Global Marketing Leader with Health Care experience
Resume:
Experience
Account Management
CPG Marketing
Customer / Shopper Marketing
Healthcare / Medical Marketing
Global P&L Management
Global Production
Integrated Omnichannel Marketing
Marketing Strategy Development
Operations Leadership
Operating System Development
Procurement Partnership
Product Marketing
Sales Support
Studio Management
Technology B2B Marketing
Trade & Event Initiatives
Translation/Transcreation
Education
Drake University, Des Moines IA
BA Speech Communication &
Advertising
Contact
***********@*****.***
EILEEN HENNESSY MILKOVICH
Managing Director Global Operations Ogilvy
(February 2015 – Present)
Global client service agency leader responsible for the integrated marketing, operational and production needs of our leading Technology, Healthcare and CPG clients. Proven success managing
$40MM in annual scope, while driving new business growth. Exemplary leadership of global integrated teams working seamlessly across NA, LATAM, EMEA and APAC to deliver one unified brand voice for our clients. Flawless execution of marketing campaigns across broadcast, digital, SEO/SEM, social, film, e-commerce, and Print. Proactive business leader continually delivering operational excellence.
Global Director Ogilvy RedWorks
(October 2011 – February 2015)
Senior agency and client team lead responsible for developing and managing a global production hub network across five regions. Responsible for the localization of client work in 83 markets, which required the build-out of three regional production suites (Asia, Latam and Europe), including contract negotiation, rate card pricing development and supervision of the project management, studio and translation teams. Developed AMS and online workflows that increased margin from 7%-17% within the first two years. Created cohesion across global geographically dispersed offices. Midwest Director Ogilvy RedWorks
(October 2010 – November 2011)
Leader of the RedWorks Division and member of the Ogilvy Chicago leadership team, responsible for day-to-day management of 50+ team and $9MM in revenue with successful margin growth. Focused on growth though new client acquisition and organic growth from clients, including Kraft Foods, Kimberly Clark, Blue Cross Blue Shield, CDW, Zurich Financial, Cardinal Health and others who required high quantity, quick-turn graphic design, copy and production needs.
Skillset
DAM Systems (Xinet,,AEM, etc…)
Google Analytics
GMail
Keynote
MS Office Software
Online Workflow Development
MS Outlook
SAP
Smartsheet
Account Director Ogilvy Action
(2002-2010)
Agency lead responsible for the development and execution of customer marketing programs for Kraft Foods brands. Leadership included supervision of account teams, strong partnership with creative and planning partners, and collaboration with cross-functional media, PR and ATL agency teams. Also managed the launch of the South Beach Diet foods product line, which became Kraft’s most successful new product launch in company history.
Senior Account Manager RMC, Inc.
(1998-2002)
Directed the day-to-day consumer promotion and marketing interests for leading Bestfoods and Unilever brands, based upon aligned growth strategy. Managed all program aspects, including sweepstakes, contests, sampling events, mobile tours, point-of-sale, couponing, direct mail, offer fulfillment, secondary display and in-store media placement. Sourced tie-in partnerships and managed all aspects of production, execution, analysis and program optimization. Supervised a team of Account Executives, managing employee growth. Manager of Strategic Sales Fox Associates, Inc.
(1992-1998)
Represented the advertising interests of six leading consumer magazines. Assisted the Vice President of Sales in developing insertion opportunities for clients based upon their marketing needs. Provided monthly sales reporting and tracking. Created systems and procedures to cater to client needs. Supervised a staff of four Account Coordinators.
EILEEN HENNESSY MILKOVICH
Contact this candidate