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Copywriting, Supervising layouts, working with clients

Location:
New York, NY
Posted:
April 20, 2014

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Resume:

BOBBIE KAPLAN - CD, ACD and always a Copywriter

FREELANCE WRITER 2011-PRESENT

Bernard Hodes Group, Big Apple Greeter, Celergo, Della Femina, Elizabeth Holmes Photographer, Furman Roth Advertising,

Jingle Babies, Katz Media Group, Lighthouse International, Two Ten Footwear Foundation, WomenKind

BERNARD HODES ADVERTISING 2008-2011

COPY DIRECTOR/SENIOR WRITER

Interactive writing for Citi, Danbury Hospital, Ministry Health Care, Mount Sinai Medical Center, PetSmart, Pitney Bowes. Created career websites for Brigham & Women’s Hospital, Memorial Sloan-Kettering, Saks Fifth Avenue, Tiffany & Co.

KAPLAN & DUPONT 2004-2008

CD/WRITER/OWNER

Abbott Laboratories, Advair, Claritin, Classmates.com, Cohen’s Optical, Cosmetic Executive Women, Golden Blossom Honey, New York Methodist Hospital, Pace Real Estate, NewYork- Presbyterian Hospital, Seton Hall University, Silver Hill Hospital documentary

TBWA\CHIAT\DAY 2000-2004

CD/WRITER

Alcon Lenscare, Alzheimer’s Association, Aricept, Bain de Soleil, Bayer, Depo-Provera, Fact Plus, Flu Mist, Miralax, Welchol, Zoloft, Zyrtec

SOTHEBY’S 1999-2000

CD/WRITER

Sole advertising writer for books and coins, contemporary art, decorative arts, jewelry, paintings, precious objects, prints, sculpture

SERINO, COYNE 1998-1999

FREELANCE WRITER

Pitched and won the $12,000,000 AT&T Corporate Sponsorship of the Arts account.

SAATCHI & SAATCHI 1997-1998

ACD/WRITER

Florida Orange Juice, Hanes, L’eggs, Mexico Tourism, Sheer Energy, Wendy’s, Yoplait

To date, I’ve helped bring in over $200,000,000 worth of new business.

********@*****.***

website: bobbiekaplannyc.com

references: www.linkedin.com/in/bobbiekaplan1



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