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Vice President, Director

Jacksonville, Florida, United States
November 05, 2018

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**** ******* *****

Orlando, Fl 32814


OBJECTIVE Highly qualified professional offers over thirty years of extensive experience and a proven track record of success in the areas of:

Operations / Financial Management Business Development Process & Productivity Improvement SUMMARY OF QUALIFICATIONS

Background: • Significant experience in all aspects of operations and financial management with public and corporate entities; areas of expertise include strategic planning, business development, budget planning and administration, high-caliber accounting, auditing, and project management.

• Implementing cost-effective management and operational policies and procedures to achieve optimum efficiency, productivity and profitability; devising process and productivity improvements that result in more effective utilization of staff, facilities and resources.

• Overseeing accounting activities, including monthly and yearly closing cycle, projections and financial statements, SEC reporting, corporate tax, credit./collections, accounting records and variance analysis.

• Recruiting, hiring, training and supervising managerial and support personnel; building effective teams and motivating staff to optimize performance.

• Maintaining good relations with clients, company executives, and personnel at all levels of the organizational structure; presenting a positive company image within the industry and to the public.

• Technically proficient in the use of PCs and Apple computer systems and the use of Microsoft Excel, Word and PowerPoint applications.

Strengths: Excellent managerial, organizational and analytical skills...bilingual - fluent in English and Spanish...capacity to function independently and as a leader/member of a team... stellar problem-solving skills, decision-making and time management abilities...sustained record of long-term employment, achievement and advancement...a goal- oriented, results-driven and highly motivated executive, demonstrating integrity and an exceptional work ethic. Knowledge of the change management process. Experience with influencing and motivating others...strong strategic planning skills...background leading highly-complex projects PROFESSIONAL EXPERIENCE

Senior Business Consultant – J. Segura, Orlando, Fl (June 2017 – Present) Serving as a consultant for former employer (Ferré Rangel Group) as follows:

• Planning, conceiving and implementing strategic and operational change management measures via successful communication and stakeholder management

• Participate in knowledge sharing & mentoring of less-experience executives

• Working with client on budget including establishing core priorities, creating the fiscal year budget plan, and driving predictable, efficient, and compliant budget execution

• Utilizes knowledge of processes and procedures to support business area efforts to achieve strategic goals and objectives

• Conducting Business Analysis and Project Management

• Maintain Key Management personnel on current knowledge of best practices for specific areas of expertise

• Driving the creation of content for key meetings presentations

• Create and execute improvement plans

FERRÉ RANGEL GROUP (FRG), Puerto Rico November 2000 – May 2017 Rewarding career encompasses a progression through positions of increasing responsibility while serving at various subsidiaries of corporation that is recognized as the largest media communication group in Puerto Rico. Companies, position and responsibilities include:

Senior Vice President of Distribution – GFR Media LLC, Puerto Rico (June 2015 – May 2017)

• Strategically assessed company operations, provided recommendations for business enhancement, and participated in the design and implementation of new processes to facilitate the consistent achievement of business goals and objectives.


General Manager - Distribution Integrated Services (DIS), Puerto Rico (January 2009 – September 2016)

• Responsible for ensuring the efficient management and profitable operation of the Magazine, Newspaper and Products Divisions.

• Instrumental in generating new business through the creation of the Product Division., in addition to maximizing the distribution structure.

• Facilitated the growth of the Magazine Division by substantially increasing the number of magazine titles distributed from 125 to more than 500.

General Manager - El Nuevo Dia Orlando, Florida (June 2003 - January 2009)

• Promoted to the position of General Manager for El Nuevo Dia Orlando and directed the start-up of this new company.

• Responsible for directing all newspaper operations, including developing and implementing the newspaper=s infrastructure, creating its short- and medium-term business plans, and hiring the staff. Senior Vice President of Circulation - El Nuevo Dia, Puerto Rico (November 2000 - June 2003)

• Responsible for planning and implementing several reorganizations that resulted in more efficient and productive operations.

• Strategically assessed company operations, provided recommendations for business enhancement, and participated in the design and implementation of new processes to facilitate the consistent achievement of business goals and objectives.

BALLESTER HERMANOS, INC., San Juan, Puerto Rico March 1995 - November 2000 Served in an executive capacity for one of the largest distribution companies in Puerto Rico. Responsibilities included:

Vice President Finance / Comptroller

• Reported directly to the company President, responsible for all aspects of financial management, accounting operations, credit, MIS operations, and personnel staffing.

• Financially accountable for cash flow management and the performance of three affiliates, including Ballester Realty, Inc. and two manufacturing companies, Fortiflex Inc. and Fortex Industries, Inc.

• Position entailed overseeing personnel and various activities, including tax planning, financial statement preparation and analysis, budget preparation, variance analysis and reporting, inventory appraisal and fixed assets.

• Also responsible for the assessment of investment opportunities, the approval and control of internal operations and new projects, and the implementation of cost containment programs.

• Instrumental in overseeing the renovation of all information systems. KPMG, San Juan, Puerto Rico October 1990 - March 1995 Gained significant experience while progressing through positions of increasing responsibility with this worldwide CPA firm that provided financial management and accounting services to global companies. Positions and responsibilities included:

Supervising Senior Auditor

• Scope of responsibilities included planning, budgeting and engagement of audit procedures for high profile locals and a variety of large multinational clients, including Verizon, Pfizer, CITGO, General Electric, Glidden Paints, Pepsi-Cola Manufacturing, and others.

• Responsible for advising executives on reporting requirements, current accounting pronouncements and tax matters. Also involved in the preparation of financial statements, generating special reports, and conducting internal controls evaluations in accounting and general operations.

• Identified and submitted recommendations on efficiency enhancements and cost reduction opportunities. Previous positions with KPMG included:

Senior Auditor (1992 - 1993)

Staff Auditor (1991 - 1992)

Assistant Auditor (1990 - 1991)



BBA in Accounting, 1988

Ongoing education obtained through various seminars and company-sponsored training programs, including, but not limited to:

• Several workshops/training programs offered by Thunderbird School of Global Management

• Several workshops/training programs offered by the Wharton School of Business

• Seminars offered by the Food Market Institute (FMI)

• Seminars and conferences offered by the International newspaper & Marketing Association (INMA)

• Labor Law Seminars - Law Firms of Fiddler, Rodriguez & González and McConnel Valdéz

• Accounting Procedures & Financial Analysis - Puerto Rican CPA Society & KPMG

• Auditing, Client Service, Personnel Management & Management - KPMG AFFILIATIONS & ACTIVITIES

• Executive Board Member - Orlando Regional Chamber of Commerce

• Board of Directors - Hispanic Chamber of Commerce of Metro Orlando

• Member of the Long-Range Planning Team - Florida Press Association

• Board of Directors - Florida's Blood Centers, Inc.

• Board of Directors - Orlando Science Center

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