Liberata D’Souza.
D-**, Ramji Niwas,
Near Highway,
Malad [E],
Mumbai: 400097.
Landline No. 022-********.
Mobile No.+919*********.
Email id. **************@*****.***
Objective
To work in a firm where I can utilize my knowledge to develop and grow while adding value to the organization and fulfilling its objectives.
Employment Summary
Currently employed at: Zedo Ad Agency.
Designation: Ad Operations Executive
Duration: Feb, 2015 till date.
Job Responsibilities
Manage day-to-day servicing needs of clients including campaign trafficking, reporting, and follow up with any additional requests.
Provide campaign screenshots to client once campaign has launched. Work to ensure that each assigned campaign delivers in-full and contract revenue potential is fulfilled.
Ad testing of all ads on supported browsers. Make sure that ads load correctly and click-through is functional. Ensure that ad is tracking both impressions and clicks (if applicable) through staging site.
Ad Reporting for advertising reporting including daily, weekly, and monthly requests from clients as well as providing external access to clients.
Based on reporting results, give suggestions for ad campaign optimization
Help resolve issues faced by client
Make sure that the there are no technical issues faced on the website
Be the single point of contact for all query and issues related to a campaign, website content, layout, etc
Employment Summary
Employer: Directi
Designation: Research Analyst / SEO Analyst
Duration: Sep 2013 to Jan, 2015.
Job Responsibilities
To try and maximize profits in all campaigns.
To understand trends and sellers and try and gain maximum inventory from profitable sellers.
Manage campaign expenses, staying on budget and reducing losses.
Perform ongoing keyword discovery, expansion and optimization.
Research and implement search engine optimization recommendations.
Research and analyze competitor advertising trends.
Try new templates for all campaigns to see which one is most effective.
Recommend changes and find faults in the ongoing working pattern.
Also working as a freelancer for writing short articles for websites
Educational Qualification
Examination
Year
College / University
Percentage
M.Com
April 2015
Mumbai University
55%
T.Y.B.M.S.
April 2013
St. Andrews College
65%
S.Y.B.M.S.
March 2012
St. Andrews College
66.25%
F.Y.B.M.S.
March 2011
St. Andrews College
64.71%
H.S.C.
February 2010
St. Andrews College
72.50%
S.S.C.
March 2008
Carmel Of St. Joseph
80.61%
Hobbies
Listening to music, Reading novels, Writing poems.
Activities and Projects
Project on “Impact of Advertisement on Consumer Buying Behaviour”
Project on “Marketing of new product”
Project with Holy Family hospital providing 12 hours of service in the Cafeteria
Took part in Essay writing competition conducted by bms.co.in
Languages Known
English, Hindi, Marathi and Konkani