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Communications, Public Relations, Media Relations

Location:
Detroit, MI
Salary:
Negotiable
Posted:
March 27, 2019

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Resume:

Mary A. Mazur

***** ****** **.

Detroit, Michigan 48219

313-***-**** H;

313-***-**** C, (leave voice message)

E-mail: ac8xdp@r.postjobfree.com

Award-winning communications/business specialist seeks to plan, develop, implement and manage strategic administrative and operational duties: communications; marketing; media relations; events; public relations; logistics and writing activities for company, facility, utility, nonprofit, educational institution, agency or governmental entity.

EMPLOYMENT

Blue Cross Blue Shield of Michigan, (Strategic Staffing Solutions) Detroit MI 10/2018-12/2018

Senior Communications Writer Specialist (Contractor)

●Wrote, edited and finalized health-related analytical presentations for Health Value and Analytics Division prior to division reorganization. Managed team projects to revise and refine data results for organizational/clinical effectiveness and approval by Medical Director.

Gerald Ford School of Public Policy, University of Michigan, Ann Arbor, MI 7/2017-10/2018

Study Team Member, Detroit Metro Area Communities Study (DMACS)

●Completed Interviewing/Community Outreach/Data Acquisition/Technical Processing/Benchmarks/Troubleshooting Duties

Extensive confidential data/interviews collected, reported and analyzed from more than 1,200 Detroit households to be used to determine Detroit Health Department programs, social determinants of health in area and needed services to meet programming and accreditation purposes. Also served as member of pilot project conducted in Morningside Detroit (eastside) neighborhood in 2017.

2/2015 to Present

M/M Communications Consulting (Self-employed) – Detroit, MI

Title: Communications Specialist

●Perform administrative, communications/marketing, event management and research-related duties as employee/subcontractor for organizations/ businesses. Projects have included: 2018 Electric-Hybrid Auto/Battery Conference, Suburban Collection Showplace, Novi, MI; 2018 North American International Auto Show, Cobo Center, Detroit, MI; Delta Air Lines Boeing 747 Retirement event, Dec. 2017-Jan. 18; 2017; U-M Detroit Communities Pilot Study; Interview/video talent for 50-year reunion video, and communications duties for automobile technology design company; sustainable energy company; elected officials; outdoor equipment manufacturer and health provider

County of Wayne, Detroit, MI 3/2008-2/2015

Title: Director of Communications and Community Collaboration

Wayne County Health and Human Services Department

Areas of responsibility involved nine divisions of Department, including: Wayne County Public Health Department, Wayne County Medical Examiner's Office, Wayne County Mental Health Division, Head Start programs, and other quality of life issues, health-related topics, programs and initiatives such as health coverage plans and Affordable Care Act enrollment.

●Served as clearinghouse for Department media inquiries. Represented organization as spokesperson or selected appropriate subject expert. Handled responses, correspondence for Department.

●Wrote/issued media statements, talking points, speeches and press releases; prepared collateral and marketing materials for print, broadcast and digital media platforms, website and social media.

●Scheduled media interviews, press events and conferences for Wayne County Executive and Department administrators, elected officials and managers.

● Planned/coordinated/publicized/executed in-house and community events in Wayne County's 43 communities, including large scale health/quality of life events at Cobo Center, Detroit, other venues.

●Cultivated and obtained sponsors and performed fund-raising activities.

●Conceived, created and executed integrated marketing, media and communications plans.

●Secured, negotiated media and marketing buys for print, broadcast and digital media platforms.

●Maintained, ordered and distributed promotional item inventory for events.

●Worked with health providers, committees, consultants, media and PR practitioners on key health and wellness initiatives/campaigns. Kept records of activities, grants and budget expenditures for federal, state and county records, organizational accreditation audits.

●Served as Wayne County board liaison for Four Star health plan, fulfilling marketing/financial duties.

●Performed emergency response/crisis communications, facility management for all real and perceived threats to public health, including the H1N1 flu pandemic, epidemics, disease outbreaks, bioterrorism and natural disasters such as storms, flooding.

County of Wayne, Detroit, MI 12/2003-04/2005

Title: Department Executive, Human Resources Department

Performed public relations and human resources duties for executive branch of government.

● Promoted newly-formed Wayne County Consumer Protection Task Force.

● Performed employee job position audits.

● Created communications tools and tactics; arranged press conferences/events; scheduled media interviews with CEO; worked to form organizational structure, and served as liaison with consumer protection groups.

● Analyzed qualitative/quantitative data from employers nationwide for specialized occupational salary surveys involving 600 job classifications to establish/justify equitable pay scales and made recommendations.

