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Senior Business Analyst

Delhi, Delhi, India
December 16, 2018

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Resourceful, Passionate and Hardworking Marketing Professional

+91-886******* CAREER OBJECTIVE

To use my skills and abilities so as to be an asset to the firm I work for and earn maximum job satisfaction PROFESSIONAL EXPERIENCE


Senior Business Development Executive, Apr’ 2017 – Ongoing New Delhi Designing policies and strategies for raising lakhs of revenue and marketing campaigns to implement 'Yaantra Wednesday' Identifying opportunities for new alliances and generated new business by acquiring more than a thousand new clients PAN India on app platform

Managing B2B BU and ensuring desired profitability through business management Lead tele-executive team and interns/FOS PAN India and resolved escalations faced while interacting with clients Interacted with city heads and managers for understanding daily plans for aligning local team for sales conversion; strengthening relationships with existing clients

Supporting the management in target setting for the team as per organization goals Acting as a SPOC between Sales team and Warehouse team to enhance fulfillment, delivery and customer experience Analyzed factors for sales rise and dip for developing better marketing plan Ensuring compliance and developed GTM strategy for new cities by analyzing local challenges Identifying new business development opportunities and developing quotes and proposals Pitching products/services to respective business entities Researching and mapping the business needs of prospect companies/clients CRM enhancements and automation; planning and overseeing new marketing initiatives Managed recruitment and selection, training and performance management of tele-team, field executives and interns to drive revenue from app

Active participation and contribution in team discussions on project specific areas Ability to analyze and synthesize the available data and bring out value-added insights to the clients Ability to ensure that tasks within areas of responsibility are completed in a timely manner Highlights:

On boarded 7000+ new clients for the company

Pilot done for SIPM project (Sales Internship Performance Management) Acquired new business in 5 more cities to expand Retail Business PAN India Developed strategies and marketing campaigns to implement ‘Yaantra Wednesday’ and achieved revenue of 50 Lacs every week Improved UI and Website Experience for (B2C Website) and Business to Retailer (B2R App) Conceptualized "Win Back" program for inactive clients to restart business engagements in form of sales on app platform Implemented 12 hours delivery across Delhi/NCR


PGDM (Marketing and Finance) New Delhi Institute of Management, New Delhi 66.13% 2015-2017 B.Tech (Computer Science & Engineering) Priyadarshani College of Computer Sciences, Noida, UP 67.40% 2010-2014 Intermediate (I.S.C. Board) Maharana Pratap Education Centre, Kanpur, UP 72.16% 2010 High School (I.C.S.E. Board) Maharana Pratap Education Centre, Kanpur, UP 76.85% 2008 CORE COMPETENCIES

Proficient in VBA, Tableau, SQL, C++, Microsoft Office, MS Word, Advance Excel and PowerPoint

Fair business writing skills meaningful, descriptive, and to the point

Good at qualitative and quantitative analysis

Good knowledge of public sources of information, and/or industry specific sources for relevancy and accuracy

Ability to work effectively and professionally to deliver outputs through efficient project execution PROJECTS/TRAININGS UNDERTAKEN


Project Win Back Programme

This project was launched to ensure that we get dormant clients back to business

Converted 1090 clients from inactive base to active base

Generated 1.02 Crores of revenue for the company in 45 days

Sold 2107 handsets on app platform

Project Goldmine

In this project, my role was to ensure all downward trending clients are touch based and keep transacting with Yaantra. And to encourage all upward moving clients to transact more on the app platform

Conducted visit to 326 clients and generated 41 Lacs of revenue for the company

Sold 1043 handsets on app platform

Project Yaantra Assured Policy

The objective of the project was to increase trust and confidence in clients by offering them replacement or refund in maximum situations

NQA was devised under which no questions are asked from the clients if any issue is found in the device and the complaint is logged within 7 days of the order delivery. In these cases, the pickup ID will get auto generated and replacement/refund will be provided to the clients on real time. No manual intervention is required Post Graduation Summer Internship

Company: ZTE Corporation

Location: Gurgaon

Project Title: Customer Premise Equipment

Role: Intern

Tenure: May 2, 2016 – June 30, 2016

Market research and competitive analysis

SEO-Search Engine Optimization

Data mining

Data collection, analysis and report writing providing expert insights


CSR Project

Company: Subhash Children Society

Location: Kanpur

Role: CSR Intern

Tenure: Nov’ 2015 (1 month)

Went to various schools along with my mentor and made students aware about child helpline number 1098

Also persuaded them to provide financial help to the needy children of Subhash Children Society with the support of their parents and guardians Graduation Summer Internship

Company: Bharat Sanchar Nigam Limited

Location: Ghaziabad

Role: Trainee

Tenure: Jul’ 2013 (1 month)

I worked as a trainee in BSNL Training Centre (Advanced Level Telecom Training Centre) and acquired knowledge on Telecom Technology Graduation Live Project

Company: Saffron E-Services

Location: Noida

Project Title: MyReminderServices

Role: Trainee

Tenure: June 11, 2013 – July 22, 2013

‘MyReminderServices’ is a web based application. It provides functionality of creating reminder lists, sending reminders to the specified persons through email and SMS at the specified time and frequency. During the project I was an active member of the team working on the project and I learned how JAVA Technology is applied in designing web based applications


Certification in JAVA J2EE from Ducat Noida in 2013

Certification in Ethical Hacking Workshop conducted by Kyrion Digital Securities P (Ltd) in 2013

Certification in Data Structure and Algorithms from NIIT in 2012

Received a momento for being a meritorious student in class 12th from General Manager IOFS Kanpur

Secured third position in Poster Making competition organized by Department of Computer Science, PCCS


Member of Computer Science Club at my graduate college

Organized ethical hacking workshop at my graduate college

Organized various cultural programs and won prizes at my graduate college

Campaigned on Road Safety

Participated in Inter College Management Quiz Competition titled Blitz K Rieg organized at NDIM

Voluntarily worked with Subhash Children Society as a part of CSR Activity

Participated in Armstrong Event organized at PCCS

Participated in a two day workshop on Robotics conducted by the Technical Society of PCCS PERSONAL DETAILS

Date of Birth: January 11, 1993

Nationality: Indian

Marital Status: Single

Languages known: English & Hindi

I do hereby declare that all the information given above is true to the best of my knowledge and belief. Date – (Mr. Sachin Gupta)

Current Location – New Delhi

Hometown – Kanpur Uttar Pradesh

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