Simon Lee
** ******** ********, ******, **
************@*****.***
OBJECTIVE
To participate and share valuable experience and knowledge to the next new work place
HIGHLIGHTS OF QUALIFICATIONS
Proven background in analyzing and interpreting market data and reporting
Developed and executed innovative analytic tools to grow the business
Demonstrated ability in managing long term multi-million dollar budgets
Reliable, punctual and hardworking team player
RELEVANT SKILLS AND EXPERIENCES
Analytical/Project Management/Training Skills
Market analysis, presentation,reporting and recommending business decisions for Pepsico and other CPG clients
Provided leadership for projects and analytical trainings for ACNielsen clients
Developed several innovative marketing tools and sales tools
Provided analytic, project management and execution support for all Pepsi brands
Responsible for the analysis and interpretation of all syndicated data in Pepsi Co
Analyzed the Top 50 brand promotion and their promotion efficiency trends
Assisted internal clients(Sales) in making smarter business decisions to improve revenue and brand equity
Worked as a committee member on the ACNielsen Shared Analysis team
Vendor Advisor/Category Management and Customer Relationship Skills
Provided for the successful execution of Vender advisor role and responsibilities to Loblaw company
Prepared analysis & business insights to improve category performance
Developed yearly Planograms for national accounts across all regions
Provided action plans that will focus on the 4Ps(price, place,promotion, product)
Prepared weekly volume and share reports & working with POS data
Served as the expert on the category and customer and the customer’s shoppers by fully understanding consumer insights
Business, Finance and Account Management Skills
Responsible for managing accounts in the Consumer Package Goods companies like Unilever, Bayer, Kimberly Clark, Kraft and Campbell’s
Maintained effective client relations and understanding client needs and develop prospective client companies
Developed, proposed and closed a 3 year contract worth 1.5 million with existing client: deal represented a 7% increased year to year
Conducted an extensive client needs analysis for a recent client: identified and presented options and recommended additional services that would complement growth strategies
Computer and Technology Skills
General: Microsoft Office applications such as Word, Excel, and PowerPoint
Vender Advisor: Tool box, JDA/ Prospace, ADDyanamics, Retailer POS, Retail Link, Access
ACNielsen: Nielsen Answer, Market Track, Homescan, Advance analytics, Spectra
WORK HISTORY
Self Employed Finance/ Trading 2014-Present
Category Manager Acosta, Vaughan, ON 2011-2013
Insight Manager Pepsico, Mississauga, ON 2006-2010
Account Manager ACNielsen, Markham, ON 1994-2005
EDUCATION AND PROFESSIONAL DEVELOPMENT
JDA Software Acosta, Vaughan, ON
Pepsico Brand College(yearly) Pepsico, Mississauga, ON
Trade Promotion and Analysis ACNielsen, Markham, ON
Presentation Skills ACNielsen, Markham, ON
Building Effective Relationships ACNielsen, Markham, ON
Effective Writing Skills ACNielsen, Markham, ON
Professional Selling Skills ACNielsen, Markham, ON
Professional Negotiation Skills ACNielsen, Markham, ON
Projecting Positive First Impressions ACNielsen, Markham, ON
Time Management ACNielsen, Markham, ON
Bachelor of Science Degree - Biology University of Illinois
References Available Upon Request