Digital Project Manager, Producer

J udith Currin

P RODUCER / PROJECT MANAGER / PROBLEM SOLVER

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* **.***.**** / ************@*****.*** / 6 00 SW 13 A venue, Apt. 4, Ft. Lauderdale, FL 33312

“I get people to do things they don't necessarily want to do, and have a good time doing it.”

Profile

• I’m a producer. A finisher. I manage the team, solve problems, and move projects to the finish line on time and on

budget. I can wrangle a spreadsheet with the best of them – but I light up when I’m interacting with people. I love

helping and supporting my team at work to deliver the best work possible.

• My expertise is producing rich mobile campaigns, mobile apps, online media and websites. Some notable examples:

At DIGITAS I produced the online launch of the JetBlue Card for American Express and the highly successful

American Express MyWishList campaign. At Ogilvy I produced work for the Office of National Drug Control Policy

that won 2005’s Best Large Format Ad, Banner and Interstitial at AdTech. At R/GA I produced a permanent

installation at Bank of America headquarters in Charlotte, N.C.

• My career in advertising began in 1989 at Ogilvy’s PR department, where I planned and produced company events

including David Ogilvy’s 80th birthday celebration. In 1993 I joined A&E TV Networks, producing Specials

Programming such as America’s Castles, Caroline’s Comedy Hour, and PR for the launch of The History Channel.

• As a former stand-up comic, I bring a rare sense of fun to every project!

Professional History

CONSULTING PROJECT/ACCOUNT MANAGER / DEC 2007 to PRESENT

CENDYN/ONE / JULY 2014 to OCT 2014 (Marketing Consultant): Manage creative award show entries

and produce a customizable website where creative work and case studies reside for judging purposes.

TELEPATHY INC. / SEP 2013 to MAY 2014 (SR. PM): Telepathy is a wearable device that encourages real-

time, hands-free, interactive communication. Recent Project: Scout local venues, artists, vendors, and

manage overall planning of event for SXSW 2014.

RESOLUTE DIGITAL, NEW YORK / JAN - JUNE 2013 (ACCOUNT MANAGER): Manage the responsive

re-design of a consumer e-commerce site for a national mattress retailer; produce multiple mobile

applications for Novo Nordisk used to demo product benefits to Doctors. Create process documentation and

training materials for a nimble digital shop where the AE’s serve as both Account and Project Manager.

G2 NEW YORK / JUN - DEC 2012 (Associate Director of PM): Oversee English and French site builds for

COVERGIRL Olympics, and the supporting online media. Spearhead an iPad Rich Mobile In-App Ad

Campaign for Ally Bank, featuring four chapters over the three month media buy.

HUMBLE TV / MAR - JUN 2012 (SR. PM): Produce Facebook App for State Farm’s sponsorship of 2012

Music Festivals including Coachella, Bonaroo, Lollapalooza and Bumbershoot. The app featured a matching

game for entry to a ticket contest, as well as festival tips & tricks and an Instagram feed of all the concert

action. (Produced for lead agency Translation LLC.)

NBC Universal / MAR 2009 – APR 2010 (SR. PM): Manage the life cycle of digital sponsorships on

bravotv.com. Create a process for existing staff to follow upon completion of my contracted engagement.

G2 NEW YORK / DEC 2007 - MAR 2008 (SR. PM): Manage a successful re-design and re-launch of the

M&M’S website, www.mms.com

FREELANCE OFFICE MANAGER, STUDENT AND L.M.T.: JUN 1997 - AUG 1999

I worked and went to school for a year to learn massage therapy. Then I worked full time as a Licensed

Massage Therapist until I started the chair massage program at Ogilvy and got recruited back into the fold by

the Interactive folk. It sounded like fun!

EXECUTIVE PRODUCER / MEDIALETS, INC. NEW YORK / APR 2010 - MAR 2012

• Manage all creative, design, and production resources for fast-growing mobile technology start-up

• Develop the initial Medialets production process with the goal of scalability: includes vendor management,

pricing estimates, scopes of work, creative workflow. Author job descriptions as the creative department

expanded in order to better define roles and responsibilities. Act as liaison with department heads in order

to share knowledge effectively. Document all processes and train internal teams and new hires.

