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Social Media State University

Grand Prairie, Texas, United States
September 09, 2018

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Justin S. Green



Master of Science: Agricultural Consumer Resources May 2014 Emphasis: Communications

Tarleton State University, Stephenville, Texas

Bachelor of Science: Agricultural Services and Development December 2012 Emphasis: Communications

Tarleton State University, Stephenville, Texas

Skills Profile

• Excellent team working, delegation of tasks and collaboration skills

• Knowledgeable with McLeod Transportation software

• Knowledgeable of sand fracking operations


Digital Marketing Specialist May 2018- Current

As an employee of Big Red’s Equipment, I:

• Assisted with Google Suite including

• Monitoring Google Analytics for web traffic and website views

• Building and adjusting Google AdWords to reach target goal of $9,000 per month

• Assigning Tags through Google Tag Manager to specific products to help increase our Google Ad score

• Updating products and prices on the Google Merch center Social Media Consultant January 2018- May 2018

As a employee of Sundance Square, I:

• Created content for social media channels

• Monitored our social media efforts through Mention

• Built reports based on our Mention analytics and Google Analytics

• Helped purchase advertisements through Facebook Business Logistics Coordinator Aug 2016- Dec 2017

As a employee of 1845 Oil Field Services, I:

• Communicated with sand coordinators on well sites to learn what type of sand was needed at what time

• Scheduled drivers to be dispatched to loading facilities to be loaded with a specific sand type, to be unloaded at the well site

• Monitored driver’s DOT hours and safety regulations

• Coordinated with third-party drilling companies to make sure wells were operating at maximum efficiency

• Represented 1845 Oil Field Services with third-party drilling companies in last-minute negotiations when competing sand carriers failed to maintain contracts, resulting in more business for 1845 and a better rapport with said companies

Co-creator of: @MyDayInTexasAg

My Day in Texas Ag is a social media community that highlights the different aspects of Texas agriculture. The mission of the organization is to educate the non- agriculture public about agriculture through social media. Since the launch in February of 2016, we have:

• Organically gained over 1,600 followers

• Highlighted multiple Texas agricultural operations My weekly responsibilities for My Day in Texas Ag included:

• Booking clients to highlight on our Instagram page

• Contributing photographic and written content for our media channels

• Monitoring feedback we receive on our channels and personally engaging with our community

• Planning events to help grow the community

• In March 2017, I was presented with a buy out option and sold the organization

Graduate School Project Spring 2014

Tarleton State University

Created and led a team to build a larger following for the Tarleton student newspaper, baseball and softball teams by developing a campus-wide tailgate party. Responsibilities included:

• Developing social media and print advertisement strategies for events

• Creating and managing contracts for bands

• Building a $20,000 dollar budget and designating funds

• Studying trends within the target audience to determine how funds could be best utilized

Entertainment Editor September 2011-December 2013

J-TAC Newspaper, Tarleton State University newspaper, Stephenville, Texas

• Gathered information for and wrote 5-10 stories every week

• Created and hosted “Texas Tunes Tuesday”/ “#JammingWithTheJTAC” interviews to post on YouTube and Facebook to grow the fan base and following of the newspaper

• Successfully operated multiple social media sources Newspaper Reporter Various dates/ Freelance

Bridgeport Index, Clifton Record, and Meridian Tribune

• Covered sports, local politics, school districts and local service organization stories

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