BLAKE GILBERT 310-***-****
*** **** **** ****, **, 94558
***********@*****.***
MARKETING EXECUTIVE
SPECIALIZING IN LUXURY GOODS
PROFESSIONAL EXPERIENCE
HARLAN ESTATE WINERY 1/2012-Present
Managing Director, BOND Estates
Marketing Director, Promontory
Creation and development of all business strategies in relation to start up experiential
luxury winery
Strategic global partnership creation to foster
Oversight of temporary facility, construction and operation of primary facility
Implementation of all channel allocations, management and execution including: DTC,
direct CA trade sales, domestic and international distribution
Assumption of all financial responsibility including P&L, forecasting and reconciliation
Creative development and implementation of all communication material and marketing
strategy
Direct consumer interaction and relationship fostering
Oversight and direction for all company policy, procedures and employees
Oversight of long term production and data analysis
LOUIS VUITTON MOËT HENNESSY USA 12/2009-11/2011
US West Region Director of Marketing
Responsible for analysis and marketing for a Champagne house that is widely regarded as
the most luxurious in existence along with rebranding efforts of luxury distillery
Create and monitor yearly A&P and FTT budgets for both brands
Renegotiated brand terms to maximize growth and profitability
Reorganized brand terms within Moet Hennessy to promote growth
Hire and coordinate external PR agency in order to increase brand awareness by
organizing exclusive events
SOUTHERN WINE AND SPIRITS 12/2008-12/2009
On Premise Director, Greater Los Angeles
Managed 32 representatives and 10 managers for $85 million territory
Responsible for full management of distribution and marketing efforts in coordination
with Diageo and Moet Hennessy
Budget management of individual brands as well as quarterly and yearly portfolio
BLAKE GILBERT 310-***-****
142 Moss Lane Napa, CA, 94558
***********@*****.***
SOUTHERN WINE AND SPIRITS cont.
Analyze sales activity to identify changing market conditions in order to maximize
growth potential
Identification and implementation of unique marketing and sales ideas to meet sales goals
while ensuring long term growth potential for individual brands
SUPERIOR WINE & SPIRITS, LLC, LAS VEGAS, NV 9/2008-12/2009
Director of Trade Development and Marketing
Creation of all marketing and sales strategies for start up boutique dealer of luxury wine
and spirits
Acquisition of brands resulting in full portfolio build and strategy
RESTAURANT GUY SAVOY, LAS VEGAS, NV 4/2006-9/2008
Wine Director/Sommelier
Developed and maintained an award winning wine list consisting of over 2,200 selections
in a two Michelin Star establishment
Won Wine Spectator Grand Award 2008
Oversaw Staff of 20
Responsible for monthly inventory, purchasing, special event planning and staff
education
FLEUR DE LYS, LAS VEGAS, NV
9/2004-4/2006
Sommelier
Participated in the opening operations of Michelin starred restaurant including: staff
training and wine list development
Coordinated monthly inventory in accordance with profit and loss control
Full management of 25 person staff and wine list of 1,200 selections
EDUCATION
Kent State University, Kent, OH
Political Science
Tri-State University, Angola, IN
Mechanical Engineering