● Completed, researched special projects and case studies for Human Resources' Director and provided pro and con arguments concerning proposed human resources’ policies.

Wayne County Commission, Detroit, MI 08/2001-02/2003

Title: Director of Communications

Key issues included: Metro Airport development/construction; creation of authority; county budget concerns; historic state revenue-sharing veto rally and override; Ford Field/Comerica Park projects; public safety court challenges; health care issues; proposed ethics ordinance; election/campaign/legal issues and first change in Commission leadership in years.

●Directed communications for 15-member legislative branch of government in Wayne County, MI, the state's most populous county/then nation’s 11th largest.

●Managed/implemented all aspects of public relations, marketing/media relations for Commission/individual Commissioners--writing, editing, scripting, producing, project management and supervision of Communications staff members.

●Produced press releases, media advisories, speeches, newsletters, mailers, brochures, billboards, legislative agenda, programs, rebuttals, editorials, radio and video psas, resolutions, certifications of appreciation and collateral materials.

●Provided website revisions/social media. Scheduled/conducted press conferences. Served as or identified spokesperson. Maintained relationships with local/national media. Pitched story ideas reflecting Commission's actions/viewpoints.

●Prepared media responses, position papers and strategic communications plans.

Detroit Water and Sewerage Department, Detroit, MI 07/1989-7/2001

Title: PR Manager/Senior Publicist

Managed public/media relations work for third largest U.S. water/wastewater utility under five directors.

●Wrote press releases, business communications, brochures, scripts, bios, position papers, talking points, psas, public notices, speeches, annual reports, proposals, programs, resolutions, proclamations and articles. Worked with engineers, vendors and consultants on key water/wastewater projects.

●Arranged media interviews, wrote op/eds, worked with Mayor's Press Secretary on media strategies.

●Served as spokesperson and managing editor for bimonthly newsletter. Coordinated, promoted public events, including Drinking Water Week/Month and Family Day and organized volunteer efforts.

●As committee member, led corporate outreach for Mayor's Office initiatives, Angels' Night Anti- Arson and Clean Sweep campaigns, creating integrated fund-raising for community programs.

●Managed P.R. division, supervision/operations/policies in Director's two-year extended absences.

●Authored, prepared presentations including for American Water Works National Conference.

●Developed/coordinated activities, contests for public, employees.

●As emergency response task force member, performed crisis communications during Detroit River oil spill, major water main breaks, service disruptions and water quality concerns.

●Attended and helped coordinate rate hearings, wholesale customer meetings and town hall meetings.

Other Relevant Employment:

●Reporter/Writer, Suburban News, Detroit, MI-

Wrote news, feature and crime articles and took photos for weekly seven-edition suburban newspaper. Interviewed public officials, including police for crime stories. Provided research, editing, typesetting and proofreading services. Wrote headlines, sized and cropped photos and designed page layouts.

●Survey Research Interviewer, U-M Institute for Social Research, Ann Arbor, MI-Conducted confidential in-person and phone interviews for world's foremost social research institute. Research studies focused on health, marriage, elderly care, drug/alcohol abuse and finances (investments, capital worth). Ongoing.

●Associate Editor, MarketPlace Magazine, Troy, MI - Interviewed elected officials, business CEOs and newsmakers, wrote articles, edited, proofread and approved copy, took photos and planned issues for nine editions of business/community magazine distributed in metro Detroit and suburban Chicago.

●Technical Writer, Tech/Plus, Warren, MI - Wrote/edited vehicle repair manuals.

●Radio Correspondent, State Capitol, Lansing, MI - WKHQ-VOY - Gathered, wrote, taped, reported and delivered on-air news reports regarding Michigan lawmakers/legislation.

Education:

--B.A. Journalism (Master's credits), Print /Broadcast, Michigan State University, East Lansing, MI

--Marketing Management Certification, Walsh College, Troy, MI

--Accreditation Public Relations Study Program Completion, P.R. Society of America, Detroit

--Emergency Management Institute Certifications, FEMA, National Incident Management System/Incident Command System: ICS-100, ICS-200, ICS-700, ICS-800

-- Lean Six Sigma Certification Program: Management and Strategy Institute, Downingtown, PA

Honors and Activities:

●Awards for public relations, health management and community outreach from Wayne County Executive and Fifth Third Bank. Named Health and Human Service’s Employee of the Month.

●Member: Public Relations Society of America, International Association of Business Communicators and National Association of Black Journalists-Detroit Chapter. Served as judge for awards programs, evaluating local, regional, national communication plans, publications.

●Service award/PR team leader for public relations management resulting in Detroit Water and Sewerage Department receiving American Water Works Association Public Awareness Award for Excellence.

References/work samples available upon request.



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