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THOM JORDAN HOLDEN
DESCRIPTION
Marketing _ Advertising _ Corporate Communications _ Integration_ Public Relations
OBJECTIVE
Obtain a marketing communications position with an organization that can benefit from my
vast experience in planning, executing, managing and integrating multi-layered marketing
communications projects, and managing the staff and external creative resources
necessary to deliver effective communications and consistent brand building.
EMPLOYMENT HISTORY
Marketing Integration Manager
Bank of America –Enterprise Creative Solutions, Wilmington, DE
2013 to Present
Owner, Creative Director & Account Manager
Thom & Dave Marketing Design, Wawa, PA
1989 to 2013
Vice President, Account Management
Franklin Lake Advertising & Public Relations, Wilmington, DE
1986 to 1989
AVP Corporate Communications
Wilmington Trust Company, Wilmington, DE
1983 to 1986
PROFESSIONAL HIGHLIGHTS
Integration Manager
• Account executive for a variety of integrated marketing communications projects.
Responsibilities include strategy, scheduling, vendor/project management, presentation
and reporting
Corporate Communications Manager
• Strategy development and tactical implementation for corporate communications,
investor and employee relations and corporate events. Projects include annual reports,
corporate history programs / publications, and brand / product launches
Marketing Communications Manager
• Plan, develop and implement marketing communications campaigns, both in-house and
as a marketing design company owner, for a wide variety of clients in finance, banking,
education, manufacturing, technology, retail and nonprofit
Creative Director
• Concept development and creative direction for marketing communications campaigns
for Fortune 500 companies, Small Business and Nonprofit
SKILLS
Marketing and Corporate Communications Strategy
• Creative Team Leadership
• Product Positioning and Branding
• Digital and Print Content Development
• Agency Integration
• Copywriting
• Public Relations
• New Product Launch
• Retail/Corporate Interior design
E D U C AT I O N
Graduate
Charles Morris Price School of Advertising and Journalism, Philadelphia, PA
REFERENCES
References are available on request.