*

Cecilia Woo 胡玉玲

ac8gbm@r.postjobfree.com

+** *188 8808

** ***** ******, ********* ******

EXPERIENCE

Jan 2018 - Present

Marketing Specialist / Publisher

Gain City Best Electric Pte Ltd Singapore

Industry Retailer for consumer electronics

Specialization ATL, BTL& TTL Marketing / Event Organising / Publishing Role Management

Position Level Senior Manager

Monthly Salary SGD 6,000

Manage the ATL, BTL and TTL for sales campaign including event organising. Responsible for project sponsorship and to publish the first House Brand magazine. May 2015 - Present Managing Director / Publisher

WWM Pte Ltd Singapore

Industry Printing / Publishing

Specialization Media Sales / Project Management / Event Organising Role Management

Position Level Senior Manager

Monthly Salary SGD 6,000

Published an in-house tabloid “Travel Journal” for consumers and provide custom publishing services. Organised B2Bevents for Tourism Board and Travel Brands. Jul 2007 – Apr 2015

General Manager / Publisher

Regent Media Pte Ltd Singapore

Industry Printing / Publishing

Specialization Media Sales / Project Management / Event Organising Role Management

Position Level Senior Manager

Monthly Salary SGD 6,500

Holding management position responsible for the P&L of the company. Manage operation that includes 3 companies across Singapore, Malaysia and Indonesia Jun 2002 - Jun 2007 Vice President, Sales & Marketing MediaCorp Publishing Pte Ltd Singapore

Industry Advertising / Marketing / Promotion / PR

Specialization Sales / Marketing / New Business Development Role Business Development

Position Level Senior Manager

Monthly Salary SGD 7,500

Leading the sales team to serve the niche genre group of customers meeting company’s sales budget, goals and objectives. Experience with the integrated media packages that include TV, Radio and Print.

2

EDUCATION & QUALIFICATIONS

2017 THE DIGITAL MARKETING INSTITUTE

Post Graduate Diploma in Digital Marketing Ireland - Pursuing 2006 STANFORD UNIVERSITY

Professional Publishing Courses United State

1995 THE CHARTERED INSTITUTE OF MARKETING

Graduate Diploma in Marketing United Kingdom

1994 MARKETING INSTITUTE OF SINGAPORE

Diploma in Sales & Marketing Singapore

OTHER COURSE

2005 35TH FIPP WORLD MAGZINE CONGRESS

Management Workshop New York

1993 ROGEN COMMUNICATION SKILLS TRAINING CENTRE

Presentation Skills Singapore

1995 SINGAPORE INSTITUTE OF SINGAPORE

Skills for Supervisory Management Course Singapore 1995 SINGAPORE INSTITUTE OF SINGAPORE

High-Impact Communication Skills for Business Singapore 1995 ROGEN COMMUNICATION SKILLS TRAINING CENTRE

Effective Selling Skills Singapore

SKILLS

Computer Proficiency Microsoft Office: Word, Excel, PowerPoint / Adobe: InDesign, Illustrator, Photoshop Digital Marketing

Social Media: Facebook, Instagram / E-Newsletter: Mailchimp / Survey: Jotform / E- book: ISSUU / Event ticketing: Eventbrite

Web Development

Corporate Website, Product Website, E-Commence site, Mobile Application KEY STRENGTHS

High-impact sales presentations / Territory Growth management / New product launch & new business development / Strategic marketing planning & implementation / Salesmanship and Negotiation skill / Budget administration / P&L Management / Recruiting and staffing Initiatives / Staff Development programs / Team Leadership, Coaching and Mentoring LANGUAGES

Language Spoken Written

English 10 10

Chinese - Mandarin 10 8

Chinese - Cantonese 10 8

3

ADDITITONAL INFORMATION

Expected Salary SGD 7,000 per month

PRESENT REMUNERATION

Approximate SGD 91,000 per annual

Allowance Transportation, Mobile, Entertainment, Overseas Travel Expenses Bonus AWS with variable bonus range from 2 to 4 months salaries Benefits Medical, Annual leave

ABOUT ME

Full Name Cecilia Woo

Address 23 Jalan Girang, Singapore 359194

Telephone (+65) 6280 0002

Mobile (+65) 8188 8808

Date of Birth 28

th

September 1965

Place of Birth Singapore

Gender Female

Nationality Singapore

Marital Status Married

Race Chinese

Dialect Cantonese

Religion Buddhism

Driving License Class 3

Hobbies Travel, Reading, Singing & Cooking

LinkedIn www.linkedin.com/in/cecilia-woo/

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