Melissa Orwig
Newport Beach, CA 92663
**********@*****.***
Title: BUSINESS DEVELOPMENT AND SENIOR ACCOUNT EXECUTIVE 17+Plus years as an Account Executive with the broad knowledge of a hunting position. Strong sales background with superior experience in selling door to door, telephone marketing, networking referral partners, local chamber of commerce as well as building and maintaining current customer list. Background also includes the strong ability to present and influence business owners, Executive C levels and IT Directors. The size of business also ranges from small/medium size to enterprise and multi-location levels. Objective: To apply my extensive consultative approach, determination, consistency and relationship building skills in a successful position with a proactive company that offers stability and growth. Personal Experience:
DexYP 01/2017-PRESENT
Business Advisor
DexYP is a leading marketing solutions provider in the U.S. dedicated to helping local businesses and communities grow. Formally, both being leaders in the industry as Dex Media and Yellow Pages, DexYP has combined to help their customers with a full portfolio of offerings. Not only does DexYP come with accreditations of being a Premier Google Partner, but also was one of the original search engines, by continuing to be a leading print advertising company for 130+ years. Current responsibilities are as followed.
A Hunting Position for small/medium size businesses, offering Print Ads, YP.com, SEO, Google AdWords, Display Ads, Social Media/Yelp, websites as well as DexYP’s proprietary CRM software tool, to help businesses compete and thrive in local business space.
Present solutions in person or in Web Ex meetings to local business owners with estimated lead count offerings as an educated business advisor for their needs to grow.
Personally experienced in working with over 200 different industries with well performing advertising platforms.
Proficient in demoing and educating CRM tool to customers with our own account.
Relationship building with new and current accounts for the ability to upsell and grow business.
Continue growth of new sales with meeting the goal of $120,000 per year in total contract value. Mood Media 09/2015-12/2016
Sr. Account Executive
Mood Media is one of the global leaders for helping businesses to provide the ultimate customer experience for their clientele in their location/s. Formally Muzak, Mood Media has shifted from just music but also into a digital company to progress in technology. With a large variety of digital platforms, Mood continues to grow with large chains and businesses also looking to be set apart from their competition. How I stayed on top of percentage on my sales team is below.
Melissa Orwig Page2
A hunting roll to generate new sales opportunities thru the large offerings of, music, sound systems, TV’s, scent, email marketing, Display Television and Display Menus.
Create and present proposals to potential clients on local, regional or national levels to earn new business as well aid in the set-up of accounts.
Maintain relationships with current clients for referrals and to present additional Mood products as their locations continue to grow.
Well versed in pitching to all industries nationwide.
Consultative selling for understanding the customer’s needs while educating them further on digital and social media growth.
Meeting and Exceeding sales goals of $48,000 per year in total contract sales. Hibu International 01/2014-09/2015
Business Development Representative
Hibu is an international marketing company that provides marketing tools for businesses to build their brand and online presence. Deriving from Yellow book, Hibu has now lunged into new digital marketing offerings as well. Also a Premier Google partner, Hibu has built over 200,000 websites with the help of their outside business development representatives. My responsibilities came as followed.
Meet with at least 10 business owners per week with Hibu’s core products which consisted of websites, SEO, Google AdWords, Display Marketing and Print Ads.
Build and maintain a consistent pipeline as a hunter for new clients, as well as upselling current clients as they grow for full online visibility.
Proficient in building presentations for customers thru Excel power points and consultative sales.
Exceeding sales goals of 6 new business sales per month while staying educated on Google trends as technology progresses.
Self-educating to remain #2 on my sales team and top 25% of my sales corporation. Windstream Communications 06/2012-01/2014
Sr. Account Executive
Windstream is a nationwide telecommunications company that has been providing great service to 4 out of 5 fortune 500 customers. Other than providing IP/SIP/MPLS services for phone and internet, they take a business approach to come in with a total business solution. Windstream owning their own footprint nationwide for this service allows them to be more cost effective for their customers. As a Sr. Account Executive for Windstream I was responsible for the following.
Hunting position for Windstream with their offerings of internet, VOIP phones services, telephone equipment, data back-up services and SIP services, to businesses of all sizes.
Prospected IT Directors, C Levels and business owners.
Focused hunting and relationship building with medium to large size businesses, especially those with multi locations.
Worked directly with internal engineers for correct solutions and set up.
Kept activity up with the focus of cold calling, phone marketing and networking with industry partners in equipment to consistently make $72,000 yearly quota. Melissa Orwig Page 3 TelePacific Communications 07/2008-05/2012
Account Executive
TelePacific is a half billion dollar company that focuses from small to enterprise size companies on a broad scope of telecom offerings. This is a customer focused role delivering a full suite of IP/SIP/MPLS services for phone and internet as well as VOIP phone equipment and data backup. The core strategy was to streamline services while being cost effective for a business solution. Also, with the footprint of only California and Nevada, the account executives continue to be very active door to door in a hunting position. My other responsibilities required were:
Responsible for making 35 new contacts a day by the combination of door knocking, phone prospecting, referrals and vendor relationships.
Networking for new business also included equipment/IT trade show, moving companies leads group and being active in the local chamber of commerce with hospitality focus.
Proficient in presenting the solution in both a power point or white boarding to both C levels and business owners
Responsible and achieved the $42,000 per year quota that was required, while ranking in top percentage of our 3 active locations.
Mylor Financial 01/2001-06/2008
Account Executive
Mylor Financial was formally Empire Bancorp and succeeded as a lending institution in the Real Estate market. Mylor’s offerings included from FHA, Conventional, VA, Sub Prime and 100% funding for home loans. Our focus as an account executive for this firm before it folded, was to focus on strong loan applicants to offer funding for their home loans. Other responsibilities were:
Responsible for developing strong relationships in the real estate market while focusing on promoting wholesale financial products to real estate and brokers’ offices.
Generated business thru cold calling via door to door or telephone, having lunch and learns, referrals, as well as working with existing customer lists.
Achieved 100% of quota during tenure and was ranked in the top 2 sales people in our office
Established extensive real estate knowledge of products to educate both my peers and customers.
Education:
Chaffey College 09/2000
Associates of Arts Degree
Chaffey College-Rancho Cucamonga, CA
Major: Business Administration
Other Accreditations:
Google Certified at both Hibu and YP
Software Certified for CRM sales at DexYP
Proficient in Microsoft Word, Excel, and Power Point Proficient in both Salesforce and Oracle (depending on company’s CRM tool) Professional References:
Provided upon Request