Executive
Resume:
Leonardo Rivera
OBJECTIVE
To succeed in a challenging position and contribute to an
organization’s growth and profit achievements through the maximum
practice of previous experience and present qualifications.
EXPERIENCE
2007 – 2010 Southeast Atlantic Beverage - Miami, Florida
Business Development Manager / Lead Salesman
Responsible for the development, support, and management
of corporate contracts; customers include Foodbuy LLC,
Aramark, Sage Dining Services, Compass Group, among
other.
Essential in closing final stage of agreements and accords
resulting in the acquisition of new accounts or in the trade
increase of existing clients.
Increased clientele field by establishing accounts in the realm
of ship cruises, hospitals, schools, and corporate buildings.
Consistently generated cold equipment placements as well as
producing new placements; four-month sample: 58 units.
Support sales staff by introducing sales techniques resulting in
increased sales revenue and acquisition of new accounts.
Spearheaded specific market-analysis methods (sampling)
designed for the post-sale phases subsequently optimizing
sales volume.
2001 - 2007 Coco Rico International - Miami, Florida
Vice President of Sales and Marketing
Created and fully directed South Florida subsidiary of the
Puerto Rico-based (est. 1935) beverage corporation
Conducted area and demographic consumer survey; created
analyses reports
Created monthly and annual budget analyses as well as P&L
projections
Designed marketing plan and events in order to introduce
and promote products into the U.S. market
Performed monthly sales and market reviews thus optimizing
revenue potential while minimizing expenses
Established a statewide and nationwide distributorship
network with +100 distribution companies
Acquired a clientele list of +4,000
Achieved $2 million in annual revenue
Managed a corporate staff of 20; responsible for performance
of managers, assistant managers, and supervisors; assessed
and approved promotions, salaries, commission schedules,
etc.
Created complete accounting and business management
procedures
Responsible for Accounts Receivables and Accounts Payables
1997 - 2001 World Fuel Services (NYSE: INT) - Miami Springs, Florida
Accounts and Credit Assistant Manager – U.S. and Latin America
Assisted in the management of 3 international subsidiary
portfolios with a consolidated net 45 days receivables of $40
million; provision of aviation jet fuel
Assisted in the management of net 45 days receivable of $10
million for domestic portfolio
Managed formats and systems procedures for increasing
sales and collections effectiveness
Managed timely and efficient system of supplier-forwarding
of client consumption thus decreasing receivables unbilled
exposure by 70%
Maintained company pricing/quoting system and publicized
periodic market fluctuation to customer (airlines) list
Assisted in directing annual international sales conference
1995 - 1997 Caribbean Wholesale & Merchandising - Puerto Rico
President / Co-Owner
Founded and operated a perfumes and fragrances wholesale
distributorship throughout the Puerto Rican territory with
annual sales of $480,000.
Directed a staff of 75
Established sales strategies for team of sales associates
Conducted motivational conferences; organizer as well as
keynote speaker
1996 - 1997 Bayamon Emergency Response Center - Puerto Rico
Paramedic
Emergency Medical Technician
EDUCATION
2000 - 2001 Wayman Aviation School - Opa-Locka, Florida
Private Aviation Pilot License
2001 - 2002 Wayman Aviation School - Opa-Locka, Florida
Instrument Flight Reference (IFR) License, Commercial / Multiengine Pilot
License
1995 - 1996 Centro de Estudios Multidisciplinarios (CEM) - Puerto Rico
Licensed Paramedic
1994 - 1996 Universidad Interamericana - San Juan, Puerto Rico
Associates in Arts
International Business
SKILLS
Effective communications and public relations abilities, proficient in
Microsoft Office XP including Power Point, Excel and Word, Peachtree
accounting software; experienced in company management and staff
supervision with excellent customer service skills.
LANGUAGES
Fluent in English and Spanish
E-Mail: **********************@*****.***
5722 Northwest 101st Court - Doral, Florida 33178
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