BRENT LUCK
*** ******** ***. * *** Vegas, NV ****3
702-***-**** (Cell) I *********@*****.***
OPERATIONS I ENTREPRENEUR I MANAGEMENT I SALES I CUSTOMER SERVICE
Passionate Heath and Diet Operations Manager, expert in management and customer service in person
and on social media. Diverse expertise in:
● Product Development ● Website Design ● Budget Development ● Sales/Marketing
● Social Media Advertising ● FDA Compliance ● Contract Compliance ● Weight Loss/Diet
● Strong Communication Skills ● Product Technology ● Customer Retention ● Quick Learner
CEO Expertise
Staffing I Procedure Development I Product Development I Strategic Marketing I Vendor Management
Professional Experience
Tree for Life LLC Las Vegas NV! ! ! ! ! September 2007-2014!
Senior Director, Operations Manager of Health and Weight loss company.!
In the 7 years of the company being in business we shipped to over 89 countries. Developed 11 products 5 !
exclusive ones. I built, designed & maintained all websites following all advertising and FDA guidelines and !
compliance requirements. I established affiliate programs with commission based sales of over 228 sales affiliates. !
Created social media advertising and following to increase product sales. I created a diet based on research and !
development that would help the everyday person get healthy and lose weight!
!
Business Development:!
• Negotiated prices, terms of sales and service agreements.!
• Evaluated current service needs and product satisfaction levels with established customers.!
• Enhanced marketing exposure through effective website content management and direct correspondence !
with potential clients.!
• Developed and implemented value-added strategies for Products in health and weight loss to increase !
profitability.!
• Recruited and hired sales team of 6 employees.!
!
Customer Service Management:!
• Developed highly successful and effective methods of Customer Service!
• Solved unresolved customer issues.!
• Strong leader of customer support staff.!
• Trained staff on operating procedures and company services.!
!
Sales and Marketing:!
• Directed product development using in-depth knowledge of vendor landscape and industry insight.!
• Developed and implemented campaigns for email, online advertising, search engines and direct mail.!
• Defined and tracked campaign effectiveness and adjusted strategies accordingly.!
• Directed and coordinated marketing activities and policies to promote products and services.!
• Consulted with buying personnel to determine projected demand for products and services.!
• Coordinated and participated in promotional activities and trade shows.!
Technology Snapshot!
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Microsoft Office I Pages I Apple Software I Adobe Fireworks I Adobe Photoshop!
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Job History Prior to September 2007 available upon request.