marketing, sales, and management fundamentals, coaching students and advising them on career choices.

Facilitate marketing simulation activities, using facilitation expertise and creativity to challenge students to think outside of the box and grow in their own knowledge.

Create relationships with business owners, and organize and promote hands-on experience, taking students out of the classroom, teaching them to apply marketing concepts with local companies.

Partner with small to medium-sized companies, training non-marketing leaders on key marketing principles, helping these professionals to more successfully drive their business.

BOUCHRA HAMELIN, PAGE 2

PROFESSIONAL EXPERIENCE CONTINUED:

STMicroelectronics University Fuveau, France, 2006 – 2007

Corporate Training Program Manager

Ensured the strategic alignment of university programs with company business objectives.

Defined the training content and programs based on the company’s training needs assessment; evaluated training impact.

Designed, promoted, deployed and facilitated training modules.

STMicroelectronics University Grenoble, France, 2004 – 2006

Wafer Foundry Product Marketing Manager

Ensured foundry business promotions through technical and commercial offers for specific product circuit development and pure wafer foundry services, targeting medical and aerospace customers.

Supervised internal actors’ interactions: foundry production, engineering and division contacts.

Managed several projects, including customer visits and support.

STMicroelectronics University Grenoble, France, 2000 – 2004

European Region Product Marketing Manager

Managed and supported the operational marketing of five commercial areas: Italy, France, Spain, UK and Finland.

Analyzed business opportunities, elaborated pricing policies, controlled product distribution, and promoted new products.

Visited customers and negotiated Original Equipment Manufacturer contracts.

Supervised the interface between R&D, sales and marketing.

Additional Work Experience

•STMicroelectronics Test and Reliability Engineer Grenoble, France

•STMicroelectronics Project Manager, Central Engineering Department Casablanca, Morocco

•STMicroelectronics Production Engineer for Automotive Customers Casablanca, Morocco

•STMicroelectronics Quality Engineer, Failure Analysis Laboratory Casablanca, Morocco

Education and Certifications

•Master of Art in International Studies and Diplomacy

Akhawayn University, Ifrane, Morocco Expected completion 2016

Masters of Business Administration, Institut d'Administration des Entreprises (IAE)

School of Business Administration in French and in English School of Management of Grenoble, University of Pierre Mendes, France 2001

Industrial Process Engineer diploma

Engineers Mohammadia School 1999

Markstrat, BrandPro and BOSS simulations trainer for Academia and Businesses

English, French and Arabic Fluency Basic Italian

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