Sales Marketing

Shweta J. Patel _

*** ********* ***** **** ******, NJ 07052 Ph: 201-***-**** E-Mail: *********@*****.*** EDUCATION NEW JERSEY CITY UNIVERSITY

Sept. 2001-2006 Degree: Bachelor of Science

Concentration in Accounting

Computer Skills

Operating Systems: Windows XP, Vista, 7

Software: Realpage, LAMS (Leasing Administration & Marketing System), MRI, Timberline, Citrix, QuickBooks, Mas 90, ADP, Microsoft Word, Excel, PowerPoint, Outlook. SMS (Strategic Marketing System), SMP

(Strategic Market Planning Software), Market Survey, Workbooks EXPERIENCE

LoveKush Inc., Roselle, NJ

Manager Feb. 2013 - Present

Manage finances, accounts payables/ receivables, and payroll

Liaison between CPA, Legal, and business

Manage relationships with distributors and other vendors

Optimize flow of inventory

Demonstrate excellent communication skills, and provide organized detail oriented and analytical guidance to manage and multi-task between several teams. Streamline internal processes to improve communication, coordination, and execution among several departments.

High IntenCity, Fairlawn, NJ

Bookkeeper Nov. 2014 - February 2015

Managed and applied daily cash receipts

Processed and tracked all payables/ receivables, ensuring balanced accounts

Established record keeping processes and internal controls

Reduced accounts receivables delinquency by over 80%

Responsible for billing all credits

Verified and submitted Sales team members' expense reports

Managed payroll for all temp employees

Provided thorough and organized record keeping, while helping the company optimize cash flow VAP International Inc., Fairfield, NJ

Multi Site Assistant Residential Property Manager May. 2013 - January 2013

Managed 270 residential units on two different properties

Assisted as liaison between multiple Superintendents and all suppliers for multiple properties

Responsible for drafting all contracts for projects

Oversaw staff of 12 people to ensure all tasks were completed in a timely manner

Coordinated companywide meetings with executives and other staff members Managed bid process by drafting bids, reviewing bid spec proposals and examined spreadsheets to make recommendations as appropriate

Ensured maintenance of all files, records and correspondence was in accordance with company procedures and good business practices

Ensured that property operations were compliant with all local, state and federal regulatory requirements

Made sure that all invoices received from the properties were thoroughly and accurately completed

Responsible for keeping daily records on lease renewals and terminations

Handled and processed incoming phone calls from prospective new residents, current residents, and vendor/suppliers Demonstrated excellent communication skills, and provided organized detail oriented and analytical guidance to manage and multi- task between several teams, and management to maintain multiple properties. American Campus Community, Newark, NJ

Leasing Manager Jan. 2011 - February 2013

Coordinated between management, customers, and maintenance to ensure sales targets were met, and marketing plan was being executed

Generated analysis of prospective customers by utilizing advertisements for periodicals, direct mailers, follow up letters, telemarketing campaigns, in-house programs, etc.

Liaised & managed all major accounts that contributed $3.3 M in sales on an annual basis

Consistently met marketing goals to fulfill maximum property occupancy of 100% and achieved sales goal of $8 million dollars each year

Managed a team of 9 people to implement & execute all marketing strategies

Handled market research and data analysis for new corporate projects

Provided market analysis to cross-functional teams within the organization for special projects

Liaised with corporate headquarters to plan, implement, and execute marketing and sales goals for the property

Developed marketing strategy to raise brand awareness of our company within target markets

Analyzed survey findings, and presented results to management to improve marketing tactics

Organized public relations events

Created a marketing plan that added an additional $400,000 in revenue based on seasonal opportunities Executed key role in coordinating between management, customers, and on-site staff to provide customer satisfaction. Strategized, organized, and executed a marketing plan which allowed the company to achieve its sales targets. Managed and oversaw staff to integrate marketing and sales goals to achieve objectives. Conducted rigorous analysis on profitability, competition, and market trends. Generated brand awareness by utilizing several promotional tactics. American Campus Community, Newark, NJ

Property Bookkeeper Mar. 2009 - January 2011

Handled daily resident accounts receivables

Reconciled and balanced accounts

Established record keeping and internal controls

Prepared accounting reports as requested

Created and mailed delinquent rent statements to residents and retail spaces

Reconciled all residents accounts on a monthly basis

Implemented operational processes to ensure compliance of financial parameters

Compiled financial reports which were utilized for month end, and general ledger documents

Managed the financial transactions involved in setting up and establishing all new customers within the accounting systems Reconciled and managed all day to day & monthly accounting procedures to ensure maximum profit. UNIMAC Financial, Carlstadt, NJ Mar 2006 - October 2008 Assistant Controller

Coordinated with Marketing and Sales teams to implement budget and strategic plan

Managed all general accounting functions, including preparation of financial reports, monthly and quarterly tax preparations, bank reconciliations, month end closings of sub ledgers and General Ledger, A/P, A/R, ensuring compliance with accounting policies

Monitored sales progress versus strategic plan and corporate budget

Reconciled Commissions reports on a monthly basis

Corresponded with various regulatory agencies, as well as vendors, customers, executives, and employees to ensure accounting requirements were met

Conducted financial analysis on all new marketing and sales opportunities

Managed company payroll on a weekly basis using ADP system

Establish record keeping and internal controls

Handled invoices to be coded to the necessary G/L accounts

Maintained payments on a timely basis to the vendors Coordinated, managed, & billed all accounting related responsibilities to guarantee all deadlines were met and internal controls were balanced. Ensured market plan and strategies were in line with financial budget. Languages

English (1st language) fluent

Gujarati (2nd language) fluent – One of many languages of India References Furnished upon request

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