Sales Marketing

ANDREA SHAPIRO

Boca Raton, FL 561-***-**** *********@*****.***

SALES & BUSINESS DEVELOPMENT MANAGER

20+ YEARS OF EXPERIENCE DRIVING NEW REVENUE GROWTH Highly organized and detail-oriented sales professional with a track record of surpassing revenue goals in both corporate and small business environments. Recognized on numerous occasions for exceeding expectations and acting as a subject matter expert in product knowledge. Uses Salesforce CRM to document customer interactions and schedule timely follow-up. Possesses excellent communication skills (written, spoken, & interpersonal) and works well as a member of an enterprise sales team. Seeks the opportunity to transition into a new sales-focused role at an established organization and continue to deliver growth. New Business Development

Prospecting & Cold Calling

Customer Relationship Management

Solution & Consultative Selling

Account Management

Business Writing

CAREER HI GHL I GHTS

9-Time President’s Club Member and ranked in the Top 5% of all Account Executives at Verizon Information Services

Top 15% in Regional Revenue at YP Holdings by exceeding sales goals and delivering 115% YOY gains in revenue

Top 5% of Sales Associates in a luxury goods retail environment as a new associate out of a 25-person veteran staff SALES EXPER I ENCE

Advertising Media Specialist Jul 2012 – Present

YP Holdings West Palm Beach, FL

Drives revenue growth for a $1.6M book of business by offering digital marketing services (SEO, CPM, email marketing, mobile messaging) through YellowPages.com and print-based directory listings. Acts as a media advisor to 160 South Florida clients. Establishes and nurtures relationships with small to medium-sized businesses and local service providers. Key Responsibilities & Achievements

115% year-over-year revenue growth through increasing incremental sales to current clients as well as locating new clients

Top 15% of sales revenue generators within the South East Region of the company

Consults with clients to understand of their business model and market positioning and plans marketing campaigns

Creates proposals to generate sales leads for clients through exposure across digital, print, and direct mail channels

Document interactions with prospects/client within the firm’s Customer Relationship Management (CRM) platform Account Director Dec 2011 – Jul 2012

Specialist Marketing Services Boca Raton, FL

Served in a client-focused role at this startup with accountability for growing incremental revenue from existing clients as well as locating new clients. Acted as the point of contact for client inquiries and ensured the delivery of services. Key Responsibilities & Achievements

Located new clients, including Listing Brokers, by leveraging industry knowledge and effective prospecting activities

Expanded the firm’s digital service line by enhancing offerings in email and search engine marketing

Conducted market research on behalf of clients to create customized proposals and action plans

Created reporting for clients by compiling and analyzing campaign performance Sales Associate Feb 2010 – Dec 2011

Nordstrom Boca Raton, FL

Encouraged repeat business by providing excellent service and worked to earn new business from an affluent customer base. Responsibilities included merchandising as well as maintaining an up-to-date- knowledge of product lines and promotions. Key Responsibilities & Achievements

Top 5% of Sales Associates in terms of overall sales out of a 25-person staff

Conducted post-purchase follow-up to extend invitations to special events and offer product recommendations

Managed the retail space to assure customers received a pleasant and safe shopping experience ANDREA SHAPIRO

Mortgage Broker 2004 – 2009

Boca Finance Corporation Boca Raton, FL

Promoted this 6-person firm to Real Estate Agents, Builders, Financial Planners, and Attorneys. Originated mortgages and home equity loans. Managed all client interactions and communication, ensuring satisfaction throughout the entire mortgage process. Researched and analyzed the market data critical to securing interest rates and as well as gathering additional loan data. Account Executive 1988 – 2003

Verizon, Information Services Boston, MA

Directed all aspects of the sales process for marketing services including print, digital, and direct mail. Interacted with clients from a wide range of industries and worked to create tailored solutions. Managed accounts ranging from $100K to $5M in billings. Recognized as a top performer with progressive levels of responsibility throughout tenure. Key Responsibilities & Achievements

9-Time President’s Club Member: 1990-1992, 1994, 1997, 1998, & 2000-2002

Top 5% of Account Executives throughout entire tenure with Verizon

Surpassed aggressive targets and delivered consistent 125% YOY increases in revenue

Selected to represent the sales organization in corporate product planning

Created and presented customized proposals to each client based on budget constraints and ideal solutions

Prospected for clients and gained new B2B accounts while also managing a large existing account base

Managed the exclusive markets of Martha's Vineyard and Nantucket from 1992-1998 EDUCAT ION

Bachelor of Science in Business Administration, University of Rhode Island Kingston, RI TECHNI CAL SK I LLS

Proficient with Salesforce CRM Online Marketing Sales (Google & Yahoo Certified) Proficient with Microsoft Office (Outlook, Word, Excel, & PowerPoint)

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