Forward thinking, versatile executive recognized for maximizing organizational value through
team development, seamless operations and IT integration
Strategic, quality and performance focused executive with vast experience building, transforming and turning around companies by fostering and sustaining a high level of employee engagement and accountability to mobilize the company towards financial and operational excellence. Effective leader, aptly identify areas of improvement at initial stage and implement viable solutions that integrate operations and technology applications to maximize ROI, simplify processes and enhance employee performance. Other areas of strength include:
Field Force Sales Management
Strategic and Financial Planning
Large Account Management
New Product and Service Launches
Customer and Service Enhancements
Team Member Assessment and Coaching
New Business Initiatives
ADVENTURE CHARTERS – Miami, FL 2006 – Present
Adventure Charters supports several non-profit organizations to provide consultation, operational execution, media exposure and fund-raising to benefit military veterans, environmental causes, oceanic initiatives, and marine mammal rescue and rehabilitation. These non-profit organizations are passionate about and committed to their causes with volunteers that are recruited and engaged to help when and where needed. And because volunteers are often donors as well, opportunities are provided to make it easy for contributions of their time and money. Our local, international and global partners are connected with students, youths, executives, professionals, and retirees for volunteer opportunities, such as…
Artificial Reef International Preservation Trust - promotes and supports the creation of artificial reefs using ships and other substrate for environmental, research, education and economic benefit
History of Diving Museum - dedicated to collecting, preserving, displaying and interpreting artifacts, antiques, books, documents, photographs and oral history relative to the history of diving
Sharks4Kids - to create the next generation of shark advocates through education, outreach and adventure
Veteran Ocean Adventures – provides veterans the opportunity to experience the healing power of water with sailing, diving and kayaking adventures
Miami-Dade Reef Guard Association – protecting the ocean’s reef through conservation, education, recreation and appreciation
Reef Environmental Education Foundation - to protect biodiversity and ocean life by actively engaging and inspiring the public through citizen science, education, and partnerships with the scientific community
Marine Mammal Conservancy - to provide professional and effective response and care for stranded marine mammals
Adventure Charters provides extraordinary underwater experiences in South Florida, the Florida Keys, the islands of the Caribbean and dive destinations worldwide. Experience some of the most unique underwater adventures - shark diving, endangered species encounters, historic shipwrecks, wildlife encounters not normally witnessed, sleep in a glass undersea hotel, get married underwater or explore some of the most beautiful sights around the world! These experiences across the globe not only give ocean lovers unique insight to the undersea world, but they also present the ocean environment from an entirely new perspective. Enjoy these underwater experiences for an incredibly unique adventure.
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THE REVENUE OPTIMIZATION COMPAINIES (TROC) – Miami, FL 2008 – 2016
CHIEF OPERATING OFFICER
A premier sales performance and third-party labor (3PL) business partner that specializes in Retail Operations Management, New Product and Service Launch Strategies, Sales Performance Programs and Sell-Through Strategies for big box retailers, wireless carriers, broadband providers, and consumer goods manufacturers. TROC also owns and operates over 100 T-Mobile Premium Retailer (TPR) locations in the United States and Puerto Rico. Joined TROC startup group in 2008 and challenged with sales development, sales and marketing initiatives, new product and service launches, increasing brand recognition and service demand across multiple clients. Directed and supported third party labor initiatives, implemented and directed the sales, operations and technology integration process.
Built and led ground-up operation to exponential sales and client growth year-over-year since inception
Prominent role in the success of TROC operations; actively contributed to the acquisition of new accounts and effective support of clients’ initiatives
Apple selected TROC as their only 3PL provider to support new product launches, sales initiatives, and consumer goods training for all major tier 2 wireless carriers across the country.
T-Mobile honored TROC as a National Dealer and invited TROC to join the T-Mobile National Retail Advisory Council.
Cricket engaged TROC to grow from a small regional carrier to a national carrier and the eventual purchase by AT&T. TROC continues to support Cricket’s new product and service launches and daily sales support and training. AT&T added TROC to provide product and service sales and training support after the acquisition of Cricket Wireless for their company and dealer owned locations.
Actively involved in Customer Relationship Management CRM development of Mobile Insight, a field force management application, including beta-testing and super-user for TROC clients to provide time-stamped business intelligence.
Transitioned TROC manual operations to a paperless office environment, which resulted in substantial cost savings, staff efficiency, data and reporting accuracy.
Enhanced employee onboarding experience by implementing an internet-based employee self-onboarding process serving approximately 2000+ employees-users across clients in 40 states and PR.
Instrumental in the recognition and awards received by TROC since 2008, namely:
oInc. 500 awarded TROC as a Top Job Creator in the retail segment of the Best of the Best Retailers in America.
oInc. Hire Power Awards honored TROC as one of the “Real Heroes of the American Economy” in job creation over the past three years in the retail industry.
oThe South Florida Business Journal honored TROC as one of South Florida’s Best Places to Work.
oInc. 500 awarded TROC an exclusive ranking of the nation’s fastest-growing private companies.
PC MANAGEMENT – Bonita Springs, FL 2005 – 2008
DIRECTOR OF FINANCE & ACCOUNTING
Since its inception in 1990, PC Management has been a leader in wireless communication solutions for Mobile Virtual Network Operators (MVNO), regional carriers, and entrepreneurial ventures.
Improved efficiency and reduced costs by planning and implementing a new paperless financial reporting package.
Developed and implemented a Cash Flow Model to support business growth, expansion, and forecast financial solvency.
Managed performance measurement vs profit objectives by creating annual budgets.
Hands on approach to HR management solutions, worked closely with team members across all business units and functions to ensure optimum productivity, cost savings and profitability.
Managed and supported day-to-day financial operations in Accounts Payable / Receivable / Collections, Cash Management and Payroll.
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NEXTEL COMMUNICATIONS – Miami, FL 2001 – 2005
FINANCE DIRECTOR OF NATIONAL RETAIL STORES & NATIONAL RETAIL CHANNEL
Nextel Communications, Inc. was a wireless service operator with over 20M subscribers in the USA, serving 198 of the top 200 markets; it merged with Sprint Corporation in 2005. Promoted and entrusted with expanding business and services throughout the entire retail channel.
Grew Retail Channel from 1.7% of Nextel’s Total Sales in May 2001 to +22% in March 2004.
Increased store locations from 203 in May 2001 to 645 locations in March 2004, a growth of +300% in less than three years as a member of the National Retail Store Expansion Team.
Awarded the ‘Circle of Excellence’ in 2002; highest honor for a non-sales support position.
Led the channel analysis team to impact key metrics of profitability, sales, and revenue by identifying areas of opportunity and developing dormant markets, as a result, the retail channel was Nextel’s highest producing, low cost distribution source.
Every year the channel exceeded budgeted expectations for all key metrics of profitability, sales, and revenue.
Developed and implemented compensation plans that exceeded channel goals and met budgeted expenses.
Created national annual budgets for sales and payroll within 3% of actual results YOY.
Produced the national 3-Year Sales Forecasting for Nextel Retail Stores and National Retail Channel.
LET’S TALK CELLULAR & WIRELESS – Miami, FL 1993 – 2001
NATIONAL OPERATIONS DIRECTOR
TLC&W was the largest independent specialty retailer of cellular and wireless products, services and accessories in the United States, with over 400 stores located in 4 states, the District of Columbia and Puerto Rico. The Company was also a leading wholesaler of cellular and wireless products and accessories to more than 1,000 accounts, consisting primarily of distributors, carriers and smaller independent retailers.
UNIVERSITY OF MIAMI - Miami, Florida
Bachelor’s Degree in Business