John Robinson 630-***-****
*** ******** **** *****@*******.***
Cary, IL 60013 http://www.linkedin.com/in/jsdr1
STRATEGIC SALES EXECUTIVE
Accomplished, strategic sales and marketing management leader with
experience managing the largest customers in an organization's portfolio,
building and aggressively motivating sales teams to generate consistent
revenue and profit growth. Experienced in multi-channel development, new
business product launches, identifying and capitalizing on market
opportunities, building brand recognition, driving growth, expanding market
penetration and attaining dominant market share for the enterprise.
Known as an outgoing, passionate, respected team member and trusted
business partner. Motivated leader, strategic thinker and skilled
negotiator who is responsive and creative in approach to meeting business
needs
Key Strengths & Skill Areas
Contract Negotiations
Integration of Mergers and Acquisitions
Branded & Private Label Strategies
GAP Analysis / Market Research
Supply Chain / Forecast
Domestic and Global Sales Strategies
Collaboration
Global Business Practices
P&L Accountability
Lean Practices - Kaizen Customer Service
Team Training & Mentoring / Goal Setting
Effective Communicator
Catalog Product Placement
Retail POG Placement
Conflict Resolution
Relationship Building Skills
Professional Experience
ESSELTE PENDAFLEX CORPORATION, Melville, NY, USA (Based in IL)
ESSELTE, a global leader in manufacturing and distribution of everyday home
and office products, with worldwide revenues exceeding $1B. National brands
include Pendaflex, Oxford, Earthwise, Ampad, Boorum & Pease, Leitz (Mobile
Phone Accessories), Rapid (Staplers), ICON (Electronic Label Makers) and
former brands of Curtis Computer Products and DYMO Label Makers.
DIRECTOR OF NATIONAL ACCOUNTS / TEAM LEADER
Oversaw large global accounts, including P&L accountability, forecast
planning and budgeting, brand strategies, catalog, retail and E-commerce
product placement, sales presentations, business planning, maintenance and
growth of customer relationships, internal and external sales training and
team building, leading both corporate strategic initiatives and customer
transitional functions.
. Collaborated with several cross-functional departments, negotiating
Private Label agreement exceeding $50M in new business previously held by
offshore vendor.
. Achieved 154% budgeted sales and 147% improvement in net contribution
through a collaborative effort of identifying gaps in offering, improving
product mix, adding new products and developing promotions to assist in
pull-through of product.
. Led teams negotiating and developing Vendor Agreements, Contracts, RFP'S
and Electronic bids (EBid).
. Led teams in service improvements by working with Supply Chain, resulting
in improved product availability, forecast accuracy and lead-time
reduction, while greatly reducing compliance infractions by providing
convincing proposals identifying improvement targets and collaborating
with logistics teams.
. Selected by CEO as leader of North American cross-functional team,
achieving gross profit improvement objectives for entire organization,
communicating monthly over 2-year period to CEO and Senior Leadership
team through identifiying improvement targets of existing low or negative
profit margin business items, developing new channels of distribution,
web offerings, packaging cost reductions, customer rebate and program
refinements and implementing price increase opportunities.
. Achieved performance bonuses annually by meeting or exceeding sales and
margin objectives through understanding customer requirements, managing
forecasts, and communicating total-value-proposition, while functioning
as subject matter expert for categories sold.
. Negotiated exclusivity agreement with both retail and contract divisions
of OfficeMax, projecting 1st year incremental gains over $45M and 3-year
totals exceeding $400M, resulting in top-line sales and margin growth as
well as achieving category captain position.
. Gained $1.3M top-line sales, as well as entrance into new markets by
developing vertical medical market initiative with OfficeMax and Boise
from conception through delivery.
. Facilitated $5M in incremental product sales by negotiating unprecedented
"Split Vendor Partnership" with Corporate Express and realized over $50M
incremental sales revenue over 2-years through finding creative solutions
to customer concern, increasing underdeveloped market share and improving
customer relationships.
. Integrated several company acquisitions seamlessly, resulting in
improving product offerings, increasing revenue and strengthening
partnerships.
. With a strong emphasis on fact based selling strategies, negotiated
several multi-million dollar agreements in both Canada and United States,
including Lyreco, Basics Office Products, Grand & Toy, Toys R Us, Kmart,
Quill, Radio Shack, Unisys, Corporate Express, United Stationers,
Grainger, Boise, OfficeMax and Office Depot resulting in increasing sales
volume, large market share gains, customer relevance and improving
internal cost structure.
. Led team developing process integrating new forecasting software system,
Manugistics, including training of sales force.
DIRECTOR OF NATIONAL ACCOUNTS
Directed largest accounts in US marketplace including, P&L accountability,
forecast planning / building, brand building strategies, catalog and retail
product placement, sales presentations, business planning, maintenance and
growth of customer relationships, internal and external sales training,
team building and leading both corporate strategic initiatives and customer
transitional functions.
. Accepted responsibility of additional accounts, including Corporate
Express, United Stationers, OfficeMax and Grainger, impacting market
share, revenue and alternate channels of distribution growth.
. Achieved sales and margin budget annually and achieved bonuses, through
maximizing sales opportunities with existing products, detailing
presentations with new product introduction selling strategies,
developing promotions and attending trade shows as well as extensive
follow-up.
. Negotiated multiple-year agreements with various accounts, achieving
exclusive vendor status, resulting in several "Vendor Of The Year"
awards.
. Launched new product offerings across retail and commercial business
units, resulting in new and innovative products totaling 30% of overall
sales and improving profit position annually.
. Increased sales from $20M to $75M by relocating to US as well as managing
and intensifying relationship with Boise Cascade, resulting in award of
exclusive vendor position.
. Reduced supply Chain costs 20% by collaborating with Inventory Management
and Supply Chain teams, identifying and implementing process
improvements.
. Managed merger and acquisition relationship of OfficeMax and Boise,
culminating with award of business exceeding $130M per year based on
presentations and submissions, comprising total-value proposition
including price, availability, performance ability, marketing strength
and financial incentives.
. Hired, oversaw and mentored National Account Mangers, managing day-to-day
account relationships resulting in 3 direct reports promoted to lead
relationships at large global retailers.
ADDITIONAL EXPERIENCE
ESSELTE CORPORATION, New York / Chicago, US
National Account Manager US
ESSELTE CORPORATION, Mississauga, ON, Canada
National Account Manager Canada
ESSELTE CORPORATION, Mississauga, ON, Canada
Territory Manager Canada
NU-KOTE INTERNATIONAL, Toronto, ON, Canada
NU-KOTE is leading manufacturer of Ribbons / cartridges for printers, with
revenue of over $150M.
National Sales & Marketing Manager
Education
BA, Business Administration.
Professional Development and Training
- Certificate, Negotiations and Conflict Management
- Completed in-house training of Lean Management practices, including
leading and participation in several Kaizen Events
- Certificate McGraw Hill "Customer Oriented Selling"
Technical Skills
MS Office, Lotus Notes, Act, Manugistics and Athena