Leroy Cervantes **** Mill St (
Selma, CA *****
phone: 559-***-****
*************@*****.***
SALES & MANAGEMENT PROFESSIONAL
"Driving growth, revenues, & market share to unprecedented levels
through relationship building, enthusiastic presentations, ingenuity, &
perseverance."
AREAS OF EXPERTISE:
Territory Penetration Hungry to make sales Bilingual:
English/Spanish
Proven Track Record Unyielding Contract Customer needs analysis
negotiations
Account Retention Solid Customer Service Doubled Growth in first
year
Dynamic Sales Presentations Over $2 million in sales Business to business
yearly Sales
EMPLOYMENT CHRONOLOGY:
Territory Manager - Sales
10/2010-Present
Kaplan School Supplies
Fresno, CA
. Forging new relationships with new accounts- created ongoing
relationships in a competitive market from small and large-generates
solid business growth in a competitive market while working a large
territory.
. Awards included: Rookie of the Year - exceeded sales goal amongst
rookies; Phi Beta Kaplan - exceeded $100,000 above sales goal; MVP
west coast region - developed business from previous year; Repeat
Offender - consecutive years above sales goal.
. Over 110% in sales from year 1 - generating over $2 million in sales
in a depressing economy.
. E - Business/E - Marketing - using technology in developing revenue -
Effective marketing strategies from PowerPoint, Excel, and word.
. Conduct sales presentations, Close sales, create strategic marketing
plans, and prove to clients that products are of value.
. Manage a large territory and continue to generate revenue year after
year.
Business Account Specialist-Sales
10/2009-9/2010
Workforce Connection
Fresno, CA
. Business development, cold calls, prospecting, and forging new
relationships with business owners-small and large-to generate a solid
business growth in a competitive market.
. Awards Included: Most Valuable Player - sales above goal in first
quarter; Gold award - meeting sales goal above 10%.
. Conduct sales presentations, create strategic marketing plans, and
prove to clients that services are superior.
. Spearheading effective recruiting and sales strategies for existing
accounts and expanding our services to dominate our market.
. Create marketing strategies that would attract businesses to partner
with us and become clients in a proficient manner.
Territory Sales Representative
7/2006-9/2009
Santillana Publishing USA
Fresno, CA
. Generated sales of $1 Million plus by prospecting on clients for new
customer base in a market with little penetration that resulted in a
gainful territory in less than one year.
. Awards Included: Estrella - met sales goal in year one. Estrella II:
continuous sales goals in year 2.
. Created marketing strategies for various clients that resulted in
substantial gains through sales and customer retention.
. Developed lucrative relationships with client managers, directors, and
administrators recommending product lines that resulted in increased
annual revenue by 400%.
. Designed, pitched, and sold seasonal promotions resulting in double-
key account sales with solid residuals. Effectively created
accounts through dedication through strong interpersonal skills and
dedication to the client. Results: Developed lucrative ongoing
relationships that would rely on me for purchasing materials on an
annual basis.
. Conducted sales presentations and product training on materials sold
to better assist customers with maximizing our product use. Results:
Continued use and solid trust from customers whom appreciated my
reputable customer service.
VOUNTEER/COMMUNITY INVOLVEMENT
City of Dinuba
2008-Present
Head Coach/Baseball/Little League
EDUCATIONAL DISTINCTIONS & TRAINING:
Fresno Pacific University
August 2004
Bachelor of Arts in Management & Organizational Development
3.55 Major GPA
Fresno State University
May 2003
Bachelor of Arts in Sociology
Completed Various Seminars:
. Leadership for Effective Sales Representatives
. Managing the Relationship