• Manage risk and course correct as appropriate on active production projects

• Work with CFO on vendor contracts and pricing models for a vast array of service relationships

SR. PRODUCER/ACCOUNT EXEC. / BEYOND INTERACTION (MEDIACOM) / MAR 2008 - FEB 2009

• Successfully deliver 30 Hasbro Brand Campaigns as the Sr. Producer & primary client contact

PROJECT MANAGER / FCBI NEW YORK (NOW DRAFTFCB) / FEB 2006 - NOV 2007

• Served as Lead Project Manager on the Hampton Inn and HP Blades Server Accounts

• As a strategic thinker, provided passionate support of the creative, and contributed to the success of the

Hampton and HP lines of business and profit margins

PRODUCER/ACCOUNT EXEC. / R/GA INTERACTIVE, NEW YORK / AUG 2005 - FEB 2006

• Produce the creative and subsequent permanent installation of an interactive timeline featured in the

Bank of America Heritage Museum, in the Charlotte, N.C. headquarters. Three computer kiosks featuring stacked

40” monitors showcase an interactive touchscreen timeline of the bank’s history.

• Act as both Producer and primary contact for the Bank Of America client

• Work on site to manage the installation. Oversee implementation of the program, created by R/GA C++

Programmers, which controls the museum functionality with no human oversight (powers up and down

the interactive timeline and all 13 video displays. Allows override via key switch for alternate programs.)

• Coordinate project with Jack Morton Events team, architects, BofA project managers, facilities managers

and contractors. Solved challenging logistical and technical issues with minimal support as this project continued

and was ultimately completed after BofA ended its relationship with IPG, requiring my team to also handle the

transition of knowledge and assets to the Omnicom team.

DELIVERY MANAGER / DIGITAS, NEW YORK / NOV 2004 - AUG 2005

• Produced multiple, complex, online media campaigns for the American Express Global account

• Managed all aspects of each project, including but not limited to, statements of work; project planning;

status and reporting; creating and maintaining the project schedule; budget tracking; risk management

OGILVYONE WORLDWIDE, NEW YORK:

INTERACTIVE PROJECT MANAGER / DEC 2002 - NOV 2004

• Produced all online media for ONDCP, a $140M integrated account with a $20M interactive media buy

• Successfully scoped and managed multiple projects concurrently for two target audiences: parents and youth

• Initiated and maintained thriving relationships with media site and vendor representatives. Negotiated with both to insure

creative work integrity and compliance with technical specifications

• Responsible for consistent creative synergy across the two (parent & youth) ONDCP Websites

• Implement multimedia landing environments visually aligned with ad campaigns

• Analyzed site reporting data and collaborated with account team to optimize and determine media rotation

• Flawless delivery of 30–50 monthly ad units across 20 sites per month, all site served

• Daily motivation and project management of ten-member interactive team

AWARDS COORDINATOR/EXECUTIVE CREATIVE ASSISTANT / AUG 1999 - DEC 2002

• Responsible for all OgilvyOne New York award submissions, I worked to establish and maintain Ogilvy’s

reputation in the awards world by overseeing a dramatic increase in winning entries

EXECUTIVE CREATIVE ASSISTANT / FEB 1989 - AUG 1993

• To Bill Hamilton, the EVP and Creative Head of O&M Worldwide

PROGRAMMING COORDINATOR / A&E TELEVISION NETWORKS, NYC / MAY 1993 – JUN 1997

• Evaluate program proposals; scout new opportunities for program acquisition and co-productions

• Act as Producer for all co-productions: create and maintain production schedules, supervise production partners

from initial agreement through delivery of final program assets

• Supervise internal format producers to ensure final programs meet required on-air technical specifications

Skills

• Team Motivation, Collaboration & Delivery

• Microsoft Office, Microsoft Project & Project Server, HTML, FTP, Basecamp, Jira, Drupal, MAC or PC

• Responsive Design and Development for web and mobile devices

• Mobile production (rich advertising in app and/or mobile web, application development for iOS & Android)

• Author scopes of work, manage risk, track budget & actuals, maintain schedule, distribute status reports

• Solid communication and writing skills, good proofreader, sharp eye for maintaining creative integrity during

production of online media resizes, vigilant asset tracking and version control management

Education

VIRGINIA COMMONWEALTH UNIVERSITY, RICHMOND, VIRGINIA (one year / 3.4 GPA)

UNIVERSITY OF TENNESSEE AT CHATTANOOGA (one year / 3.4 GPA)

Examples

judithcurrin.carbonmade.com

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