CPA, CRB, AsA (Aust.)

GERLIE G. BONAGUA, CPA, CRB, ASA (Aust.)

L*B* Figs St. Ponte Verde Royale Subdivision, Cupang, Antipolo City, Philippines 1870

********@*****.***; +632-*******; +63-917-*******

Career Profile:

CPA, Certified Real Estate Broker and Associate Member CPA Australia

Chief Finance Officer/Comptroller

A hands-on Finance Manager for over twenty years

Business Analyst for Media business unit of Nielsen (Philippines)

A goal-oriented accountant with over four years of accounting and auditing large multinational clients engaged in manufacturing, utilities, finance and services.

Familiar with International Financial Reporting Standards and International Accounting Standards.

Works well under pressure, keen on details and with ability to meet tight deadlines of multiple complex projects.

Strong analytical, communication and report-writing skills

Strong knowledge in using SAP, Quickbooks, Xero, Cognos, Word, Excel, Powerpoint

Professional Experiences:

Director

xDigital Excellence Co. Ltd.

April 2, 2018 to present

Overall in charge of Finance and Operations in the Philippines, providing all the services needed by affiliate companies in Australia.

Comptroller

2nd Office Inc.

January 16, 2017 to March 31, 2018

Key Responsibilities:

Monthly financial reporting

Review of billings

Weekly tracker preparation - Profit and Loss, billing, collection, receivables.

Daily cash position monitoring and control

Accounting Manual and Procedures preparation

Preparation/Implementation of Finance policies

Supervision of General Accountant and General Accounting Assistant

Overall financial internal control

Review of all BIR statutory filings and remittances

Ensure compliance of all statutory requirements within deadlines– BIR, SEC, etc.

Manages annual financial audit and special audits

Part-Time Chief Finance Officer (Contractor)

Mercurian Media Australia Pty Ltd.

September 1, 2013 to January 6, 2017

Responsible for the overall financial management of the Company:

Executive & Strategic Management:

Trusted member of the executive management team

Provide strategic financial decisions and insights to the co founders

Provide guidance on acquisitions & sale of assets

Participate in Corporate Governance

Finance:

Analysis of financial status

Formulate our financial strategy

Formulate our tax strategy

Risk management

Accounting:

Prepare & conduct audits

Develop & prepare management reports

Develop & prepare financial statements/reports

Develop & maintain policies & procedures

Develop & prepare budgets and financial plans

Develop & project cash flow forecasts

Develop & maintain payroll & accounting requirements

Partner, Tiu & Associates, CPAs

January 1, 2013 to December 31, 2016

Engagements include year-end audits, set up of corporation, VAT registration, financial consultancy, review of internal control and recommend improvements or implementation of new internal controls and other finance related projects.

Finance Manager

AGB Nielsen Media Research Philippines, Inc.

June 16, 2002 to December 31, 2012

Works closely as Business Partner/Business Analyst with the Executive Director – Media (Business Unit Head), CFO and the Regional Watch Leader

Responsible for the following:

Annual Budget/Reforecast and uploading in Cognos Budget System

Weekly Tracker (Actual/Forecast Revenues, Expenses, EBITDA)

Weekly Revenues Monitoring – in close coordination with the Client Service Team using Salesforce system

Monthly Revenue Recognition in SAP

Weekly Collection Tracker – AGB Nielsen and The Nielsen Company

Treasury – Banking relationship, Intercompany Loans, Cash Position, Short Term Placements

Monthly Management Reporting – Monthly Financial Reports, Forecast Analysis, Short Cycle, Productivity, Programs

Other reports as required from time to time

Reports directly to the Executive Director – Media and a member of the Management Executive Committee responsible in major decision-making processes, formulation and implementation of company policies and procedures

Responsible for the following:

Company’s whole financial operations which include:

ogeneral accounting,

otreasury,

obilling and collection,

odisbursements

oall tax/statutory related matters - GIS, GFFS, updating of Stock and Transfer Book, safekeeping of Stock Certificates, etc.

ocash flow management

Ensure compliance with both internal and statutory requirements - compliance with Head Office’s financial reporting requirements, coordination with Group CFO, Financial Controllers and Intercompany Officers,

Budget preparation - annual, quarterly reforecast

Preparation of the integration plan for the joint venture

Formulation/improvement of finance policies and procedures,

Coordination with external auditors/consultants/BIR examiners,

Conduct training and performance evaluation of subordinates.

