L E E K E N N E D Y

*** *********** ***** ****, ***** CAROLINA 27513 919-***-**** actawc@r.postjobfree.com Page 1 of 2

STRATEGIC COMMUNICATIONS PROFESSIONAL

QUA L I F I CA T I ON S P R O F I L E

Goal-oriented, results-driven and accomplished professional with in-depth expertise in traditional, digital and social communications for diverse organizations. Excel in identifying and formulating strategic and innovative concepts to successfully establish and promote company identity. Possess outstanding capability of developing and integrating innovative business solutions and processes. Thrive at managing and mentoring high-caliber teams to attain of corporate goals and objectives.

AR E A S O F EX P E R T I S E

Public Relations Strategic Internal and External Communications Communication Strategy Development and Execution Program Management, Design and Promotion Leadership, Training and Team Building Graphic Design Editing P RO F E S S I ONAL EX P E R I E NC E

INC RESEARCH RALEIGH, NC

ASSOCIATE DIRECTOR (Global Corporate Communications) 2015

Provided keen oversight to thought leadership communications for a major publicly traded pharmaceutical services organization, while rendering strategic support with executive internal communications

Upheld the interest of key stakeholders in developing unique content that advertised the company through traditional and digital media platforms

Played an integral role in positioning the company as one of the top service providers in the industry through the development of tactical strategies and messaging

Directly worked with C-suite leadership in improving and maintaining the company’s position in the market

Held accountability in developing traditional and digital content, such as news releases, feature articles, talking points, speeches, executive communications and internal messaging

Obtained third-party endorsement of the company and thought leaders by successfully facilitating the recognition program

Administered the execution of social media strategies and ensured content reflected company values PPD RESEARCH TRIANGLE PARK, NC

MANAGER (Corporate Communications) 2012–2015

Maintained company’s reputation, increased revenue and improved brand awareness through communications across the range of global business units

Drafted and modified traditional, digital and social media content, including news releases, media advisories, website features, bylined articles, talking points, social media updates, video scripts and PowerPoint presentations

Spearheaded the implementation of media outreach and cross-platform digital strategies to position PPD as a leading clinical research organization

Structured and instituted honors and accolades program to recognize company and employee achievements

Oversaw initiatives to enhance and promote the top-rated PPD Beach2Battleship Triathlon QUINTILES RESEARCH TRIANGLE PARK, NC

MANAGER (Corporate Communications) 2007–2012

Directed communications initiatives for various global business units

Assumed full responsibility in writing and editing press releases, media advisories, white papers, byline articles, video scripts, online features, talking points and PowerPoint presentations for multiple audiences

Produced executive communications, change management materials, social media and digital content L E E K E N N E D Y

102 WHITTLEWOOD DRIVE CARY, NORTH CAROLINA 27513 919-***-**** actawc@r.postjobfree.com Page 2 of 2

Created internal communications features for multiple business units

Supported assessing and reporting the company and competitor media metrics to executive management NORTH CAROLINA STATE UNIVERSITY COLLEGE OF EDUCATION RALEIGH, NC DIRECTOR (External Relations and Communications) 2006–2007

Rendered strategic guidance with media relations and community outreach that promoted and assisted the mission, vision and values of the college

Showcased college achievements by coordinating with the campus news services

Collaboratively worked with the dean and faculty leaders to establish communication priorities and leverage resources to achieve success

Prepared script of remarks for the dean, faculty and university leaders for internal and external stakeholders UNIVERSITY OF NORTH CAROLINA CHAPEL HILL, NC

DIRECTOR (Internal Communications) 2005–2006

Displayed competency in preparing and managing targeted communications to inform and engage the university community

Efficiently fulfilled wide range of duties, such as facilitating, designing, writing, editing and supervising the staff of the University Gazette in print and online forms

Demonstrated solid expertise in directing initiatives to promote dialogue on key topics and utilizing technology tools in collaboration with various schools and business units within the campus

Composed speeches and briefings for events and appearances related to chancellor and various administrators

Proficiently guided and counseled campus community members in effective communications EA R L I E R CA R E E R

MARTIN MARIETTA MATERIALS RALEIGH, NC

PUBLICATIONS EDITOR

INSIDE CAROLINA RESEARCH TRIANGLE PARK, NC

STAFF WRITER

NORTH CAROLINA BAR ASSOCIATION CARY, NC

ASSISTANT DIRECTOR OF COMMUNICATIONS

DESKTOP PUBLISHER

THE DAILY DISPATCH HENDERSON, NC

NEWS DIRECTOR

THE RECORD AND LANDMARK STATESVILLE, NC

ASSISTANT SPORTS EDITOR

EDUCA T I ON

MASTER OF SCIENCE IN COMMUNICATION NORTH CAROLINA STATE UNIVERSITY RALEIGH, NC BACHELOR OF ARTS IN HISTORY UNIVERSITY OF NORTH CAROLINA AT CHAPEL HILL CHAPEL HILL, NC

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