Sales

Christopher M. Benford **** Delancy Circle

Home – 734-***-**** Canton, MI 48188

Email – *********@*****.***

NATIONAL ACCOUNTS & MARKET DEVELOPMENT MANAGER

QUALIFICATIONS PROFILE

Highly accomplished and competitive National Account Manager with extensive experience in the sales,

marketing, and strategic planning of diversified product and service offerings at the national and regional

levels. Willing to ask for the business and solve problems head on.

Exceptionally skilled at creating new accounts and increasing sales.

Able to create strong customer relationships that build trust and stability.

Excellent interpersonal and communication skills, resulting in effective presentations and productive

relationships with customers, staff, and senior management.

Effectively trained and supervised sales representatives.

Intensely organized and focused, paying acute attention to detail.

Serve as a highly successful product representative at trade shows and sales conferences .

PROFESSIONAL HISTORY

National Accounts Manager – NCB, Dairy and Foodservice 6/13 – 1/15

Closure Systems International, Indianapolis, IN

Managed all growth categories with goals of increasing business over 500m m units. This being done while

meeting all EBITA and capital requirements. During my time at CSI I have been able to extend two

multiple year contracts securing volume and also the start up several new accounts now in place.

Key Accounts Manager – Food and Consumer Goods 7/12 – 6/13

Amcor Rigid Plastics, Ann Arbor, MI

Managed large and small consumer good and foodservice customers on all aspects of the business.

Major accounts consisted of Nestle, Smucker’s, Kraft, LiDestri, Henkel, Hain, Mars, Hershey’s and others.

National Accounts Manager – North America Breweries 4/09 – 7/12

ITW Hi-Cone, Chicago, IL

Directed all beer business in North America (US and Canada). Major accounts were ABI, MillerCoors,

Molson and Labatt as well as all craft beer business.

Managed one sales and three service representatives

Exceeded plan every year while also growing machine placements

Responsible for complete budget and forecast for all NA Beer business

Negotiated long-term contracts with ABI, MolsonCoors and MillerCoors

Developed new resin pricing model to streamline pricing within CMAI and ChemData

Directed all beer projects within Hi-Cone bringing all departments together

Grew the craft beer business by 35% year over year

11/05 – 4/09

National Accounts Manager

Plastipak Packaging, Inc., Plymouth, MI

Responsible for the P&G commercial relationship along with other accounts and stock packaging.

Sales for accounts exceeded $350 million annually.

Managed the largest brand restage P&G has done with a successful launch

Negotiated new business contracts along with extensions on current contracts

Developed annual budgets

Lead the bid process with customer and internal finance groups

Worked with customer technical groups to enable successful projects

Played a major role in internal and external plant reviews and product delivery teams

Christopher M. Benford 1571 Delancy Circle

Home – 734-***-**** Canton, MI 48188

Cell – Upon Request

Email – *********@*****.***

Worked with cross functional groups comprised of Purchasing, Marketing, Finance, Manufacturing,

Quality, Logistics and IT

Managed resin and raw material price changes to customers

Worked to create new packaging innovations for HDPE, PET and PP

Conducted cold call activity on new accounts

1/02 – 11/05

Sales and Market Development Manager

NutriJoy Inc., Phoenix, AZ / Manhattan, KS

Developed brand awareness in the Beverage and Health Categories by calling on

Major Food and Beverage Chains, Wholesalers, C-Stores and Large Doctor Offices.

Member of three man team to bring a new brand to market.

Corporate sales calls to Albertson’s, Kroger, Bashas ’, Wal-Mart, Costco and Sam’s Club

Appointed and managed brokers and distributors representing our products

Lead four sales reps that called on retail and medical

Developed Roadshow team to support in store events with wholesalers

Worked with advertising agencies and radio stations

Launched brand successfully in Kansas, Calif., AZ, and WA

Assisted in developing plans for sale of company and completed sale

2/00 – 7/02

Sales Manager / Business Partner

SEEKSCI Technologies, Phoenix, AZ

Sold project base services/solutions to technology driven companies.

Sold business to partners

Sales and Marketing Executive 7/97 - 2/00

Honeywell Central Technical Operations, Phoenix, AZ

Drove sales of fiber optic navigational devices and pressure products in the aviation industry for CTO.

Worked on multiple teams to develop new product bre ak-in schedules and sales plans

Lead technical meetings with customers

Lead division-marketing efforts with Boeing

Implemented new forecasting methods decreasing driving capital down

Achievements

- We increased division revenue over 30% in 1998 & 1999

- Received 17 Spot Awards for outstanding achievements by my peers

8/95 – 7/97

Grocery Category Manager

Fleming Companies, Phoenix, AZ

EDUCATION

Arizona State University

Bachelor of Science Marketing / Management – 3.5 GPA with Honors – 1995

University of Phoenix

Master of Business Administration – 3.8 GPA – 2000

TRAINING

Principals in Sales Sales Management

Win/Win Negotiating Negotiation Skills

Presentation Skills Team Building

Project Management Seven Habits of Highly effective People

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