Diksha Jhingran
***/*, *** ****, *** *st Stage
Maruthi Layout, # +91-953*******
Bangalore – 560 029 Email : ********.******@*****.***
Career Profile
With a total Industry experience of 19 months, Diksha is an ambitious, highly motivated and
energetic Marketing executive with excellent marketing and business development skills.
Experience of managing and handling the team and keep them motivated for more productivity.
A result orientated professional with a proven ability to get results, generate revenue, improve
service as well as reduce costs. Over 19 Months of marketing experience of working in
competitive industry and successfully identifying, developing and managing new business
opportunities within.
Education
Degree Educational Institute Duration Percentage
CMR Institute of Technology and
PGDM (Marketing and Finance) 2010-2012 78.88
Management, Bangalore, KA
BTECH ( Information Technology) UPTU, Lucknow, Uttar Pradesh 2005-2009 67.14
Professional Experience
Company: Trendwise Analytics
Designation: Senior Business Development
Duration: August 2013 till date
Job Responsibilities:
• Online Marketing - Using search engines to help users find the services offered
• Social Media Marketing - Building real customer relationships and boost visits and traffic to site
• Search Engine Marketing(SEM) – Promote services via Google Adwords, Microsoft adCenter,
Facebook ads, LinkedIn ads.
• Email-Marketing: Run email campaigns to drive traffic and user signup
• Online PR: Learn how to manage online Publicity (Online PR).
• Designing collaterals
• Organizing seminars, conferences on Big Data/Hadoop
• Writing and submitting proposals for conference, Press Release.
Company: Knowledge Stream Research and Analytics Pvt. Ltd.
Designation: Business Consultant
Duration: September 2012 to August 2013
Job Responsibilities:
• Executed Market Research for SAP AG to help them evaluate their market share in ERP
space.
• Involved in the strategic market planning for the Client services, as well as being in
charge of the Marketing team for various clients.
• Communicating new products to potential clients.
• Proven ability to maximize sales opportunities by creating professional Marketing script
and building rapport with potential new and existing customers.
• Monitoring and reviewing the performance of marketing teams, to ensure targets are met.
• Interacting with the Sales Team of clients on regular basis to ensure leads are closed.
• Responsible for monitoring Sales levels and patterns on a weekly and monthly basis to
identify and predict any potential problems.
• Operational Management: Team building, Recruitment, Training/Development,
Strategizing & Resource Allocation
Company: Aditya Birla Minacs
Designation: Associate
Duration: November 2009 – May 2010 (6 Months)
Job Responsibilities:
• Involved in Business Generation for the Client in International Market.
• Communicating new products to the potential clients
• Involved in product or service reports by collecting and analyzing existing customer
information.
• Contributes to team effort by accomplishing related results as needed.
Key Competencies and skills
Product Advertising Competitor Analysis Lead Generation
Business Development Demand Generation Client Servicing
Client Retention Quality Focus Multi-tasking
Product Knowledge Documentation Skills Problem Solving
Resolving Conflict Analyzing Information Business Development
Relationship Management & Alliances
Papers/Articles
• Article titled "Team India - mix of Youngsters and experienced" on 2003 performance of
Indian Cricket Team, published in Times of India, Lucknow
• Published article for school magazines on uses and abuses of Internet in 2001.
• Blogging at CMRIMT on "Necessity of Industry-Oriented Management Education".
Business Certifications and Membership
• Completed Intensive simulation certification course on stock market (2011)
• Member of All India Management Association (AIMA).
Projects Undertaken
• Internship at Foretell Business Solutions on “Implication of fluctuation in base
materials, on the financial health of companies who are using it heavily in manufacturing
products”
• Prepared Business Plan and Marketing Plan on a Restaurant named “Foodieee
Gulliieee”.
• Performed marketing research on Tata Motors – “NANO”.
• Devised complete business Plan and performed marketing research on “Fitness
Club” in the Area covering AECS Layout and Marathahalli.
• Conducted a study followed by a presentation on “Corporate HR Department of
Sahara India Ltd”.
• Developed an intranet website for Sahara India Ltd, Lucknow, which is now
extensively used for share non-confidential information between the management and the
employees of SAHARA Group across India.
Personal Details
Date of Birth (MM/DD/YY): 04/11/87
Gender: Female
Nationality: India