Heidi
L.
Paruta
Dr,
Marietta,
GA
30062
•
************@*****.***
•
678-
858-
5138
Objective:
Events
Professional:
coordinating,
managing
partnerships,
planning.
Yelp
OTP,
Atlanta,
Sept
‘12-
Current
Senior
Community
Manager
•Design
and
execute
cross-
promotional
marketing
campaigns,
and
negotiate
with
and
secure
sponsors
for
remarkable
monthly
experiential
marketing
events
for
from
20-
300+
people,
promoting
brand
awareness.
•Wrote
and
more-
than-
doubled
subscribership
of
the
Weekly
Yelp*
newsletter,
emailed
to
now
>151k.
•Developed
#ThinkOTP*
concept
to
encourage
the
community
to
"Think
Outside
The
Perimeter."
•Work
closely
with
like-
minded
businesses,
organizations,
community
partners
and
events
to
build
relationships,
engage
users
and
partners,
and
strengthen
community.
(Also,
raised
money
and
awareness
for
local
non-
profit
organizations.)
•Educate
business
owners
and
site
users
through
presentations,
events,
one-
on-
one
meetings,
and
online.
•Research
Atlanta
metro’s
market
for
pitching
and
creating
in-
kind
partnerships
with
organizations,
community
events,
and
local
publications
through
community
and
social
media
interaction.
Alternative
Apparel,
Atlanta,
Jan
‘10-
Sept
‘12
Product
Specialist
•Excelled
in
providing
personal
and
helpful
customer
experience
directly
with
consumers
through
email,
phone
and
via
social
media.
•Lead
an
interoffice
program
to
record
and
strengthen
company
culture
through
events,
classes
and
projects,
which
cater
to
employees’
interests.
JD
Rothschild
&
Co.,
Atlanta,
June
‘09-
Aug
’09
Marketing,
PR
and
Sales
Coordinator
•Created
marketing,
promotional
and
sales
projects
•Managed
social
media
marketing
campaigns
to
drive
sales
•Served
as
organization's
representative
in
client
and
press
relations
Community
Bankers
Association,
Atlanta,
Dec
‘08-
June
‘09
Marketing
and
PR
Coordinator
•Layout
and
design
of
all
company
publications
and
conference/meeting
visual
aids
•Developed
marketing
plans,
implemented
website
changes,
copyedited
marketing
materials
Michaels
Crafts,
Acworth
+
Buckhead,
Oct
‘06-
June
‘08
Senior
Custom
Framer
Education
Kennesaw
State
University,
Kennesaw,
GA
Bachelor
of
Science:
Communication,
Organizational
Studies.
Graduated
July
‘08.
Activities:
KSU
Media:
Talon,
KSU's
feature
magazine,
and
The
Sentinel,
KSU's
newspaper.
Event
Work
Premier
Events
–
‘12
Atlanta
Dogwood
Festival,
Hired
for
VIP
Bar
Service,
‘12
Beer
Carnival,
Zone
Manager
with
team
of
10,
Ticket
booths,
entry
and
sales.
Taste
of
Atlanta
–
Oct
‘11-
Oct
‘12,
Project
Manager,
Ticket
Booth
Sales
Atlanta
Arts
Festival
–
July
‘07-
Sept
‘12,
Volunteer
Coordinator,
Artist/Guest
Hospitality,
Artist
Party
Committee
Co-
Chair,
volunteer.
Atlanta
Dogwood
Festival
–
Apr
‘04-
Nov
’06
Artist/Guest
Hospitality,
Festival
volunteer
‘04
and
‘05.
Interned
Fall
‘06.
Virginia
Highlands
Summerfest
–
June
‘06,
‘07,
’08
Artist/Guest
Hospitality,
volunteer
*Links
#ThinkOTP:
https://tagboard.com/ThinkOTP
Weekly
Yelp
OTP:
http://bit.ly/weeklyyelpotp1218