Accomplishments:

As requested by Nielsen Philippines CFO, I have participated in the Global Finance Team User Acceptance Testing for our Supplier Relationship Management (SRM) or otherwise known as Procure to Pay (P2P) last December 2011 in Carlton Hotel, Singapore. P2P has go live in February 2012.

As requested by the Group CFO Rossano Pozzi, I have participated in the Global Finance Team User Acceptance Testing in Mumbai, India last September 2010 for AGB Nielsen Global SAP roll out. I atttended also the End Users Training last October 2010 in Lantau, Hongkong to provide the necessary training for the transition. This took most of our efforts in 2010 since this has become the priority of Global Finance. Through my leadership, the company was able to smoothly transition to SAP on time even given the limited manpower (FTE).

Was the lead in the development and full implementation of the finance module for the OPMS – an internal control system used to monitor operational expenses vs budget from the department level – with online approval real-time expense recognition. This initiative significantly improved efficiency in

transaction approvals, processing time, as well as reduced paper that was previously used in processing the transactions.

Took the lead in training the managers as well as the other users (admin) to ensure that the system will be fully operational in April after its finalization and approval in March

Finance staff were trained with the required SAP processes and procedures. Contractual staff also underwent the necessary training.

Aggressively pursued and was responsible for Meters Insurance Claim of USD 225,329 in March 2010 related to typhoon Ketsana (Ondoy, Sept. 26, 2009) and Parma (Oct. 3, 2009) which resulted to EBITDA of Php 34.9M.

Corporate Re-structuring of AGB and Nielsen Media Research in the Philippines

Re-capitalization (involving debt to equity conversion)

Technical Consultant

ABS CBN Broadcasting Corporation

November 2001 to June 2002

Major Responsibilities:

Provide financial consultancy services for ABS-CBN’s Financial Management Systems Project, which include among others the foregoing services:

perform Financial Management System (FMS) operations support and system enhancements related to SAP for Financial and Controlling Modules,

receive FMS end-user requests for process design or system configuration changes and evaluate impact to the existing design,

make recommendations to Systems and Methods Manager on process or system design changes and/or enhancements,

develop and/or update functional specifications for all Advance Business Application Programming (ABAP) programming requirements (reports and interfaces),

coordinate ABAP related enhancements with Information Technology (IT) Programming Team,

assist in the testing of new configurations/programs, perform configuration changes in SAP and related system tests,

coordinate system test/User Acceptance Test (UAT) and sign-off activities with end-users,

monitor and report status of enhancement deliverables and related issues,

update FMS Configuration Rationale for any changes effected in the Production client, update OLQR (On-Line Quick Reference) documentation for new business scenarios and transactions,

conduct user training and orientations, as necessary.

Consultant

Mendoza Querido CPAs

September 2001 to October 2001

Engagement was involved mainly in the preparation of accounting manual with detailed procedures in narrative and flowchart forms and issuance of Management Letter.

Accounting Manager

Island Country Telecommunications, Inc. (JASPage 1441)

June 1997 to August 2001

Reports to AVP-Finance and General Manager

Responsibilities include:

1.monthly financial statements preparation,

2.compliance with statutory requirements,

3.formulation and enhancements of policies and procedures,

4.internal audits, special investigations,

5.training and evaluation of subordinates,

6.oversee the whole finance operations, including treasury, billing and collections, inventory, etc.

Accomplishments:

Part of the project management team that implemented the integrated billing system

Quasi-reorganization with debt to equity conversion

Senior Auditor

SyCip Gorres Velayo & Co., Manila, Philippines

(one of the Philippines' largest professional services firms, is a member practice of Ernst & Young Global)

November 1993 to June 1997

Has extensive experience in the field of business risk management, auditing, tax consulting, computerized accounting system, business planning, and financial forecasting.

