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Manager Social Media

Mumbai, Maharashtra, India
January 08, 2019

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Bhavna Mali


With over 8 years of experience in Client Servicing & Management, Strategic Alliances and Partnerships.

Organizational Experience:

Manager – Alliance and Partnerships with Zaggle from 4th January 2016 till date

I develop strategic alliances and partnerships for Zaggle Products (Bank Cards, Gift Card and Loyalty program)

oCreate alliances keeping in mind the timelines, financial and commercial plans in alignment with overall corporate goals

oMaximizes revenue generation from alliances and other business opportunities.

oCarry out Market mapping, research and preparation towards strategizing merchant acquisition.

oWork closely across internal and merchant organization departments to successfully activate new partner onto the product.

oResponsible for managing the clients by building relationships, developing cross functional engagement.

oMarketing - responsible for implementation of Campaigns & Promotions for Clients.

oClients Handled – Pantaloons, Bombay Dyeing, Big Bazaar, Hypercity, Ebay etc

Manager – Relationship and Development with Bombay Chartered Accountants’ Society from 25th May 2015 to 24th November 2015

I developed partnerships for BCAS (Chartered Accountant)

oCreate partnerships with Chartered Accountants on PAN India level.

oMaximizes revenue generation from existing Accounts.

oWork closely across internal departments to successfully on board Clients.

oResponsible for managing the clients by building and developing relationships.

oMarketing - Handled and implemented Social Media Campaigns & Promotions for BCAS.

Senior Business Analyst - Directi Solutions Private Ltd from May 2006 till August 2013

Ensuring seamless data operation of CRM platform for 7 country clients.

Working closely with all departments to ensure CRM works effectively for improving business performance

Generated Business Reports for existing and New Accounts.

Market Research, Analysis and Competitor Study.

Managing client queries and escalation within the agreed time frame, client retention and customer satisfaction by providing appropriate solutions and timely servicing for 7 countries.

Build new processes and trained team to exceed customer expectations and restore revenue goals.

Academic Details:

Post Graduate Program in Business Management 2013 to 2014– SIES Management Institute(Majors: Marketing)

Bachelors in Commerce 2000 to 2004 – Mithibai College

St Xavier’s High School -1999 Batch

Personal Details:

Date of Birth: 28th August 1983

Hobbies: Music, Travelling, Reading

Languages Known: English, Hindi, Gujarati, Marwari, Marathi

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