Cheryl Moultrie-Brown
*** ***** ***** • Loganville, Georgia 30052
Phone: 404-***-**** • Email: *********@*********.***
http://www.linkedin.com/in/cherylmoultriebrown/
SUMMARY
Driven Marketing Manager with 12+ years of extensive background in Traffic and Print Production. Strong ability to
work within teams and multi-task projects under strict deadlines. Highly organized, detail-oriented, dependable,
and self-motivated with operational abilities to organize and streamline tasks.
PROFESSIONAL EXPERIENCE
GE CAPITAL, INC./AQUENT - Alpharetta, GA
Traffic Manager - (4/2013 - 9/2013)
• Manages intake of incoming job requests and prioritize projects to determine deadlines based on priorities and
available resources to ensure all deadlines are met.
• Manages workflow/schedule of all incoming and existing projects while keeping all parties informed of status,
conflicts, and delays; communicates project priorities and due dates to the creative team to ensure alignment of
work efforts and priorities.
• Route and distribute projects to the execution designers for both print and digital jobs in a high volume, very fast-
based environment with a high degree of late changes to a flawless, error-free execution.
• Prioritize and maintain daily status reports from an execution standpoint and serve as liaison between marketing,
internal clients, and creative groups tracking over 100 jobs at a time.
W ELLS REAL ESTATE FUNDS - Norcross, GA
Production Manager - (11/2011 – 3/2013)
• Manage all aspects of production with vendors on behalf of the client concerning delivery timetables and
maintaining current status of assigned projects at all times.
• Support Sr. Project Manager by helping to maintain 300+ stock items to ensure accurate graphics through proper
art file archival and project management.
• W ork as a liaison between marketing project leaders and sales teams to facilitate schedules. Provide two-way
communication keeping project stakeholders apprised of project status delays, inventory order information, and
authorization of new and retired items for sales kits.
• Provide support to the Project Managers for all Silverpop email communication that consists of scheduling emails
for distribution, tracking and reporting for open and click rates. Prepare and load distribution lists, update
templates and links, and create HTML emails in Dreamweaver for each individual product.
• Manage online company store to keep track of inventory and implement new promotional items for New
Business Development tradeshows and gift giveaways related to Sales and Broker Dealers that contributed to
over 125k purchases per year.
• Coordinated RFP with vendors for company online store with developed communications to stakeholders on
inventory, new items, usage, and overall branding/item selection.
Traffic Manager - (7/2004 – 11/2011)
• Traffic all marketing jobs for 1,000+ projects yearly to ensure Project Managers met deadlines to include working
with Creative Director to schedule project team meetings for creative design, copywriting, proofing, production,
and compliance approval.
• Develop and maintain job database and communicate job status information to all team members and provided
project status report for daily morning traffic meeting.
• Maintained all job folders by project number to ensure files met compliance standards of copy/layout drafts,
proofs, purchase orders/estimates, back-up information and invoices.
• W ork with Creative Director and/or designers to evaluate and assign projects, recommend and implement
internal traffic management processes improvement, which escalated a supported role as a “QuickTrip” designer.
Responsible for all InDesign job edits for quick turnaround to enable the design team to concentrate on the
creative/concept process.
• Strategically took on role as Project Manager for quarterly Supplement projects which included hard-copy and
email notification for Broker/Dealers and Financial Reps to process jobs creating letter and HTML documents,
thumbnail image for website page and sending to proofing and compliance approval.
Custom Marketing Operations Manager - (2/2001 – 7/2004)
• Responsible for the operations for Custom Marketing staff, which included delivering performance reviews and
oversight of the team that related to Sales programs for CMP, direct mail, invitations, ad slicks, posters,
statement stuffers, and other custom projects.
• Managed a high volume of marketing campaigns for more than 900 Financial Reps nationwide, successfully
contributing to $52 million in Sales.
• W orked closely with Marketing Production Manager and Director of Channel Marketing to obtain production costs
and approval for projects, and created reports for program assessment of advisor ROI.
• Liaison for creative staff, vendors, clients, and compliance specialists to ensure all campaigns met NASD
advertising regulations for sales teams to communicate requests for new or revised initiatives, campaigns, or
collateral materials.
• Created and conducted seminar presentations to educate clients on custom marketing programs, and facilitated
training sessions and teleconferences to 36 Sales teams.
Marketing Assistant – (10/2000 – 2/2001)
• Assisted Chief Marketing Officer, including supporting the Marketing staff and planning for in -house and off-site
conferences, contract negotiations, vendor transactions, and preparing confidential management reports for
corporate reviews.
• Responsible for photography for nationwide Class-A properties to hire photographers for aerial, interior, and
exterior photos to include downloading files of hi-res images for designers and processing payments through
accounting.
• Responsible for delivering weekly photos to resize and create background boxes in Photoshop for Financial
Reps to fit correctly on statements for Investor Relations Department.
• Post current PDF files of Marketing materials to MARCI system for internal access for literature distribution to
Sales and New Business Development for 1031, Mutual Fund, and REIT II products.
EDUCATION
University of Phoenix, Duluth, Georgia - (2008 – 2009)
Georgia Perimeter College, Clarkston, Georgia – (2009 – 2010)
Major: Business Management
COMPUTER SKILLS
Acrobat 8 Professional, AdReview, DeskSite, Dreamweaver CS5, HP Scanjet, HTML, Illustrator CS5, InDesign CS5,
Mac, MARCI, MediaBin, MRM, MS Office Suite 2011, Oracle, Photoshop CS5, QuarkXpress, Salesforce, SilverPop,
Siebel, StudioView, Teamsite, and Workamajig