RICHARD MARINCIC ***** Burbank Blvd. Los Angeles, CA 91367

310-***-**** actfxp@r.postjobfree.com

CORE KNOWLEDGE & SKILL AREAS:

Online Content & Social Media Management Marketing Strategy

Relationship Development & Management Business Plan Development & Presentation

Brand Identity & Development Audience Curation and Interaction

EXPERIENCE:

Cantinas Entertainment / Director of Digital Marketing and Social Media February 2014 Present, Malibu

Lead Content Development and Marketing for a Leading Family Entertainment Brand

Social Media Management: Design and manage proper implementation of day-to-day executions of social media strategy as well as best

practices across all platforms and communities (Facebook, Twitter, Instagram, Pinterest, LinkedIn, Google+, YouTube, etc.) Oversee

c ampaigns that tripled reach and improved the ROI.

Digital Content Management: Oversee the creation of all digital assets, including any and all web content and campaigns. Manage the

development, creation, and marketing for a series of content aimed at digital outlets.

Feature Film Marketing: Manage digital and social campaigns for feature films HILLSONG MOVIE (Relativity) and HEAVEN SENT (Focus

Features) including client campaigns (and not limited to) social media channel and community management, content creation, digital

public relations, promotions, partnerships, blogger and influencer outreach initiatives and online events.

Over The Top Strategy: Key member of a team that developed the strategy for an Over The Top Network aimed at the faith/family market

with an annual budget of 5 million dollars. Help select content and implement marketing strategy for a new digital network.

A XS TV @AXSLive, Project Manager / Social Media Producer June 2012 December 2013, Los Angeles

Producer and Social Media Coordinator for @AXSLive on AXS TV (Formally HDnet) broadcasted into 35 Million homes in the US and Canada.

Social Media Management: E xecution of the social media marketing campaign for @ASXLive, a daily live interactive television show.

A s well as special events programming for AXS tv.

Sponsor Integration: Coordinated with outside sponsors and vendors on the integration of co-branded social media messaging and

campaigns for @AXSLive and AXS tv.

NBC Universal TV/G4 Network, Marketing Project Manager / Social Media May 2011 September 2011, Los Angeles

Marketing Consultant for G4s coverage of the 2011 San Diego Comic Con and the launch of three shows over a five month period.

Live Event Coordination: Oversaw the scheduling and execution of G4s San Diego Comic Con presence, the biggest event for G4s core

audience. Administrated signing and panel details for the convention with over 100,000 attendees.

Marketing/Traffic: Managed the trafficing of commercial spots for several media buys totaling six hundred thousand in media. Coordinated

with outside media vendors on spot approval, trafficing of spots and airing schedules in support for our programming launches.

Social Media Management: Developed the Social Media campaigns for the launch of three programs. Including the flagship program

AMERICAN NINJA WARRIOR that broke network ratings records, and whose finale aired on NBC.

Ptarmigan/A LIFE ASCENDING, Marketing Project Manager / Social Media Jan 2012 April 2012, Santa Monica

Marketing Consultant for the DVD release of the Ptarmigan Films documentary film A LIFE ASCENDING.

Social Media Management: Developed the Social Media campaign for the independent release of the DVD documentary A LIFE ASCENDING.

Affliate Sales/Coordinator: Oversaw the affiliate sales program for the DVD release. Coordinated the outreach to potential affiliates and

the managed the relationship of over 20 affiliate sales outlets.

American Original Entertainment, VP of Production and Representation May 2009 May 2011, Los Angeles

Responsible for talent and project management focusing on genre and youth based content.

Online Content/Social Media: Overseeing the development of an online network that consists of a half a dozen blogs and an online

streaming channel. The network currently has 16 regular shows, 35,000 followers and almost 18 million views.

Brand and Talent Management: Point person on the management of filmmakers and entertainment brands, to further their careers and

brand reach. Coordinate with clients on a management plan as well as career goals and overseeing the execution of that plan.

Deal Point Structure: Solely responsible for the negotiation and structuring of production and management deals. Negotiate deal points

and approve legal language of each deal in coordination with our legal representatives.

EDUCATION:

Southern Illinois University: BA, Mass Communications Media Arts Radio TV Production

Southern Illinois University: BA, Liberal Arts Theater Performance

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