Sales Representative

MELISA SWENCKI-SHELBURNE

**** ******** **** ********, ******* 34241

941-***-****; email: **********@*****.***

OBJECTIVE: To further my career in Sales Management /Director of Marketing Team where I can apply my strong sales and leadership background to help a company increase market share and maximize revenues.

STRENGTHS: Health Care/Medical Sales; Marketing; Presentations; Networking; In-Service Training; Customer Relations; Strong Leadership Expertise; Proven Track Record Of Developing Win-Win; Strategic Minded With Strong Organizational Ability; Administrative; Human Resources: Hiring/Trainings; Recruiting Physicians; Financial Management Skills for Budget Goals; Adept At Initiating And Building Productive Long-Term Alliances And Partnerships; Effectively Collaborating With Staff, Board Members; Administrators; Physicians; Assistant Living Facilities; Hospitals; Well Developed Interpersonal Skills; Articulate Communicator With Outstanding Listening and Persuasive Verbal And Written Skills

EDUCATION & MA, Health Administration, Course Studies – University of Louisville, Louisville, KY

QUALIFICATIONS: BA, Hospital Administration/Communication, – Eastern Kentucky University, Richmond, KY

Computers: MS Word, Excel, PowerPoint, Publisher, Outlook, Internet Research

PROFESSIONAL EXPERIENCE

AMEDISYS HOME HEALTH, Sept.2014 - Current

Area Sales Director (Riverview/Bradenton/Sarasota/ Venice/Port Charlotte/ Arcadia/Ft Myers/Naples)

Manage/Direct/Recruit a team of 12-18 Account Executives for listed areas coverage above.

Meet and Exceed Budget, selling over 1,000,000 per office : Venice, Sarasota, and Port Charlotte offices. Projected Budget for Florida is 100,000,000.

Maintain Top Accounts with Hospitals and Cardiologists, Surgeons, etc

Educating/Teaching Account Managers to Sell specific programs: Tele-health Cardio-Device, Wound Care with Wound Vac, Pulmonary-Rehab, Surgical Care Services, Infusion Set-up for Patients through Companies for Hospitals.

Train team to Sell Cardio-Com Device towards Cardiologist for seven day Case Management used to monitor patients vitals electronically. Utilizing specific Marketing Promotional Items.

Continue to Oversee Medical Directors with in District to ensure all hours/ meetings/etc met specifically.

Work With C-Suites to decrease Re-Admits to the Hospitals where Hospitals are being penalized. Present to Chief of Finance, Chief Operating Officer, and CEOs in boardroom.

Sustained relationships with Physicians/Hospitals: Internal Medicine, Orthopedic, Surgeons, Cardiologists, Wound Care Centers, Surgery Centers, Hospitals, etc.

Increased census in offices/ Port Charlotte office has increased above budget by first Quarter.

Train/ Educate/ Lead New Hires on territory with sales routes, protocols, sales pitch, presentations, etc.

Interview/ Identify/Recruit Sales Team and Medical Directors that would fit in each of our Service Centers.

Develop Dinner programs with Physicians/ Hospitals where needed to expand on business with our advocate physician speakers to educate of our programs.

Collaborate with Clinical Director of Nursing/ Clinical Team to track numbers, and meet required budget per month for sales and marketing /promotional Expenditures.

Won GOLD CUP Award for Opening of New office in Arcadia, Florida listed at 195% to budget. Award won over 430 offices in the state of Florida 2016.

(Outstanding Achievements: 1) Chairman's Club Member, 2) Gold Level Producer, 3) Highest Care Centers on Scoreboard/meeting budgets per month.)

COMPREHENSIVE HOME HEALTH/SW, FL, Fort Lauderdale, FL Sept. 2007- Sept. 2014

Regional Director of Sales/ Florda West Coast Company Closed Sept 2014- West Coast Offices

Responsible for the Management of 15-22 Sales Account Executives covering Florida

West Coast Offices.

Educated/and Trained Team cold calls, Top A Accounts, Hyper-Focus with Top 15/20 Accounts.

Experience with product SOLD Cardiology Tele-health Monitor to Hospitals, Physicians Specialists, Surgery Centers, Assisted Living Facilities, Rehabs, and Nursing Homes.

Experience with product SOLD Wound Care Vacuum and Wound Care Formularies to Wound Care Centers, Physicians, Hospitals, and Surgery Centers.

Conducted Ride-a-Longs with Account Executives, focusing on needs to improve.

