Sales Executive

Jeffrey G. Reynolds

Frisco, TX *************@*****.*** 214-***-****

President-Chief Executive Officer

EXECUTIVE SUMMARY

Dynamic and competitive leader equipped with vision. Possessing an extensive track record of leadership and proven results. Known as a pioneer of innovation who leverages a wealth of expertise in story-telling, creativity, excellent organizational skills, and quality. Demonstrating a strong sensitivity to consumer and client needs and is successful in leading and developing high performing teams for complex organizations.

AREAS OF EXPERTISE

P&L – Lead Generation – Oil & Gas - Loyalty– Relationship Management – Revenue Generation

Account Management- Prospecting- Technical Sales– Influencer Marketing– Online Presence- CRM- Consulting

Pipeline Dev - Brand Management - Business Strategy – Performance Management- Business Development

Chief Executive Experience

Sunwin USA – Frisco, Texas 2006-June 2012

“Sunwin USA, LLC produces and sells stevia sweeteners. It offers stevia, a natural sweetener for beverages, pastries, dairy products, candies, confections, and medicinal products applications worldwide. Sunwin USA, LLC was formerly known as Sunwin Stevia International Corp. and changed its name to Sunwin USA, LLC in May 2009. The company was founded in 2006 and is based in the Frisco, Texas. Sunwin USA, LLC operates as a subsidiary of Sunwin Stevia International, Inc.”

President & CEO

Directed US operations for $25M Sunwin International, key contributions include expanding market penetration and brand visibility, building strategic partnerships and securing capital for manufacturer/distribution of Stevia all-natural sweeteners.

Secured capital and partnerships to drive growth.

Pitched potential investors and partners. Secured $2M from Wild Flavors for R&D on Stevia sweetener products, plus $5M in working capital.

Expertly negotiated national distribution agreement with Domino Foods. Put company on solid footing for expansion and stable growth.

Cultivated a nationwide distribution network. Sunwin needed distribution channels for its retail product line.

Targeting major national supermarket chains, food brokers and other wholesalers, negotiated distribution agreements.

Opened 3,000 retail distribution points in 33 states, partnering with leading chains such as HEB, Kroger and Albertsons.

Leveraged competitive advantage with FDA and ISO certifications which allowed the organization to compete as an upstart against giants in the sweetener industry, Sunwin needed to enhance its reputation for quality and wholesomeness.

Additional Executive Experience

Expense Reduction Analysts – Addison, Texas Jan 2018-Present

“As one of the world’s leading specialists for cost management, Expense Reduction Analysts optimizes business costs and finds innovative solutions to meet a company’s needs. The resulting savings are the outcome of Expense Reduction Analysts’ extensive subject knowledge, of professional negotiations with suppliers as well as ERA’s qualitative subject knowledge, assessment of performance versus customer needs during the entire period of cooperation with Expense Reduction Analysts, customers remain in control of the transparent process of cost management.”

Principal Consultant

Successfully secured three mid-sized clients within in 7 months; over $10MM in expenses under review with these clients.

Currently in process of securing an additional 4 clients, with well over $20MM in expenses to review.

Summit Casing Equipment – Fort Worth, Texas Mar 2013-Sep 2017

“Summit manufactures solid-body centralizers, bow spring centralizers, composite centralizers, and float equipment to meet the operational needs of the Oil and Gas drilling industry.”

Vice President of Sales

Deployed a comprehensive sales and marketing strategy to reposition company from a re-seller of drilling components, to a full-line manufacturer of float equipment and centralizers.

Oversaw all aspects of sales and marketing and notably increased product sales in a four-year period by +40%, despite oil and gas industry downturn.

Developed and executed a strategy to expand into 4 new markets in the US, in addition to numerous international markets.

Expertly navigated the sales organization to adding a minimum of 30 new customers a year.

Restructured sales organization, planned and implemented national sales meetings that focused on sales strategies, skill set training and management by objectives.

Led the repositioning and re-branding of the company to focus on service and product excellence deemed the “Summit Standard”.

Wisdom Natural Brands – Gilbert, Arizona June 2012-Mar 2013

“Wisdom Natural Brands Corporation manufactures health care products. The Company provides SweetLeaf sweetener and flavored liquid stevia products in packets, liquid, powder, tablets, and concentrated. Wisdom Natural Brands serves consumers in the United States.”

Vice President of Business Development

Ignited worldwide growth initiatives with key focus on international market development and B-to-B ingredient sales of the SweetLeaf Stevia product line and stevia extract.

Installed a sales and marketing strategy to increase retail distribution of retail products globally, as well as implementing a new business development model against an entirely new business opportunity in a billion-dollar segment in the United States.

Additional Blue Chip Experience

CROSSMARK – Plano, Texas

“Sales Executive with the leading national provider of outsourced sales and marketing services in the Consumer Products industry. Clients included Bayer, Bristol Myers, M&M Mars, Schering Plough, Ocean Spray and Procter & Gamble.”

NESTLE FOOD COMPANY – New York, NY

“Sales and Marketing Manager with a leading food company in multiple markets in the United States. Promoted multiple times.”

PROCTER & GAMBLE – Cincinnati, OH

“A top ranked Sales Manager with the Fortune 100 company known for hiring, training and development of leading managers. Extended years of experience in the largest division of the largest Consumer Products Company in the world.”

Education

Bachelor of Science in Business Administration

Hillsdale College

Paralegal Degree

Hillsdale College

Four Year Lettermen on Football Team

Contact this candidate