Sales Manager

PROFESSIONAL PROFILE

Innovative, results-oriented sales/ marketing manager/trainer with a consistent record of motivating,

developing, training, mentoring, and retaining a top production team, In one of the largest and most high-profile

market areas in the U.S. Extensive Retail and Business experience with strong leadership abilities and

interpersonal skills. Core competencies include generating new business, developing and managing internal and

external relationships which include client retention. Consistently exceeding profitability goals and objectives.

Comprehensive experience interacting with key influencers, strategic regional demographics and business

segments, competitors, and networking associates.

RELAVANT EXPERIENCE

New Economics for Women (NEW) 2012-2013

Director of Corporate Partnerships

• Identified and established new corporate partnerships that aligned with NEW’s strategic goals.

• Established methods to secure the development efforts were successful in achieve goal.

• Initiated partnerships with outside vendor, insure they have our vision understood.

• Created, coordinated, and conducted financial literacy classes for low income families and residents.

• Spearheaded inaugural Family Financial conference attended by 1200 in house resident family

members

The Imagen Foundation 2011-2012

Vice President of Development

•Collaboration with the President/Founder created and managed a regional strategic fundraising plan to

achieve annual revenue goal. Ensured revenue-sharing model was implemented.

•Developed and implemented a strategy for identifying prospective funders and foundations and managing

and strengthening relationships with existing funders. Conducting prospect research.

•Created targeted solicitation materials, as well as general awareness and marketing materials for a variety

of audiences.

•Develop donor stewardship and recognition strategies, and planning and implementing Donor Recognition

activities and events.

•Developed, planning and executing Annual Giving Campaigns

•Created/Implemented Annual and Special Events Calendars and Timelines

•Managed Development Office mailings and email campaigns

Wells Fargo Bank, N.A. 1994 – 2011

V.P. Regional Area Sales Manager

Market Growth and Development Consultant

• Responsible for planning and executing activities and projects that directly support the implementation and

optimization of efforts to grow sales/revenue/profit/market share in an assigned market or segment.

• Ensured adherence to compliance regulations and policies.

• Researched, identified and selected best channels, combination of channels and/or products improving

effectiveness and efficiency of coverage in marketplace

• Met the unique needs of defined customer/business segments

• Developed internal and external relationships with bankers, brokers, business and community leaders

• Developed sales and/or marketing strategies and campaigns

• Established and enhanced relationships with various WF sales and functional groups to develop and

execute programs to achieve market penetration, service and profitability goals

• Defined sales goals, metrics and tracking

• Developed and executed appropriate communications, processes and sales training maintaining/developing

knowledge of product and delivery channels.

Robert Villaseñor Cell:626-***-**** Home: 626-***-**** ************@*****.*** Page 2

QUALIFICATIONS

Fully Bi-lingual (Spanish)

Thorough knowledge of most computer programs

Personal References available upon request

COMMUNITY INVOLVEMENT & SOCIAL RESPONSIBILITY

Hispanic Advisory Board/ SoCal PBS

Hispanic Scholarship Fund

Project Amiga

Mariachi Heritage Society

Hispanic Bankers Association

Member of H.I.P. (Hispanics in Philanthropy)

And many other Boards of directors can be furnished upon request

Contact this candidate