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Sales Training

Oak Park, Illinois, United States
March 13, 2019

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Mark D. Will 708-***-****

Oak Park, Illinois **302


An advanced degree professional with extensive demonstrated experience and results in training & development. Majority experience has been around the development and delivery of training in various forms around firms’ proprietary software applications. Additional strengths in sales training and management training. Core competencies include:

Instructional Design System Documentation Technical Writing

Software Trainer Adult Learning ELearning Development

Sales Presentations Product Demonstrations LMS Administration


Titleist Golf 2005 to Present

Product Specialist / Certified Golf Club Fitter

Conduct Demo Days at country clubs, golf courses and golf retail stores where I fit golfers for Titleist products in the Chicagoland area as a way to generate sales for the pro shops or retail stores.

DODGE DATA & ANALYTICS (McGraw-Hill Construction), Chicago, IL 2005 – 2016

Customer Trainer / Product Specialist

Trained and provided customer support for the accounts in the Chicago Region, the largest region in the company. Primarily supported accounts that are considered Building Product Manufacturers. Also demonstrated the service at trade shows and sales presentations.

Met with external clients to identify training needs based on their sales processes.

Using accepted adult learning theory practices, developed customer specific training for the Dodge Data & Analytics suite of products (SaaS) around the clients’ sales processes so to increase adoption rate from clients’ sales teams.

Trained and supported over 250 accounts in the Midwest Region which was the largest region based on number of accounts and revenue and delivered training to over 8,000 subscribers of the Dodge Data & Analytics web based software.

Established writing standards and worked with colleagues to standardize training development, documentation and delivery to provide a consistent training to all of Dodge Data & Analytics clients.

Wrote end user documentation and training materials to support external clients who subscribe to Dodge Data & Analytics.

Wrote client-facing materials to support rollout of product enhancements of the Dodge Data & Analytics suite of products.

Developed new hire training Web Based Training (WBT) for internal Dodge Data & Analytics sales force.

Developed WBT training using Lectora, Snag-it and Audacity on Dodge Data & Analytics suite of products for clients possessing an LMS so as to increase adoption and provide a method by which these organizations can track completion of training.

Conducted product demonstration resulting in over $2.1 Million dollars in new sales for 2009 and 2011.

Attended industry trade shows to generate interest and possible sale of the Dodge Data & Analytics Dodge tool.

Mark D. Will 708-***-**** Page Two

HSBC, Wood Dale, IL 2000 - 2004

Corporate Training Specialist

Provided development of WBT for the entire organization, Developed courses and tests, managed the technical rollout of the Learning Management System (LMS). During my time at HSBC, HSBC was recognized by Training Magazine as one of the top 100 training organizations for three consecutive years.

Served as Project Manager for Web Based Training new hire training curriculum for business unit underwriting department. Managed staff, developed scope documents and project plan, defined writing style, identified course objectives and instructional design methodology.

Served as Technical Lead for corporate wide Learning Management System utilized by over 175,000 employees.

Developed Web Based Training courses, curricula and served as Technical Lead for corporate wide new hire initiative.

Developed Computer Based Training and Online Help system for proprietary software package utilized in over 1500 branch offices in the United States and Canada.


Performed Instructional Design and Technical writing positions at, Ameritech Payphone Division, Abbott Labs, Baxter Healthcare, Beltone Electronics, Kraft, Pyramid Digital Solutions and completed an internship with Kraft Foodservice in the Corporate Sales Training organization.


Masters of Science in Education, Instructional Technology

Northern Illinois University, DeKalb, Illinois

Bachelor of Arts, Mass Communication: Electronic Media

Western Illinois University, Macomb, Illinois


Certified DDI Instructor


HSBC was selected as one of Training Magazine’s Top 100 Training organizations:

2001, 2002, 2003

Member, ELearning Guild

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