Involved in the subsequent follow-on offering and in international bonds offering of two publicly listed companies in the Philippines.

Responsible for planning and managing audit and special engagements, such as performance of agreed-upon procedures or limited review of companies in the process of acquiring another company, Board of Investments accreditation;

Preparation of audit findings and corresponding recommendations,

Supervised and reviewed all stages of audit to ensure reasonableness and compliance with professional standards and statutory requirements and monitored actual time charges against budget;

Coaching, training and performing evaluation of staff.

Major clients include Universal Robina Corporation, East Asia Power Resources Corporation, Philippine Overseas Telecommunications Corporation and Philippine Communication Satellite Corporation.

Educational Background

Tertiary : Polytechnic University of the Philippines

Bachelor in Accountancy, Cum Laude

Licenses: Certified Public Accountant (Philippines)

Certified Real Estate Broker (Philippines)

Affiliation: Sustaining Life Member, Philippine Institute of Certified Public Accountants (PICPA)

Associate Member, CPA Australia

Member, Real Estate Brokers Association of the Philippines

Professional Trainings Attended:

Financial Advisors Congress, Association of Registered Financial Planners in the Philippines, September 22, 2018, Bayanihan Center, Pasig City

Train Seminar, BIR, March 2018, Teatro Marikina

The Tax Reform for Acceleration and Inclusion (TRAIN) Seminar, PICPA, Feb 9, 2018, Edsa Shangri-la

BIR Seminar on Year End Adjustment, Benchmarking and Tax Updates, October 17, 2016, Teatro Marikina

5th Financial Advisors Congress, October 15, 2016, SMX Convention, SM Aura Premier, Taguig City,

Millionaire Mind Intensive by T. Harv Eker, August 5-7, 2016, SMX Convention, Manila

MDRT Development Program, May-Sep 2016, Insular I-Care, Makati City

Asian Networkers Convention and Expo (ANCE), March 21-22, 2016, Metrotent, Ortigas, Manila

STAND OUT for OUTSTANDING PERFORMANCE, by INSPIRE Leadership Consultancy, September 9, 2015, Metrotent, Ortigas, Manila.

Topics/Speakers:

Inspiring Outstanding Performance - Francis Kong

Drive to Excel - Karen Davila

Personal Finance - Chinkee Tan

Innovation - Bryan Kong

How to be Champion- Maria Luisa Guinto-Adviento, Ph.D

Registered Financial Planner Program, July 11 to September 5, 2015, 8 Modules, Crowne Plaza Galleria, Manila

Pinoy Milyonaryo Investors Conference by BPI Trade, June 20, 2015, Onstage, Greenbelt 1, Makati City

Money Making Muscle by Mr. Raymond Lim of RBGlobal Holdings, November 30, 2014, Aim Conference Center

It’s all about Investments, September 6, 2014, World Trade Center, Manila, Phils.

Financial Advisors Programs, 4 Modules, May to November 2014, Insular Life, Makati City

Real Estate Broker Comprehensive Review, October 2012 to March 2013, Ace Water Spa, Pasig City

Media Leadership Training, April 2012, Clear Water Resort, Clark, Pampanga

Six Sigma for Finance, April 2012, Crowne Plaza Galleria Manila

Nielsen’s User Acceptance Testing (UAT) for our Supplier Relationship Management (SRM) or Procure to Pay (P2P) system, December 2011, Carlton Hotel, Singapore

Withholding Taxes on Benefits by Ernst & Young (SGV & Co.), October 20, 2011, Makati Shangri-la Manila, Makati City, Philippines

Certified Forensic Accountant Program, August 18-19, 2011, Oakwood Premier Joy-Nostalg Center Manila, Ortigas, Pasig City, Philippines

12th Achievers and Leaders Seminar – Innovate, Lead, Succeed, July 27, 2011, New World Hotel, Makati City, Philippines

Topics/Speakers:

Your Team – Creating Genius Innovation in Your Learning Organization/Henry Tenedero

The Innovation Culture – Teaching your People the Art of Inno-venting/Brian Quebengco