Currently worked with Cardiologists, Orthopedics, Urologists, Internal Medicine, Surgeons, Surgery Centers, Hospitals, and Hospital Corporate,

Ranked as TOP Sales Performer within a 6 months on territory, to excel as most successful office in District. Then, promoted in 2 years to Regional.

Promoted in 2009 to Regional Director of Business Development to complete the following:

1-Sales Training, 2-Sales Management/Supervision over 10-15 sales representatives covering

Bradenton to Ft. Myers, FL. 3- Continued to Work directly with TOP Company Accounts

such as Medical Directors, Hospital Management Staff to continue services with our Co.

4-Responsible to identify and Interview Physicians to place as our Medical Directors to Hire

in the company by the CEO.

And Educated sales reps to sell services to physicians, hospitals, nursing homes, and assisted living facilities for a home health care company. Train, motivate, and lead account sales team through extensive prospecting, networking and referrals and establish and provide data bases.

Promote Telehealth Program benefits to physicians and patients.

Provide Human Resources duties: approve end of month expenses, establish/negotiate health benefits, negotiate salaries, and increases.

Create successful marketing and promotional materials to gain market exposure in Cardiovascular, Pulmonary, Rehabilitation, Diabetes Program, Wound Care, and Behavior Health Care.

Accountable for achieving zone sales and, budgets, while maintaining margins and expenses within budgets.

Outstanding Achievements: 1) Ability to recruit strong successful sales teams; consistent multi-tasking with a proven track record. 2) Promoted to Regional Director in 2 years.3)Development "Bulls-Eye

Effect" which was a Sales Success System that I taught to Sales Representatives to increase their

sales by 50%.

ROTECH MEDCIAL INC., Port Charlotte, Fl June 2004- Sept. 2007

Sr.Medical Sales Representative/District Sales Trainer

Responsible for sales of DME, medical equipment and oxygen equipment to hospitals, pulmonologists, cardiologists, and internal medicine physicians from Sarasota to Punta Gorda.

Products SOLD was all DME Equipment: as Oxygen Concentrators, CPAP and BIPAP Machines, Ventilators, etc.

Started NEW Territory in July 2004, was noted as TOP Sales Representative by November 2004 and joined The Platinum Club as Sales Successes.

After 1 year, was assigned as Sales Trainer for District due to TOP Performance was promoted to Sales Trainer/Senior Sales Representative in year 2005.

Extensive interaction with executive staff regarding system purchases, performance optimization, and trained sales staff on how to use equipment.

Managed internal customer expectations as well as external customer expectations regarding equipment service and performance.

Outstanding Achievements: 1) Awarded Platinum Club Member out of 500 reps in District within first 6 months on territory;2) Received first bonus within 90 days for meeting quota and continued to bonus monthly for meeting and exceeding set sales quota consistently.

MERCK PHARMACUETICALS, Springfield, IL Sept. 2000 to Sept. 2004

Specialty Sales Representative

Products SOLD were two leading pharmaceutical products: PROSCAR and VIOXX.

SOLD Vioxx to: Internal Medicine, Rheumatologists, Surgeons and Surgery Centers.

SOLD Proscar to: Urologists, and Internal Medicine.

Worked directly with corporate staff and hospital executive staff to products; negotiated strategic alliance contracts.

Called directly on Physician, Physician Specialists, Hospitals, Staff, Nurses.

Worked in with District Team Members to complete Physician Programs to educate on New outcomes on specific Drugs and new drug launches.

Completed lunches and Dinners with Physicians to discuss/present New Drug information.

Outstanding Achievements: 1) Received Top Sales Performer Award within first Quarter on Territory amongst Team. 2) Ranked as Member of Presidents Club within first year on Territory within District.

Eye Associates of Louisville, Louisville, Ky July 1998 to August. 2000

Surgical Sales Representative

Marketed Eye Lasik Products/Services towards Optometrists and Internal Medicine Physicians.

Conducted Lunch and Learns to physicians, presenting our Lasik Surgery procedures and showing the Lasik instruments used on patients during the Surgery Process.

Completed Presentations towards Medical Personal- showing surgical products used for surgery and the surgical steps for this process.

Increased Market Share and Referral Growth over 110% to budget within less than six months on territory.

Aided in opening four Additional offices/ and two additional Surgery Centers in the first year.

Assisted in bringing in the Physicians for the new practices as well.

Interviewed/Trained Hospital Representative to assist with patients.

References available Upon Request

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