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Manager Account

Hingham, Massachusetts, 02043, United States
November 12, 2018

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Camelynn (Kami) Blake

Creative Services Account Manager

Weymouth, MA 02188


Strategic and results-oriented Account Manager with 17+ years of agency and in-house experience, specializing in client relationship-building, project management, print production, process improvement and general marketing across the Financial Services, Retail, Creative and Advertising industries. Successful track record of translating clients' goals into creative product. Demonstrated ability to lead teams and work cross-functionally. Excellent communicator who thrives in a fast-paced, high-pressure, deadline-driven environment, and possesses strong analytic, negotiation and organizational skills. Work Experience

Account Manager (Consultant)

TIAA-CREF - Boston, MA

July 2011 to Present

Clients: Internal clients include Enrollment, PlanFocus, AARP and TestMarkets

• Cultivates relationships and collaborates with clients to learn about their products and identify marketing objectives to support them in meeting business goals

• Recognized for quickly gaining insights and learning nuances of new, complex client products and needs to offer exceptional strategic and tactical recommendations, resulting in effective holistic sales and marketing programs

• Key client contact; provides regular updates and status details on all projects and deliverables and liaisons with marketing teams to ensure campaigns meet/exceed client expectations

• Excels at navigating marketing departments and processes to execute client-ready deliverables, often within in short time-frames and last-minute deadlines

• Interfaces regularly with numerous internal and external teams, including design, desktop, proofreading, editorial, client experience, marketing, fulfillment, legal and outside agency vendors

• Manages and mentors teams of up to five people

Sr. Project Manager


April 2010 to November 2010

Clients: Bank of America

• Managed large, integrated TV, radio and print campaigns for the Bank of America account

• Evaluated all campaign components; provided creative solutions achieve clients' goals and simplify projects

• Interfaced with all agency teams and clients to ensure projects met deadlines, stayed within budget and met client expectations

• Partnered with Account Management and Creative, Digital, Broadcast, and Production teams to scope projects, create strategy and creative requirements, and share client feedback, edits and approvals

• Attended status calls, creative reviews and client presentations Sr. Project Manager


June 2008 to April 2010

Clients: Progressive Insurance, RadioShack, American Red Cross

• Managed projects across all marketing channels, including digital, print, and broadcast

• Continuously evaluated processes to troubleshoot and make regular updates, improvements and resolutions

• Worked across all teams to ensure agency delivered strategic, creative campaigns in a timely manner

• Served as client liaison, communicating feedback, edits, and approvals throughout program development processes

Freelance Production Manager


September 2004 to May 2008

Marketing Drive, Boston, MA (4/08-5/08)

Clients: New Balance, Bacardi, Welch's, Mobil

• Managed entire process of TV, radio and print projects, including concepting, budget forecasting and vendor management


November 2007 to March 2008

Created, executed and monitored the production of direct response marketing campaigns, including member prospect packages, inquiry packages, follow-up and renewal mailings, and special offer mailings

Sallie Mae - Braintree, MA

September 2006 to September 2006

Braintree, MA (9/06-20/07)

• Evaluated the market for product positioning and branding opportunities, utilizing collateral and print advertising mediums

• Oversaw quality control management to ensure all materials accurately reflected products and services of Sallie Mae and its subsidiaries

Putnam Investments - Boston, MA

May 2006 to August 2006

Managed quarter-end print projects and produced all Q1 materials for inventory distribution, ensuring they met compliance standards

• Analyzed and resolved several production issues; provided recommendations for process improvements.

Senior Print Planner


September 2004 to April 2006

Brands: HomeGoods, Bob's Stores, TJX Companies, Corp.

• Coordinated all logistics surrounding the creation and execution of in-store collateral, direct mail, gift cards and print ads

• Negotiated projects with contract and non-contract vendors

• Collaborated closely with in-house designers, project managers and traffic associates

• Managed production of all on-press approvals, domestic and international Senior Account Manager


September 2002 to August 2004

Clients: Fidelity, IBM

• Reviewed creative briefs and concepts; managed client revisions

• Created and recommended client programs and solutions

• Drafted timelines and deadlines schedules; coordinated with project managers, data processing and printing services to execute exceptional programs and deliverables for clients Senior Literature Coordinator for Fulfillment Management LIBERTY FUNDS DISTRIBUTORS - Boston, MA

October 1999 to August 2002

Senior Production Coordinator

Managed over 700 SKUs and 175 versions of product sales kits; responsible for continuous updating of legal prospectus supplements and other mandatories and/or changes.

• Achieved 100% accurate and timely transmission of literature orders

• Led fulfillment house relationship and ensured adherence to quality standards of service

• Reduced costs by 15% through management of shipping, storage, consolidation, and reduction of obsolete material

• Communicated and maintained project status; insured accuracy and legal backup requirements

• Oversaw specific purchase orders, delivery and mailing instructions

• Collaborated with project managers to obtain competitive bids, review quotes, and identify vendors

• Coordinated literature activities of project managers, production specialists, inside wholesalers, public relations, accounting, shareholder services and legal department

• Approved printing of all collateral on press, maintaining corporate color standards Account Manager


September 1996 to September 1999

Managed multi-level programs for international chain of 130 movie theaters. Led marketing projects from concept to completion, including, promotions, direct-mailing pieces, multimedia, and advertising.

• Received Employee of the Year recognition award

• Responsible for specific accounts and developing new business, resulting in more than $450,000 in billing

• Managed projects in print production, silk-screening, scotch print, and digital print Education

Bachelor of Science in Business

Emmanuel College - Boston, MA


Associates in Sciences, Business

Bay State College - Boston, MA


Associates in Travel Management

Bay State College - Boston, MA


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