Avoiding the Costly Pitfalls of Managing Innovation/Prof. Rene Domingo

A Working Model – the Massachusetts Institute of Technology (MIT) Innovation Lab Way of Thinking/Illac Diaz

The System – Using Consumer Insighting to Create Continuous Product Innovation/Dr. Ned Roberto

The IDEO-Guerilla Way of Innovation Thinking/Eric Villarama

The Practice of Intrapreneurship – Leadership Innovation in Action/Joey Concepcion

Courage to be Turnaround Leader-Judge Monette Singh

MS Project Training by EduPro, June 8, 2011, Iriz One Center, Ortigas, Pasig City

Moms@Work by Maricel Laxa Pangilinan, June 3, 2011, One Rockwell Center, Makati City

Problem Solving and Decision Making Workshop, December 2-3, 2010, Linden Suites, Ortigas Center, Pasig City

SAP End Users Training, Marriott Hotel, Hongkong, October 2010

New Prosperity Forum – Every Economic Downturn is an Equalizing Opportunity—Prosper During Challenging Times, Speakers – Josiah Go and Francis Kong, February 9, 2009, Hotel Intercontinental Manila

John Maxwell Leadership Summit – Building Real Leaders, Edsa Shangri-la Manila, Mandaluyong City, Philippines, June 10, 2008

The 15th ASEAN Federation of Accountants Conference, Mulaya Senayan Hotel, Jakarta Indonesia, December 11-12, 2007. “The Dynamic Role of Accounting in Corporate Governance and Sustainability: Challenges, Accountability, Motivation, Best Practices and Learning Opportunities”

Procurement Best Practices, Transprocure, 10 October 2007, New World Renaissance Hotel, Makati, Philippines

SERVICE CONTRACTING FORUM on DOLE Department Circular No. 01-07 “CLARIFYING THE APPLICABILITY OF DO-18-02 series of 2002 to COOPERATIVES”, 23 August 2007, Dusit Hotel Nikko, Ayala Center, Makati City

Strategic Planning Workshop, Hotel Ponte Fino, Batangas City, August 3 to 4, 2007

Metro Manila Region 2007 Accountancy Week: FS Presentation and Disclosure: Implementation and Interpretation Issues, SEC Accreditation Issues, Tax Amnesty, General Tax Updates, Makati City, July 20, 2007.

Tax Updates Seminar, Association of Certified Public Accountants in Commerce & Industry, Makati City, November 14, 2006

Regional Transfer Pricing Seminar, C.L. Manabat & Co., October 2006

Corporate Governance Seminar, PICPA & Corporate Governance Institute of the Philippines, May 2006

Excel 2003, New Horizons Learning Center-Manila, 2006

Value Added Tax (VAT) Surprise, Price Waterhouse Coopers-Manila, 2005

VAT “What is it”, Philippine Management Association of the Philipines (PMAP)-Manila, 2005

Excel 2003 Level 2 (Intermediate), New Horizons Learning Center – Manila, 2005

IAS/PAS 19 Employee Benefits, PMAP-Manila, 2005

Technical Update 2005 (IFRS/IAS), Deloitte (CLManabat & Co.) – Manila, 2005

3rd Joint Philippine Institute of Certified Public Accountants (PICPA)-Commerce & Industry/ACPACI Annual Convention – Baguio City, 2005

IFRS/IAS (all modules), PICPA-Manila, 2005

Leadership Development Program, AGB – Manila, 2004

Effective Cash Flow Management, PICPA-Manila, 2003

Financial Analysis for Decision Making, Workforce Training, Inc.-Manila 2003

Bureau of Internal Revenue updates on Value Added Tax on Professionals, VAT on services of banks, non-bank financial intermediaries and finance companies beginning January 1, 2003, Modes of and Procedures for the payment of Internal Revenue Taxes through Authorized Agent Banks, and Substituted Filing of Income Tax Return, BIR-Manila, 2003

Various seminars in SAP (Systems, Applications and Products in Data Processing), ABS CBN-Manila, 2001 and 2002

Comprehensive Tax Reform Program (CTRP) conducted by SGV & Co., Manila- 1998

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