CHARLES J. HUMBERT
***** ********* **. ( Dallas, TX 75230
****************@*****.***
BROADCASTING SALES
Accomplished and dynamic professional, consistently recognized for
effective operations and client relationship management and ability to
develop sales strategies, delivering profitable solutions to attract and
maintain accounts and customers, and propel company growth. Highly
motivated, dependable, and demonstrates professionalism in handling various
organizational functions. Innovative and reliable individual with proven
ability to achieve organizational goals while displaying effective multi-
tasking and time management skills. Excellent analytical skills with keen
attention to detail, ability to analyze situations, and research
information to develop sound and ethical business solutions. A team player
with effective interpersonal and communication skills, adept at building
productive relationships and building rapport with a diverse set of
individuals.
Core Competencies
Account Management ( Organizational Leadership ( Sales ( Customer Service (
Operations Management
( Negotiation & Representation Skills ( Interdepartmental Collaboration (
Client Relations
PROFESSIONAL EXPERIENCE
Fox Sports Southwest
2012 - present
Senior Account Executive-New Business Development
Performed cold calling on new business and targeted prospects new to cable
television markets. Developed and maintained close relations with new and
existing clients to encourage new and repeat business opportunities.
Developed strategy to identify new business service opportunities and
managed partnership relationship and communication in multi-markets, 30
plus DMA's in 4 states (Texas, Oklahoma, Arkansas and Louisiana).
CBS 11/TXA 21 Television, Dallas TX
2001 - 2012
Account Executive/New-Business Development
Performed cold calling on new business and targeted prospects new to the
DFW broadcast television market. Created and implemented strategic plans to
improve business processes. Performed research and analytical work in
response to client needs. Initiated and coordinated development of action
plans to penetrate new markets. Assisted marketing departments to develop
new business strategies, conducted market analysis, and developed new and
improved methods for marketing products through various new and traditional
media. Provided consultation to new clients with direct response and R.O.I.
campaigns.
KeyHighlights:
. Successfully brought in numerous accounts, which were new to broadcast
television.
. Successfully switched pitch and converted to broadcast television.
. Ranked number one in 2009, 2010, and 2011 and awarded employee of the
month in 2004 and 2012.
Landmark Mortgage
1997 - 2001
Loan Officer
Approved loans within specified limits, and referred loan applications
outside those limits to management for approval. Coordinated with
applicants to obtain information for loan applications and to answer
questions about the process. Analyzed applicants' financial status, credit,
and property evaluations to determine feasibility of granting loans.
Explained to customers the different types of loans and credit options that
are available, as well as the terms of those services. Obtained and
compiled copies of loan applicants' credit histories, corporate financial
statements, and other financial information. Reviewed and updated credit
and loan files.
Nightrider Document Services
1995 - 1997
Account Executive
Managed and established long-term client relationships with key accounts
and strategic accounts. Managed litigation support process and delivery to
client. Performed cold calling to attorney's and paralegals on a daily
basis to bid on their litigation support, effectively follow-up and managed
ongoing projects for clients. Handled prospecting, performed outside sales
calls, conducted professional presentations, account management, and
maintained high standards of customer focus, customer service and general
follow-up interaction.
Dallas Cowboys (Pro Seat Ltd.)
1992 - 1995
Account Executive
Handled prospecting and performed cold calling to local, state and
nationwide businesses to purchase seat options. Facilitated clients and key
sponsors on game day. Served as part of the PR set up team for Super Bowl
XXVII.
Dallas Cowboys (Ticket Office)
1991 - 1992
Ticket Sales
Organized, sold and facilitated individual game and season ticket sales.
Maintained a current working knowledge of all events, services, and
procedures by reviewing event information sheets and posted or verbal
communication. Responded to customer inquiries with accurate up-to-date
information. Promoted to ticket office after a one month of employment.
Senior Bowl (Mobile, AL)
1990 - 1991
Ticket Sales
Organized and managed press releases for all Senior Bowl activities.
Facilitated and organized player's room and practice assignments. Provided
superior customer service. Called customers to advice of event changes
and/or cancellations. Handled all customer inquiries with accurate up-to-
date information.
EDUCATION AND CREDENTIALS
Bachelor of Arts in Communications, 1987-1991
Spring Hill College
Jesuit College Preparatory School, 1983-1987