Keith Paul

Las Vegas, NV ***** 702-***-**** ac7k62@r.postjobfree.com

https://www.linkedin.com/in/keith-paul-82a2032/

Talented communication and public relations strategist with experience facilitating effective communication initiatives, advising on media outreach that enhances community knowledge of programs and services, developing targeted content, and supporting social media and website design. Possess ability to oversee special projects, provide counsel on best implementation of marketing and communication delivery, and collaborate with cross-functional teams on special events and presentation development. Demonstrated success in shifting media relations to highlight valuable organizational community aspects.

Areas of Expertise

Media Communications & Interviews

Leadership Interview Preparation

Speech & Speaking Point Development

Crisis Communication

Press Release Creation & Delivery

Marketing Initiatives

Accurate Social Media Content

Collateral Materials Design

Staff Development

PROFESSIONAL EXPERIENCE

Marketing & Public Relations Services, Las Vegas, NV 12/2017 – Present

FREELANCE

Provide direct marketing and public relations services to diverse clientele including a public office candidate. Research and develop subject matter used to create press releases and collateral material highlighted in media outlets. Partner in development and writing of materials presented to both key stakeholders and media.

Key Achievements:

Developed topics of community concern and safety into a press release that garnered extensive media attention for a client including interviews, newspaper stories in Nevada’s largest daily newspaper, and several local television stations; efforts ensured client’s ability to control the narrative on the issue, engage local media and positive coverage, and prepared the client to present several solutions to residents concerning public safety issues.

City of Henderson, Henderson, NV 1/2014 – 12/2017

PUBLIC INFORMATION OFFICER

Oversaw media and public relations for several city departments for the City of Henderson, highlighting valuable aspects of Public Works, IT, Community Development, and Economic Development & Tourism departments. Developed and approved collateral materials and social media posts. Designed and launched marketing initiatives for varied city projects. Generated materials for elected officials, senior management, and departmental leaders. Provided public records requests to media outlets.

Key Achievements:

Partnered with Information Technology, Community Development, and Economic Development departments to promote accomplishments and create positive media coverage that included live interviews.

Wrote and oversaw citywide newsletter distribution that ensured employees received information from senior management and elected officials in a timely period.

Organized and directed special events including ground breaking ceremonies, community meetings, and elected official outreach events, successfully securing community knowledge of events through media press releases, social media platforms, and collateral materials developed for events.

Henderson Police Department, Henderson, NV 10/2002 – 1/2014

PUBLIC INFORMATION OFFICER

Coordinated media relations and marketed vital police department community program information for second largest police department within the state. Delivered media interviews during critical incidents, sustaining integrity of investigation while providing vital information to the public. Provided public records requests from media ensuring state law requirements were met. Created speeches for administrative delivery. Designed and sustained accurate web presence and social media postings.

Key Achievements:

Created media training workshop for police academy, patrol supervisor, and command staff that enhanced understanding of positive news coverage and negative effects of news based on uncertain officer actions.

Redesigned flow of information to media regarding police department community offerings effectively shifting department news coverage to positive coverage while ensuring public received information about programs offered by police department.

Developed and launched department’s first social media account that offered informative videos that provided crime prevention tips to the public.

Trained in FEMA’s Incident Command System and was the media point person in numerous crisis situations that demanded quick action and precise delivery of information through press releases, social media posts and traditional media interviews.

The Las Vegas Sun, Las Vegas, NV 10/1999 – 10/2002

REPORTER

Wrote objective stories regarding crime, public safety, police-related issues, and news features by gathering accurate information from police departments, federal agencies, and local governments. Consistently remained sensitive to information that could harm police investigations if publicized and wrote news that balanced requirements of readers while protecting sensitive information.

The Austin America-Statesman, Austin, TX 2/1999 – 10/1999

REPORTER

Covered environmental catastrophes including wildfires and flooding for a daily newspaper with a circulation of 190,000. Coordinated closely with police and fire services as well as various government agencies’ emergency management personnel in developing suitable reporting material for the public.

The Savannah Morning News, Savannah, GA 6/1996 – 1/1999

REPORTER

Instrumental in developing a relationship with police department that had previously been non-existent and assisted in reporting crime news for a newspaper with a daily circulation of 80,000 and a population that was seeking information regarding intense criminal activity.

Key Achievements:

Met with community leaders and non-profit organizations in an effort to highlight lives of murder victims rather than just their deaths.

The Daily Times, Salisbury, MD 6/1993 – 6/1996

REPORTER

Covered crime stories for a daily newspaper with a circulation of 32,000 in Salisbury, MD. Provided accurate reporting for natural disasters such as hurricanes, blizzards, and flooding

Key Achievements:

Bestowed 1995 Associated Press Samuel Clemens Award for “Best Breaking News Story of the Year” in Maryland for coverage of Maryland State Police trooper slaying.

Cultivated sources within police department and community instrumental in developing feature stories that highlighted effect of crime on lives and communities as well as ways to combat crime.

The Capital-Gazette Newspapers, Glenn Burnie, MD 12/1991 – 6/1993

REPORTER

Effectively presented newspaper stories on crime, education, government, and environment for a twice weekly newspaper with a circulation of 39,000. Built cooperative relationships with government officials and area residents.

EDUCATION

Master of Arts in Public Administration, 2009 University of Nevada, Las Vegas

Bachelor of Science in Journalism, 1991 University of Maryland at College Park

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