RUSSELL S. GOLD
** *** *****- ******** *****, NJ. 07422 973- 200-3874
**************@*****.***
Cablevision, Randolph, NJ 2001 - Present
Commercial Sales Consultant
•Interface with potential customers to sell high speed Internet and cable TV services Clients include
Quality Inn, AT&T, Wachcovia Bank, Marriott Hotels, Centra State Medical Center, Wendy's,
Morris County, NJ Dept of Parks & Recreation, Napa Auto Supply Outlets
•Facilitate and oversee technical issues to internal support
•Responsible for performing all administrative tasks relating to all sales activities by
ensuring documentation is accurate
•Oversee the implementation and execution of site installation including site surveys,
construction costs, site activation and technical support issues
•Perform financial and statistical analysis including sales forecasts, subscriber trending and migration
to meet sales revenue and objectives
•Cold call on a weekly basis
•On-site presentations on a weekly basis
•Total yearly recurring revenue: $230K
Nabisco Group Holdings Corp, Fair Lawn, NJ 1993 - 2001
Account Manager
•Responsible for managing analytical project plans that identified opportunities for new
marketing strategies and initiatives
•Provided pre & post sale marketing support to distributors
•Developed optimal demo plans
•Oversaw implementation and post-evaluation
•Primary contact with Event Marketing agencies
•Worked closely with field sales to optimize execution
Sara Lee Foods Corp, East Rutherford, NJ 1983 - 1993
Account Manager, Zone Sales 1983 - 1986
•Key liaison between field sales and marketing brand group on all demo activity
•Managed all corporate requests for data
•Managed support resources and functions
•Introduced and promoted Low Fat Keebler Cookie line to Foodtown and Pathmark Supermarket chains
•Increased Sales volume by 13%
1986 - 1993
Sales Support
•Assisted Senior VP by monitoring accounts daily
•Supported Senior VP in executing strategic plans and analyzing performance issues
•Troubleshoot plant and zone problems
Computer Skills: Windows, Excel, Word, Word
Perfect Cable Data knowledgeable
Education: Brooklyn College, Brooklyn, NY - Major: Business Administration 1979-1983