Annemarie Martel Email: firstname.lastname@example.org
Phone 914-***-**** 16 Fox Run, South Salem, NY 10590
Seasoned sales associate gifted at prospecting, pitching and guiding leads through sales lifecycle to close. Strong communicator. Experienced in event planning and marketing, production design and management. Licensed massage therapist, certified energetic healer and certified meditation instructor.
OBJECTIVE: Seeking opportunity to apply transferable skills in a development role and to fulfill her desire to give back to the community. Core competencies: Sales, Marketing, Communications, Lead Generation, Relationship Building
FRONT DESK ASSOCIATE/CUSTOMER SERVICE REP/SALES, Jodi’s Gym – Mount Kisco, NY 2015 –current
At Jodi’s Gym, well-balanced programs that focus on all aspects of a child’s development were created thirty-five years ago. Jodi’s Gym offers a wide range of classes in gymnastics, in addition to offering a variety of camps, and birthday parties in New York City and Westchester County. Together with her team, Jodi has helped change the lives of more than 50,000 children.
Responsible for creating a positive member experience by providing a superior level of customer service. Worked closely with senior management to contribute significantly to Jodi’s Gym growth.
Answers phones in a friendly manner and assisted callers with a variety of questions, registered students and sold Jodi’s Gym programs and parties, and facilitated needed updates to member’s accounts.
Takes prospective members on tours.
Builds rapport and relationships with prospective and current members; Prepare, oversee and ensure a positive party experience for party host and their guests.
Responsible for all online posting of available positions as well as upcoming events and camp opportunities to social media sites and free online publications, updating pro-rated pricing, and reconciling daily cash reports
DIRECTOR OF COMMUNITY RELATIONS, The Bristal Assisted Living at Armonk - Armonk, NY 9/2014 – 6/2015
The Bristal offers a full range of personalized senior living services, including independent living, assisted living, care for individual’s with Alzheimer’s disease and other forms of memory loss, as well as nursing and rehabilitative services.
Identified, pursued and closed $500,000 in sales; Managed ongoing sales efforts to successfully meet monthly quota of 8 move-ins per month by bringing 30% of leads into the building for a tour and converting 50% of those tours into clients; led client through sales process from initial pitch through to closing and signing of lease, followed up on all financial paperwork and collecting of deposits
Engaged in prospecting, followed up with 500 leads per month (leads coming in through web site and inbound calls), maintained relationships with 20 referral agencies and agents, called agencies daily to generate new leads, established a presence amongst referral agencies; updated and tracked leads using MatrixCare Marketing CRM database system
Analyzed lead sources and focused efforts on greatest probably of lead conversion, consistently met prospecting targets of making 30 sales calls daily, conducting sales meetings with 10 prospective residents daily and giving 12 tours per week, successfully reaching target of 8 move-ins per month
Researched client demographic, identified that 30% of clients were from Armonk area; performed targeted marketing to Armonk area to increase sales; Championed creative marketing initiatives, including monthly events (Heroes Breakfast for First Responders, Veterans Event, and Hollywood Event) which generated PR and built relationships with local community leading to increase in sales; attended Chamber of Commerce events to build sales network; pitched to local service providers including social workers at Northern Westchester Hospital
ANNEMARIE MARTEL – page 2
COMMUNITY SALES ASSOCIATE, Atria Senior Living at Briarcliff Manor - Briarcliff Manor, NY 11/2013 – 8/2014
The Atria offers a full range of personalized senior living services, including independent living, assisted living, care for individuals with Alzheimer’s disease and other forms of memory loss, as well as nursing and rehabilitative services.
Managed and followed up on lead referrals from largest referral source, “A Place for Mom”; secured meetings with leads to give tour; Successfully staged facility models according to specs, gave 8-10 tours per week, pitched and converted prospects resulting from tours
Increased leads pipeline and successfully generated an increase in referrals by executing monthly special events and breakfasts for local professional offices (elder care attorneys, doctors’ offices, referral agencies, hospitals; Conceived event concept, selected and implemented event theme (spa day, Mardi Gras, Thanksgiving Pie Day)
Supported Sales Director and Business Developer in community outreach, attended Armonk Chamber events, charity events and Fall Festival to network, visited rehab facilities and hospitals to conduct sales pitch; pitched to local service providers including social workers at local hospitals including Northern Westchester Hospital
Led weekly team status meeting to track and monitor bed capacity; liaised with Wellness and Business offices to determine how many beds were occupied, available or becoming available in order to achieve full capacity
Generated reporting to track data including leads, conversions, deposits received, medical paperwork acquisition, medical assessment, track and schedule move-ins/outs, scheduled closing with business directors, walked client through lease terms and signing
DIRECTOR OF ADMISSIONS, Finger Lakes School of Massage (FSLM) – Mount Kisco, NY 5/2011 – 2/2013
FSLM prepares each student for a career in Massage Therapy, by providing a holistic education that honors scientific and intuitive approaches to healing, creating a culture that invites exquisite care of self and others, and doing so in an atmosphere of joy, abundance, compassion, curiosity, and respect.
Assisted brand new company in gaining recognition in local community; Generated PR by executing creative events, including teaming with local Foodbank and bringing in volunteers to give free massages to anyone donating food to the Foodbank; resulted in extensive PR coverage including radio offering free promo spot
Responded to inquiries, led tours of facility, planned and executed introductory events in-house, generated publicity, assisted charities while creating a large local presence
EVENT COORDINATOR, New World Chiropractic – Somers, NY 2006 – 2015
New World Chiropractic delivers quality chiropractic and wellness care to Somers and the surrounding communities
Supported Dr. Christine Vlachos in her chiropractic practice in various capacities to generate revenue by identifying community interests and preferences, sourcing specialists and creating events related to new age callings, attracting people into the chiropractic massage office interested in alternative healing practices
Created and managed budgets, handled registrations and sales, managed workshops, oversaw vendors and processed vendor payments, recruited volunteers to work on events.
Franklin Pierce University, Rindge, NH, B.A., Major: Theatre Performance & Production 1990
Tri-State College of Acupuncture, NYC (Coursework towards Masters of Science- Acupuncture) 2004-2006
Helma School of Massage Therapy, Saddlebrook, NJ 2004
CERTIFICATIONS / LICENSES
Grant Writing Certification, Volunteer Management Group, NYC July 2015
Meditation Teacher Certification, Modern Day Meditation, Denver, CO 2006 - Present
Licensed Massage Therapist, CT 2006 – Present
Software: MatrixCare CRM Leads software
Experienced with Microsoft Office Applications: Power Point, Excel, Word, Outlook. Mac & PC literate
Strong interpersonal, relationship management, communication and presentation (verbal and written) skills
REFERENCES AVAILABLE UPON REQUEST